What is 1plusX?
1plusX operates as an AI-powered data management platform, offering sophisticated solutions for audience management and first-party data strategies. Designed for publishers and advertisers, the platform enables clients to effectively maximize and monetize their proprietary data assets. It provides real-time audience insights and facilitates the creation of custom audience campaigns, including advanced features like lookalike modeling and data clean rooms. This focus on privacy-friendly data handling positions 1plusX as a key player in navigating the complexities of a cookieless digital environment, empowering clients to maintain effective audience engagement and drive digital revenue growth.
How much funding has 1plusX raised?
1plusX has raised a total of $7.8M across 1 funding round:
Series B
$7.8M
Series B (2021): $7.8M with participation from DG Daiwa Ventures, BI.GARAGE, and Swisscanto
Key Investors in 1plusX
DG Daiwa Ventures
DG Daiwa Ventures is an investment firm that likely focuses on technology and growth-stage companies, potentially with an interest in digital media and data solutions.
BI.GARAGE
BI.GARAGE appears to be a Japanese investment entity, possibly specializing in early-stage or technology-focused ventures within the digital and media sectors.
Swisscanto
Swisscanto is a financial services provider, likely investing in established companies with strong market positions and growth potential, possibly within the fintech or data analytics space.
What's next for 1plusX?
The recent major strategic investment signifies a critical growth phase for 1plusX, likely enabling further development of its AI capabilities and expansion into new markets. As an acquired entity of TripleLift, this capital infusion will probably accelerate the integration of its data management solutions within TripleLift's broader advertising technology ecosystem. The company's trajectory suggests a continued focus on enhancing data strategies for media owners and solidifying its position as an innovator in first-party data monetization and audience intelligence, particularly in light of increasing privacy regulations.
See full 1plusX company page
