What is Addressable?
Founded in 2022 and based in Israel, Addressable is at the forefront of empowering Web3 marketers. The company's core innovation lies in its ability to associate anonymous blockchain audiences with social media accounts. This capability allows Web3 marketers to effectively acquire new users and re-engage existing ones. Furthermore, Addressable provides deep insights into audience demographics, interests, and purchasing history, enabling more targeted and effective marketing campaigns in the decentralized digital space. The company's solution addresses a critical challenge in the Web3 ecosystem: the anonymity barrier that has historically hindered direct audience engagement and data analysis.
How much funding has Addressable raised?
Addressable has raised a total of $13.5M across 2 funding rounds:
Angel/Seed
$7.5M
Other Financing Round
$6M
Angel/Seed (2023): $7.5M with participation from North Island Ventures, Viola Ventures, Fabric Ventures, and Mensch Capital Partners
Other Financing Round (2023): $6M led by BITKRAFT Ventures, Viola Ventures, North Island Ventures, and Fabric Ventures
Key Investors in Addressable
BITKRAFT Ventures
BITKRAFT Ventures is a global venture capital firm specializing in early- and mid-stage investments in gaming and emerging technologies, particularly in the realm of synthetic reality. They focus on Seed, Series A, and Series B investments across gaming, interactive media, and related technologies.
Viola Ventures
Viola Ventures operates in the Information & Document Management industry, focusing on early-stage investments. The company is headquartered in Westbrook, Maine.
North Island Ventures
North Island Ventures is a crypto investment firm that focuses on providing visionary founders with capital, conviction, and lasting support. The firm aims to empower entrepreneurs in the cryptocurrency space by investing in innovative projects.
What's next for Addressable?
With this substantial enterprise-level funding and a recent strategic investment, Addressable is poised for significant growth and expansion. The capital infusion is expected to fuel further development of its platform, enhance its market reach, and potentially explore new verticals within the burgeoning Web3 marketing landscape. The company's focus on providing tangible marketing solutions for blockchain-based audiences positions it well to capitalize on the increasing adoption of decentralized technologies by businesses worldwide. Future strategic initiatives will likely involve deepening partnerships and refining its data association capabilities to offer even more granular audience intelligence.
See full Addressable company page
