What is Additech?
Additech, Inc., headquartered in Houston, Texas, operates as a leading outsourced provider of at-the-pump interactive merchandising systems. The company's patented technology is deployed across more than 1,400 fueling positions at over 400 retail locations, enabling fuel retailers to offer a diverse range of products and services directly to consumers at the gas pump. Additech's systems integrate seamlessly with existing fuel dispensers and point-of-sale infrastructure, providing a comprehensive merchandising solution. For over fourteen years, Additech has partnered with fuel retailers to enhance their revenue streams by facilitating the sale of products aimed at optimizing engine performance and reliability, all managed on a turnkey services basis where Additech handles manufacturing, installation, operation, and maintenance.
How much funding has Additech raised?
Additech has raised a total of $27M across 7 funding rounds:
Angel/Seed
$10M
Other Financing Round
$6M
Unspecified
$2.3M
Other Financing Round
$4.6M
Other Financing Round
$1.9M
Other Financing Round
$1.8M
Debt
$350K
Angel/Seed (2005): $10M with participation from BEV Capital
Other Financing Round (2006): $6M led by Adams Capital Management and BEV Capital
Unspecified (2008): $2.3M, investors not publicly disclosed
Other Financing Round (2010): $4.6M featuring Adams Capital Management and BEV Capital
Other Financing Round (2012): $2M backed by Trinity Capital Investment
Other Financing Round (2013): $1.8M with participation from Trinity Capital Investment
Debt (2020): $350K led by PPP
Key Investors in Additech
Adams Capital Management
Adams Capital Management is a venture capital firm specializing in early-stage applied technology investments, with a focus on shaping product categories through innovative entrepreneurs and experienced management teams.
BEV Capital
BEV Capital is a venture capital fund with a specialization in consumer-oriented businesses, including retail and supporting technologies, bringing significant marketing and sales expertise to its portfolio companies.
Trinity Capital Investment
Trinity Capital is an international alternative asset manager providing financial solutions, including tech lending and equipment financing, tailored for the growth stages of high-growth companies.
What's next for Additech?
The recent major strategic investment in Additech signals a pivotal phase for the company, likely aimed at expanding its operational footprint, enhancing its technological capabilities, and potentially exploring new market segments within the fuel retail industry. This capital infusion will empower Additech to further solidify its position as a key player in innovative retail solutions, driving incremental revenue for its partners through advanced at-the-pump merchandising. The company's focus on a turnkey service model suggests a strategy of continued market penetration and operational efficiency.
See full Additech company page
