What is Alembic?
Alembic operates as the first marketing conversion and event correlation (MCEC) system, designed to minimize wasted media spend and increase marketing relevance. By collecting, reconstructing, analyzing, and correlating digital and analog marketing events in near real-time and historically, Alembic empowers marketers to gain deeper insights into current and desired audiences. Rather than serving as a mere system of record, Alembic provides a decision-driving platform that enhances marketing effectiveness and strategic planning.
How much funding has Alembic raised?
Alembic has raised a total of $199.2M across 4 funding rounds:
Unspecified
$5.2M
Series A
$14M
Private Equity
$35M
Series B
$145M
Unspecified (2021): $5.2M with participation from OCA Ventures and KB Partners
Series A (2024): $14M led by WndrCo
Private Equity (2025): $35M, investors not publicly disclosed
Series B (2025): $145M featuring Accenture, WndrCo, and Prysm Capital
Key Investors in Alembic
Accenture
Accenture is a global professional services company specializing in digital transformation, cloud, data, and AI, known for driving change through strong ecosystem relationships and industry expertise.
WndrCo
WndrCo is a firm that builds and invests in transformative growth companies, employing strategies that include venture investing in category winners and seed funding for emerging entrepreneurs.
Prysm Capital
Prysm Capital provides flexible growth capital and partnership to disruptive teams in the technology and consumer sectors, focusing on businesses with validated product-market fit and exceptional management.
What's next for Alembic?
With its recent major strategic investment and substantial overall funding, Alembic is poised for accelerated scaling and market expansion. The company's Series B funding, following earlier Series A and private equity rounds, indicates a transition into a mature growth phase. This capital infusion will likely fuel further development of its MCEC technology, expansion into new markets, and strengthening of strategic partnerships. Alembic's focus on data-driven decision-making positions it to capitalize on the increasing demand for sophisticated marketing analytics and performance optimization.
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