What is Adludio?
Adludio operates at the intersection of artificial intelligence and mobile advertising, aiming to transform static mobile ad experiences into engaging, interactive campaigns. By leveraging data-driven creativity, proprietary technology, and automation, Adludio delivers privacy-compliant mobile advertising solutions. The company's focus on pioneering engagement metrics addresses the growing demand for more immersive content consumption on mobile devices. With a strategic presence across North America, Adludio is positioned to define the next generation of mobile brand engagement.
How much funding has Adludio raised?
Adludio has raised a total of $16.5M across 7 funding rounds:
Other Financing Round
$93K
Other Financing Round
$36K
Other Financing Round
$744K
Series A
$1.7M
Private Equity
$6M
Private Equity
$5.4M
Other Financing Round
$2.5M
Other Financing Round (2012): $93K with participation from Seedrs
Other Financing Round (2012): $36K led by ip Group Plc, Northstar Ventures, and Hotspur Capital
Other Financing Round (2014): $744K supported by Episode 1
Series A (2016): $1.7M featuring Seedrs, Scott Button, Richard Fearn, Ballpark Ventures, Passion Capital, Damon Reeve, and Balderton Capital
Private Equity (2019): $6M backed by Impulse VC, DIP Capital, and Harbert European Growth Capital
Private Equity (2021): $5.4M with participation from Mercia Technologies
Other Financing Round (2023): $2.5M led by Mercia Technologies
Key Investors in Adludio
Mercia Technologies
Mercia Asset Management provides equity and debt financing to UK businesses with growth ambitions, acting as investment partners from scale-up to exit. They offer venture capital, business loans, and private equity ranging from £100,000 to £10 million to accelerate growth and impact.
Impulse VC
Impulse Fund is focused on providing financial support to technological internet companies. The fund aims to invest in innovative startups and established businesses within the tech sector.
Balderton Capital
Balderton Capital is a London-based venture capital firm that raises dedicated funds to invest in early-stage, high-growth technology companies across Europe, typically leading Seed and Series A rounds and supporting founders through global scaleup and exits.
What's next for Adludio?
The recent major strategic investment signals Adludio's readiness for accelerated growth and market expansion. This capital infusion is expected to fuel further technological innovation, enhance its AI capabilities, and broaden its market reach. Adludio's commitment to privacy-compliant, engaging mobile advertising positions it favorably in an evolving digital landscape, suggesting a trajectory towards solidifying its leadership in the premium mobile advertising sector.
See full Adludio company page
