WinCup Executive and Leadership Team

Brad Laporte, the Chief Executive Officer at WinCup, directs the overarching corporate strategy and long-term vision for the organization. Overseeing the entire manufacturing footprint, the Chief Executive Officer ensures alignment between production capabilities and the evolving demands of the global foodservice packaging market. This leadership role involves constant collaboration with the Board to drive sustainable growth and operational efficiency across all commercial sectors. By prioritizing innovation in disposable product design, Brad Laporte directly influences the competitive positioning of the company within the retail and institutional foodservice landscapes. The Chief Executive Officer maintains a focus on scaling operations to meet diverse customer requirements while upholding rigorous quality standards. Through strategic oversight of the executive team, Laporte secures the financial and operational health of the enterprise, ensuring consistent delivery of cups, bowls, and containers to a broad range of international distributors and quick service restaurant partners.

Kim Knotts, the Chief Financial Officer at WinCup, manages the fiscal health and capital allocation strategies for the organization. Overseeing financial planning, reporting, and risk management, the Chief Financial Officer ensures the company maintains a robust balance sheet to support ongoing manufacturing investments. This leadership role involves close coordination with the executive team to optimize cost structures and improve profitability across the diverse product portfolio. By analyzing market trends and operational expenditures, Kim Knotts directly impacts the long-term viability of the business. The Chief Financial Officer drives initiatives to enhance transparency and fiscal discipline, providing the necessary data to support strategic decision-making at the highest levels. Knotts monitors global economic conditions to mitigate potential supply chain risks, ensuring that the financial foundation remains stable while the company pursues aggressive growth targets within the competitive foodservice packaging industry.

Michael Winters, the President & Chief Revenue Officer at WinCup, directs all global sales operations and revenue-generating activities. Overseeing the expansion of market reach, the President & Chief Revenue Officer ensures that the company effectively penetrates new commercial and consumer segments. This leadership role involves managing complex relationships with large-scale food distributors and quick service restaurant chains to maximize contract value. By optimizing the sales funnel and refining distribution strategies, Michael Winters directly impacts the top-line growth of the organization. The President & Chief Revenue Officer coordinates with the manufacturing and marketing teams to ensure that product availability meets the specific needs of diverse regional markets. Winters drives the execution of sales targets, fostering a culture of performance and accountability that supports the company's broader mission of providing reliable, high-quality foodservice packaging solutions to a global client base.

Sanjay Sinha, the Chief Marketing Officer at WinCup, architects the brand identity and market positioning strategies for the company. Overseeing product marketing, customer engagement, and industry outreach, the Chief Marketing Officer ensures that the value proposition of disposable packaging resonates with convenience stores and large-scale food distributors. This leadership role involves developing targeted campaigns that highlight the innovation and quality inherent in the product line. By analyzing consumer behavior and market shifts, Sanjay Sinha directly drives demand and strengthens the company's presence in key commercial sectors. The Chief Marketing Officer collaborates with sales leadership to align promotional efforts with revenue objectives, ensuring consistent messaging across all regional markets. Sinha focuses on elevating the brand profile through strategic partnerships and industry-leading initiatives, ultimately securing a dominant market share for the company's extensive range of lids, straws, and stirrers.