What is Align?
Align operates at the intersection of healthcare technology and human-centric service delivery. Headquartered in Wisconsin, the firm provides a comprehensive suite of digital tools designed to enhance employee engagement, optimize customer experience, and facilitate real-time feedback within senior care environments. Their platform addresses complex operational challenges, including transition of care management and proactive fall prevention, which are essential for maintaining high standards of safety and quality in assisted living and skilled nursing facilities.
By digitizing the feedback loop between staff, residents, and families, Align enables providers to move beyond reactive care models. The company's focus on personalized wellness and operational transparency positions it as a vital partner for enterprise-level senior care providers seeking to improve both clinical outcomes and organizational efficiency in an increasingly competitive healthcare landscape.
How much funding has Align raised?
Align has raised a total of $2M across 1 funding round:
Private Equity
$2M
Private Equity (2015): $2M with participation from Northland Securities, Inc.
Key Investors in Align
Northland Securities, Inc.
Northland Securities, Inc. is a full-service brokerage firm that provides specialized investment banking and financial strategies for the senior living industry. Their expertise in public finance and corporate advisory makes them a key partner for firms seeking to scale operations within the healthcare and aging services sectors.
What's next for Align?
With the successful closure of this major strategic investment, Align is poised to accelerate its product development roadmap and expand its footprint across the senior care market. The company is expected to focus on enhancing its predictive analytics capabilities, particularly in the realm of fall prevention and personalized wellness tracking. Furthermore, the capital will likely support the scaling of its sales and customer success teams to meet the growing enterprise demand for integrated engagement platforms.
Looking ahead, Align's strategic trajectory involves deepening its integration with existing electronic health record systems to provide a more seamless experience for care providers. By maintaining its focus on actionable, in-the-moment feedback, the company is set to remain a leader in the digital transformation of the senior living sector, ensuring that care providers can deliver superior service while optimizing their internal operational workflows.
