Vivo Executive and Leadership Team

João Milhomem, the Chief Executive Officer at Vivo, directs the overall strategic vision and operational execution for the company's mobile phone services and product offerings. Milhomem oversees the integration of new technologies and market strategies to maintain Vivo's competitive edge in the Brazilian telecommunications sector. This leadership role involves driving growth initiatives and ensuring alignment with Telefónica's global objectives. By focusing on customer experience and service innovation, João Milhomem ensures Vivo remains a leading provider of smartphones, accessories, and connected home solutions. The Chief Executive Officer's mandate includes fostering a culture of excellence and accountability across all departments, directly impacting the company's market position and financial performance.

Alessandra Maia Marinho Basile, the Chief Financial Officer at Vivo, manages all financial operations, including budgeting, forecasting, and financial reporting. Basile ensures fiscal responsibility and optimizes financial strategies to support the company's expansion and product development initiatives. This executive oversees capital allocation, investment strategies, and risk management to safeguard the company's assets and enhance profitability. By analyzing market trends and financial performance, Alessandra Maia Marinho Basile provides critical insights to guide strategic decision-making. The Chief Financial Officer's responsibilities extend to managing relationships with financial institutions and stakeholders, ensuring robust financial health for Vivo's operations in Brazil.

Denise Inaba, the Chief Information Officer at Vivo, leads the company's information technology strategy and infrastructure development. Inaba is responsible for implementing and managing robust IT systems that support Vivo's diverse product portfolio, including smartphones, accessories, and connected home devices. This role involves overseeing cybersecurity measures, data management, and digital transformation initiatives to enhance operational efficiency and customer service. By ensuring the reliability and scalability of IT platforms, Denise Inaba directly contributes to the seamless delivery of mobile services and digital products. The Chief Information Officer's focus is on leveraging technology to drive innovation and maintain a secure, high-performing operational environment for Vivo.

Rogerio Takayanagi, the Chief Technology Officer at Vivo, drives the technological innovation and development across the company's service offerings. Takayanagi oversees the research and implementation of cutting-edge technologies that enhance mobile connectivity, digital platforms, and product functionalities. This executive is instrumental in shaping the future technological roadmap, ensuring Vivo remains at the forefront of the telecom industry. By guiding the development of new technological solutions, Rogerio Takayanagi supports the expansion of services like Vivo Car and Connected House. The Chief Technology Officer's expertise is crucial for maintaining the performance and evolution of Vivo's technological infrastructure, directly impacting service quality and market competitiveness.

Tania De, the Chief Technology Officer, Diretora DE Tecnologia Plataformas Digitais & Produtos at Vivo, spearheads the development and enhancement of digital platforms and product technologies. De focuses on creating innovative digital solutions and optimizing product features to meet evolving customer demands in the mobile and connected services market. This leadership position involves guiding the technical teams responsible for digital product lifecycles and platform architecture. By driving advancements in digital technologies, Tania De ensures Vivo's product offerings remain competitive and user-friendly. The Chief Technology Officer, Diretora DE Tecnologia Plataformas Digitais & Produtos's strategic direction is vital for the success of Vivo's digital transformation and product innovation efforts.

Bianca de Oliveira, the Chief of Staff & Vice President, Pessoas at Vivo, manages strategic initiatives and oversees human resources functions to foster a productive and engaged workforce. De Oliveira aligns operational strategies with the company's people-centric philosophy, ensuring talent development and organizational effectiveness. This role involves supporting executive leadership in implementing key business objectives and driving cultural initiatives across the organization. By focusing on employee growth and well-being, Bianca de Oliveira contributes to a strong corporate culture that supports Vivo's mission. The Chief of Staff & Vice President, Pessoas's leadership is essential for maintaining operational synergy and cultivating a high-performing team.

Pamela Lima, the Chief Revenue Officer, Analista DE Martech at Vivo, directs revenue generation strategies and optimizes marketing technology initiatives. Lima is responsible for driving sales performance and maximizing revenue streams across all product categories, including smartphones, accessories, and digital services. This executive oversees the implementation of advanced marketing technologies to enhance customer acquisition and retention efforts. By analyzing market dynamics and customer behavior, Pamela Lima identifies opportunities for revenue growth and market penetration. The Chief Revenue Officer, Analista DE Martech's strategic focus on revenue optimization and martech integration is critical for Vivo's sustained financial success and market leadership.

Ana Machado, the Gestão De T. I at Vivo, manages and oversees the information technology operations and infrastructure. Machado ensures the efficient functioning of IT systems that support Vivo's core business operations, including mobile services and product delivery. This role involves implementing IT policies and procedures to maintain system integrity and security. By focusing on effective IT management, Ana Machado contributes to the operational stability and reliability of the company's technological backbone. The Gestão De T. I's responsibilities are crucial for supporting the seamless execution of daily business activities and technological advancements within Vivo.

Renan Umbelino, the Gerente De Tecnologia at Vivo, leads technology initiatives and manages the implementation of technical solutions. Umbelino is responsible for overseeing technology projects that enhance Vivo's service offerings and operational capabilities. This position involves ensuring that technological advancements align with the company's strategic goals and market demands. By driving the adoption of new technologies, Renan Umbelino supports the continuous improvement of Vivo's products and services. The Gerente De Tecnologia's role is vital in maintaining Vivo's technological edge and operational efficiency in the dynamic telecom landscape.

Alvaci Francisca, the Presidenti at Vivo, holds a senior leadership position overseeing key strategic directives and operational oversight. Francisca guides the company's overall direction, ensuring alignment with market opportunities and corporate objectives. This executive role involves fostering strong relationships with stakeholders and driving initiatives that enhance Vivo's market presence and service quality. By providing strategic leadership, Alvaci Francisca contributes significantly to the company's growth and operational excellence. The Presidenti's influence is critical in shaping Vivo's trajectory and ensuring its continued success in the telecommunications sector.