What is All Gravy?
All Gravy operates as a specialized technology provider focused on the frontline workforce management market. The company's core offering is an AI-driven application that streamlines essential business processes, including onboarding, scheduling, and internal communication. By targeting the high-turnover hospitality and retail sectors, the platform addresses the specific needs of non-desk employees, providing them with tools for financial wellness, task management, and professional development. Headquartered with a strong Nordic and UK presence, the firm leverages its regional expertise to scale its software solutions globally, ensuring that businesses can maintain operational continuity while fostering higher levels of employee engagement and retention.
How much funding has All Gravy raised?
All Gravy has raised a total of $6M across 2 funding rounds:
Angel/Seed
$3.2M
Angel/Seed
$2.8M
Angel/Seed (2022): $3.2M with participation from Founders Factory, Moonfire Ventures, The Nordic Web Ventures, and UpFin
Angel/Seed (2025): $2.8M led by Scale Capital and Moonfire Ventures
Key Investors in All Gravy
Moonfire Ventures
Moonfire Ventures is a venture capital firm that manages a portfolio of early-stage companies across various sectors, including artificial intelligence, fintech, human resources, and healthcare.
Scale Capital
Scale Capital is an early stage venture fund investing in digitization and disruptive technologies within business-to-business, primarily focusing on the Nordic region.
Founders Factory
Founded in 2015, Founders Factory was established to help early-stage companies rapidly become viable and sustainable businesses.
What's next for All Gravy?
With the infusion of $2.8M, All Gravy is poised to enter a new phase of aggressive market expansion and product development. The strategic roadmap likely involves deepening the integration of its AI capabilities to provide predictive scheduling and enhanced workforce analytics, which are increasingly in demand by enterprise-level clients. Furthermore, the company is expected to leverage its existing investor network to facilitate a broader international footprint, particularly as it seeks to replicate its Nordic success in larger, more competitive markets. As the company transitions from its early-stage roots toward a more mature enterprise-level lifecycle, the focus will remain on scaling its infrastructure to support a growing user base while maintaining the high-touch engagement features that define its market position.
See full All Gravy company page