UniFirst Executive and Leadership Team

Steven Sintros, the President & Chief Executive Officer at UniFirst, directs the company's overarching strategy and operational execution. Sintros guides UniFirst's expansion and market positioning as one of North America's largest workwear and textile service providers. Overseeing all corporate functions, the President & Chief Executive Officer ensures alignment with the company's mission to deliver high-quality uniform and protective clothing programs. This leadership role involves driving innovation in service delivery and maintaining strong client relationships across diverse industries. By focusing on sustainable growth and operational efficiency, Steven Sintros directly impacts the company's financial performance and long-term market leadership. Ultimately, Sintros secures UniFirst's commitment to excellence and customer satisfaction.

Kelly Rooney, the Chief Operating Officer at UniFirst, manages the day-to-day operational activities critical to the company's extensive service network. Rooney oversees the efficient delivery of uniforms, protective clothing, and custom corporate image apparel programs to businesses nationwide. Directing all aspects of service operations, the Chief Operating Officer ensures seamless execution of laundry and textile services, maintaining high standards of quality and reliability. This position involves optimizing logistical processes and resource allocation to support UniFirst's broad client base. By focusing on operational excellence and continuous improvement, Kelly Rooney directly enhances service efficiency and customer retention. Ultimately, Rooney drives the operational backbone that supports UniFirst's market presence.

Annie Houle, the President, Canadian Operations at UniFirst, directs the strategic vision and operational management for the company's Canadian market. Houle spearheads the expansion and service delivery of UniFirst's workwear and textile programs across Canada. Leading all Canadian business functions, the President, Canadian Operations ensures localized service excellence and market penetration. This executive role involves adapting corporate strategies to meet the specific needs of Canadian businesses and industries. By focusing on regional growth and customer satisfaction, Annie Houle directly drives UniFirst's success in the Canadian territory. Ultimately, Houle solidifies UniFirst's presence and reputation within Canada.

Neil Novotny, the Senior Account Manager, 5x & President, S Club Winner & 4x of The Year Sales Representative (Tampa) at UniFirst, manages key client relationships and drives sales performance within the Tampa region. Novotny excels in delivering tailored uniform and protective clothing solutions to a diverse client portfolio. Overseeing account growth and client satisfaction, the Senior Account Manager, 5x & President, S Club Winner & 4x of The Year Sales Representative (Tampa) ensures consistent service delivery and revenue generation. This role involves deep engagement with clients to understand their specific needs and provide strategic apparel program recommendations. By consistently exceeding sales targets and fostering strong client partnerships, Neil Novotny directly contributes to UniFirst's regional market share and overall sales success. Ultimately, Novotny exemplifies top-tier sales execution and client management.

Catalina Dongo, the Chief Human Resources Officer at UniFirst, leads all human capital strategies and initiatives. Dongo shapes the employee experience and cultivates a strong organizational culture that supports UniFirst's growth and service commitments. Overseeing talent acquisition, development, and retention, the Chief Human Resources Officer ensures a skilled and motivated workforce across all operational levels. This role is pivotal in aligning HR policies with the company's strategic objectives, fostering an environment conducive to innovation and employee well-being. By championing employee engagement and professional growth, Catalina Dongo directly contributes to UniFirst's ability to attract and retain top talent. Ultimately, Dongo strengthens the human infrastructure essential for sustained business success.