What is Addressable?
Founded in 2022 and based in Israel, Addressable addresses a critical challenge for Web3 marketers: the anonymity inherent in blockchain technology. The company's proprietary solution bridges this gap by associating anonymous blockchain audiences with verifiable social media accounts. This capability empowers Web3 marketers to more effectively acquire new users, re-engage existing ones, and gain deep insights into audience demographics, interests, and purchasing behaviors. Addressable's platform is designed to enhance customer acquisition and retention strategies within the decentralized ecosystem.
How much funding has Addressable raised?
Addressable has raised a total of $13.5M across 2 funding rounds:
Angel/Seed
$7.5M
Other Financing Round
$6M
Angel/Seed (2023): $7.5M with participation from Viola Ventures, Fabric Ventures, Mensch Capital Partners, and North Island Ventures
Other Financing Round (2023): $6M led by Fabric Ventures, North Island Ventures, BITKRAFT Ventures, and Viola Ventures
Key Investors in Addressable
Fabric Ventures
Fabric Ventures is a thesis-driven venture firm that has been supporting Web3 companies from pre-seed to growth since 2012, investing in a wide array of sectors including Robotics, AI, Fintech, Distributed Computing, and Web3.
North Island Ventures
North Island Ventures is a crypto investment firm focused on providing visionary founders with capital, conviction, and lasting support, empowering entrepreneurs in the cryptocurrency space through financial backing and strategic guidance.
BITKRAFT Ventures
BITKRAFT is a global venture capital firm specializing in early- and mid-stage investments in gaming and emerging technologies, particularly in the realm of synthetic reality, with a portfolio of 135 companies worldwide.
What's next for Addressable?
The substantial enterprise-level funding and recent strategic investment indicate that Addressable is poised for significant scaling and market expansion. This capital infusion will likely be directed towards enhancing its technological infrastructure, broadening its market reach, and potentially exploring new verticals within the Web3 marketing landscape. The company's focus on solving the user identification problem in Web3 positions it as a key player in the evolution of digital marketing and customer engagement in decentralized environments. Future developments may include deeper integrations with various blockchain protocols and enhanced analytics for marketers.
See full Addressable company page
