Timberland Executive and Leadership Team

May, 2026

Leadership Overview

Timberland has 4 executives leading key functions including marketing, administration, and operations.

Driven by a commitment to outdoor adventure, Timberland manufactures and markets footwear, apparel, and accessories, shaping the outdoor lifestyle market with durable and sustainable products.

Leadership Roles at Timberland

  • President - Gino Piccioni
  • President - Nina Flood
  • Chief Marketing Officer - Maisie Willoughby
  • Chief Administrative Officer - Carden Welsh
  • Gino Piccioni - President

    Gino Piccioni, the President at Timberland, leads the company's overall strategic direction and operational execution. Piccioni directs business development initiatives and oversees key functional areas to drive growth and profitability. This executive role involves setting the vision for Timberland's future, ensuring alignment with its mission to provide high-quality footwear, apparel, and accessories for the outdoor lifestyle. Gino Piccioni's leadership focuses on expanding market share and enhancing the company's competitive advantage. The President also works closely with other senior leaders to implement innovative strategies and maintain operational excellence. By guiding the company's trajectory, Piccioni ensures Timberland continues to meet the evolving needs of outdoor enthusiasts while upholding its commitment to sustainability. This leadership is fundamental to the company's ongoing success and market impact.

    Nina Flood - President

    Nina Flood, the President at Timberland, drives the company's strategic vision and operational performance. Flood is responsible for overseeing global operations, including manufacturing, supply chain management, and product innovation. This executive role is critical in ensuring Timberland's commitment to producing durable and sustainable footwear, apparel, and accessories for the outdoor lifestyle market. Nina Flood's leadership focuses on optimizing production processes and expanding the company's product offerings to meet consumer demand. The President also collaborates with marketing and sales teams to enhance brand visibility and market penetration. By guiding Timberland's operational framework, Flood ensures the company maintains its reputation for quality and environmental responsibility. This executive's strategic oversight is essential for achieving long-term growth and reinforcing Timberland's position in the outdoor industry.
    Nina Flood

    Maisie Willoughby - Chief Marketing Officer

    Maisie Willoughby, the Chief Marketing Officer at Timberland, directs all global marketing initiatives. Willoughby oversees brand strategy, advertising campaigns, and digital marketing efforts, ensuring consistent brand messaging across all platforms. This leadership role involves developing innovative strategies to enhance Timberland's market presence and connect with consumers who value outdoor exploration and sustainability. By analyzing market trends and consumer behavior, Willoughby drives campaigns that resonate with the target audience. The Chief Marketing Officer also collaborates with product development teams to align marketing efforts with new product launches. Maisie Willoughby's strategic vision is crucial for expanding Timberland's reach and reinforcing its position as a leader in the outdoor lifestyle market. This executive ensures that Timberland's commitment to quality and environmental responsibility is effectively communicated to a global audience.
    Maisie Willoughby

    Carden Welsh - Chief Administrative Officer

    Carden Welsh, the Chief Administrative Officer at Timberland, manages essential operational and administrative functions. Welsh oversees human resources, legal affairs, and corporate governance, ensuring compliance with all regulatory requirements and internal policies. This position is vital for maintaining the smooth operation of the company's day-to-day activities and supporting strategic objectives. The Chief Administrative Officer also plays a key part in optimizing internal processes and resource allocation to enhance efficiency across departments. Carden Welsh's responsibilities include fostering a productive work environment and managing relationships with key external stakeholders. By ensuring robust administrative frameworks are in place, Welsh supports Timberland's manufacturing and marketing of footwear, apparel, and accessories for the outdoor lifestyle. This executive's oversight guarantees that the company operates with integrity and efficiency.
    Carden Welsh

    Explore Leadership Teams in Manufacturing

    Frequently Asked Questions Regarding Timberland Top Executives and Leadership Team

    Who leads Timberland?
    Timberland is led by Gino Piccioni (President), along with executives such as Nina Flood (President) and Maisie Willoughby (Chief Marketing Officer).
    Who is part of Timberland’s executive team?
    The executive team of Timberland includes leaders such as Gino Piccioni (President), Nina Flood (President), Maisie Willoughby (Chief Marketing Officer) and other senior executives.
    How many executives does Timberland have?
    Timberland has 4 executives leading key business areas.
    What roles are included in Timberland’s leadership team?
    The leadership team of Timberland includes roles such as President, President, Chief Marketing Officer, Chief Administrative Officer.