What is Appier?
Founded in 2012, Appier is a technology company that helps empower businesses with Artificial Intelligence to grow and succeed based on data-driven decisions. The company is headquartered in Taipei, Taiwan. By providing a suite of AI-powered tools, Appier enables enterprises to optimize customer engagement, improve marketing efficiency, and drive revenue growth through sophisticated predictive modeling. Its platform is designed to integrate seamlessly into existing business workflows, allowing organizations to harness the power of big data without requiring extensive internal data science infrastructure. This focus on accessibility and high-impact results has positioned Appier as a critical partner for companies undergoing digital transformation in an increasingly competitive global landscape.
How much funding has Appier raised?
Appier has raised a total of $142M across 4 funding rounds:
Series A
$6M
Series B
$23M
Series C
$33M
Series D
$80M
Series A (2014): $6M with participation from Steamboat Ventures
Series B (2015): $23M led by MediaTek Ventures, JAFCO Asia, TransLink Capital, and UOB Venture Management Pte Ltd
Series C (2017): $33M supported by Naver, AMTD Group, EDBI, and SoftBank
Series D (2019): $80M featuring Insignia Venture Partners , HOPU-Arm Innovation Fund
Key Investors in Appier
Naver
Naver Corporation is a South Korean internet conglomerate that operates the country's largest search engine and invests heavily in AI, robotics, and autonomous driving technologies.
AMTD Group
AMTD Group is a comprehensive financial services conglomerate based in Hong Kong, specializing in venture capital, investment banking, and digital financial solutions.
EDBI
EDBI is a global investor based in Singapore that focuses on high-growth technology sectors, aiming to catalyze innovation in fields like fintech and telecommunications.
What's next for Appier?
Following the recent major strategic investment, Appier is well-positioned to accelerate its product roadmap and deepen its penetration into key Asian and Western markets. The company is expected to prioritize the development of advanced generative AI features and cross-platform intelligence, ensuring its enterprise clients remain at the forefront of technological innovation. As the firm matures, the focus will likely shift toward sustainable scaling and the cultivation of strategic partnerships that enhance its ecosystem. By maintaining its commitment to data-driven excellence, Appier is poised to define the next generation of enterprise AI, transforming how organizations interact with their customers and optimize operational performance in real-time.
See full Appier company page