What is 360fly?
360fly is at the forefront of creating innovative products and software for interactive, one-shot 360 panoramic video. The company's offerings include advanced digital, waterproof, and high-definition cameras designed to capture immersive visual experiences. This focus positions 360fly within the rapidly evolving digital media and content creation landscape, catering to both professional and consumer markets seeking high-quality, spherical video capture capabilities.
How much funding has 360fly raised?
360fly has raised a total of $61.7M across 4 funding rounds:
Private Equity
$2M
Series A
$1.9M
Series B
$17.8M
Series C
$40M
Private Equity (2011): $2M with participation from Catterton Partners
Series A (2012): $2M, investors not publicly disclosed
Series B (2014): $17.8M supported by Catterton Partners, Qualcomm Ventures, and VOXX International
Series C (2016): $40M featuring Catterton Partners, Qualcomm Ventures, and Hydra Ventures
Key Investors in 360fly
Catterton Partners
L Catterton is a global consumer-focused private equity firm that has made significant investments in consumer brands worldwide. Their involvement suggests a strategic interest in 360fly's consumer-facing product potential.
Qualcomm Ventures
Qualcomm Ventures, the venture capital arm of Qualcomm Incorporated, focuses on wireless technology innovation. Their investment in 360fly highlights the technological integration of advanced wireless capabilities within the company's video products.
Hydra Ventures
Hydra Ventures, the corporate venture arm of adidas AG, seeks new market opportunities in sports-related areas. Their participation may indicate a strategic alignment with the sports and active lifestyle markets for 360fly's immersive video technology.
What's next for 360fly?
With major enterprise-level funding and a recent strategic investment, 360fly is poised for significant expansion and technological advancement. The company's sustained access to capital suggests a strong market position and investor confidence in its vision for interactive video. Future developments are likely to focus on enhancing camera technology, expanding software capabilities for content creation and distribution, and forging strategic partnerships to broaden market reach. The company's growth path indicates a strategic focus on scaling operations and solidifying its presence in the immersive media sector.
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