What is Alien Technology?
Founded in 1994, Alien Technology LLC is a seasoned provider of Trusted Performance in RFID innovations, technologies, and products. The company addresses the Identification of Things (IoT) by offering UHF passive RFID transceiver chips, tags, inlays & labels, fixed & mobile readers, and associated professional services. Alien's Gen 2 products, coupled with partner software solutions, are designed to solve business challenges for clients, enhancing productivity, streamlining processes, improving security, and enabling asset tracking across various supply chain systems. These solutions are deployed in diverse industries including consumer packaged goods, retail apparel, manufacturing, transportation, airports and cargo logistics, and government and defense. The company operates with corporate headquarters in San Jose, CA, an RFID Solutions Center in the Dayton, OH region, and a sales office in Shanghai, China. Alien is an active member of EPCglobal, GS1, and RAIN.
How much funding has Alien Technology raised?
Alien Technology has raised a total of $434.4M across 13 funding rounds:
Other Financing Round
$50M
Series D
$33M
Series E
$40M
Private Equity
$38M
Series A
$10.9M
Series B
$10.4M
Private Equity
$15M
Unspecified
$35M
Debt
$150K
Other Financing Round (2006): $50M backed by Rho Ventures, Sunbridge Partners, Advanced Equities, and CMEA Ventures
Series D (2007): $33M with participation from Sunbridge Partners, Advanced Equities, and Kalaari Capital
Series E (2008): $40M, investors not publicly disclosed
Private Equity (2008): $38M supported by Rho Ventures, Sunbridge Partners, and Advanced Equities
Series A (2010): $10.9M featuring Sunbridge Partners and Advanced Equities
Series B (2011): $10.4M, investors not publicly disclosed
Private Equity (2011): $15M with participation from Advanced Equities
Unspecified (2014): $35M led by New Enterprise Associates, Sunbridge Partners, and Advanced Equities
Debt (2020): $150K supported by PPP
Key Investors in Alien Technology
Advanced Equities
Advanced Equities Financial Corp. is a progressive financial service firm specializing in late-stage private equity finance for the U.S. technology sector, bridging the gap between venture capital and traditional corporate finance.
Sunbridge Partners
SunBridge Partners is an early-stage IT investor with operations in Japan and the US, focusing on partnering with entrepreneurs to build scalable businesses and providing strategic value through their extensive experience and global network.
Rho Ventures
Rho Ventures is a venture capital firm that has been investing in innovation since 1981, partnering with companies at various growth stages and providing strategic value through extensive experience and a strong network.
What's next for Alien Technology?
The recent strategic investment in Alien Technology signals a pivotal moment for the company, likely enabling further expansion of its IoT solutions and market reach. Given its extensive history and focus on UHF passive RFID technology, this capital infusion is expected to fuel advancements in product development, enhance manufacturing capabilities, and bolster sales and marketing efforts. The company's established presence across multiple industries suggests a strategic focus on deepening its penetration in existing markets and exploring new applications for its identification technologies. This funding round positions Alien Technology to capitalize on the growing demand for connected devices and data-driven operational intelligence.
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