What is Admix?
Headquartered in London, United Kingdom, Admix operates as a pivotal platform for monetizing metaverse experiences. The company focuses on enabling brands to seamlessly integrate their presence and advertising within virtual worlds, thereby creating new revenue streams for content creators and developers. Admix's technology facilitates the dynamic insertion of advertisements and brand experiences into gaming environments, offering a sophisticated solution for the evolving digital economy.
How much funding has Admix raised?
Admix has raised a total of $37M across 1 funding round:
Series B
$37M
Series B (2021): $37M with participation from Speedinvest, DIP Capital, Rocket Capital, and Notion Capital
Key Investors in Admix
Speedinvest
Speedinvest is a European venture capital fund focused on early-stage tech startups, providing capital and extensive support to accelerate growth across sectors like Deep Tech, Fintech, and SaaS Infra.
DIP Capital
DIP Capital is a venture capital firm investing in late seed stage and growth companies with disruptive business ideas, aiming to support innovative entrepreneurs and drive transformation through tech-based solutions.
Notion Capital
Notion Capital is a London-based venture capital firm specializing in early-stage B2B SaaS and cloud services, providing capital and expert support to help ambitious European brands scale their ventures.
What's next for Admix?
The substantial enterprise-level funding Admix has garnered signals a strong market validation and provides the company with significant resources to accelerate its growth trajectory. This strategic capital infusion is expected to fuel further development of its metaverse monetization tools, expand its market reach, and enhance its technological capabilities. Admix is poised to play a crucial role in shaping the economic infrastructure of virtual worlds, capitalizing on the increasing convergence of gaming, advertising, and immersive digital experiences.
See full Admix company page