TOTVS Executive and Leadership Team

Ligia Aguiar, the Chief Executive Officer at TOTVS, directs the overall strategic vision and operational execution for the company's business management systems and platforms. Overseeing the development and sales of management software, productivity, and collaboration platforms, Aguiar ensures alignment with market demands and technological advancements. This leadership role involves guiding the company's expansion and service offerings, including implementation, consulting, and maintenance. By focusing on data intelligence and real-time monitoring, Ligia Aguiar drives the optimization of customer sales strategies and enhances market presence. The Chief Executive Officer's mandate includes fostering innovation and ensuring the company's continued leadership in the Brazilian software sector.

JiaYan Bai, the Chief Financial Officer at TOTVS, manages all financial operations and strategic financial planning for the organization. Overseeing budgeting, forecasting, and financial reporting, Bai ensures fiscal responsibility and drives profitable growth across the company's diverse software and platform offerings. This critical role involves managing investments in research and development, optimizing resource allocation for implementation and consulting services, and maintaining strong relationships with financial institutions. By analyzing market trends and financial performance, JiaYan Bai provides key insights to support strategic decision-making. The Chief Financial Officer's focus extends to ensuring the financial health and sustainability of TOTVS's operations in Brazil and beyond.

Carlos Zen, the President at TOTVS, drives the company's operational strategy and market expansion initiatives. Overseeing key business units and fostering cross-functional collaboration, Zen ensures the effective delivery of management software, productivity platforms, and comprehensive services. This leadership position involves managing relationships with stakeholders, guiding regional operations, and championing the company's mission to empower businesses through technology. By focusing on operational efficiency and customer satisfaction, Carlos Zen enhances TOTVS's market position and its ability to provide valuable data intelligence solutions. The President's role is central to executing the company's growth strategy and maintaining its leadership in the Brazilian market.

Mara Maehara, the Chief Information Officer at TOTVS, leads the strategic direction and implementation of information technology infrastructure and systems. Overseeing the company's internal technology operations, Maehara ensures the seamless delivery of management software, productivity platforms, and related services. This role involves managing the integration of new technologies, enhancing cybersecurity measures, and optimizing IT resources to support business objectives. By focusing on efficient data management and system reliability, Mara Maehara supports the company's ability to provide real-time monitoring and insights to customers. The Chief Information Officer's responsibilities include driving digital transformation initiatives and ensuring robust IT support for all TOTVS operations.

Eduardo Riera, the Chief Technology Officer at TOTVS, architects the technological roadmap and drives innovation across the company's product portfolio. Overseeing the development of cutting-edge business management systems, software, and collaboration platforms, Riera ensures technological superiority and market relevance. This position involves leading research and development efforts, exploring emerging technologies, and guiding the technical teams responsible for creating scalable and efficient solutions. By focusing on advanced analytics and data intelligence, Eduardo Riera enhances the company's ability to deliver powerful insights for customer sales optimization. The Chief Technology Officer's mandate includes fostering a culture of technological excellence and ensuring the robust performance of all TOTVS digital offerings.

Patricia Thomazelli, the Director, Legal & Chief Legal Officer at TOTVS, provides comprehensive legal counsel and oversees all legal affairs for the organization. Managing corporate governance, regulatory compliance, and risk mitigation, Thomazelli ensures adherence to Brazilian legal frameworks and international standards. This role involves advising on contracts, intellectual property, and mergers and acquisitions, safeguarding the company's interests across its software and platform businesses. By ensuring legal integrity, Patricia Thomazelli supports the company's operational stability and its provision of implementation, consulting, and maintenance services. The Chief Legal Officer's strategic guidance is crucial for navigating the complex legal landscape of the technology sector.