Tikshoov Executive and Leadership Team

Erez Figlash, the Chief Executive Officer Of BrightMark at Tikshoov, directs the overarching strategic vision for contact center operations. This leadership role involves architecting high-level service frameworks that support diverse business clients across the health and finance sectors. By aligning operational goals with market demands, the Chief Executive Officer Of BrightMark ensures consistent service quality and efficiency. Erez Figlash drives the expansion of service capabilities, focusing on the integration of advanced communication technologies to maintain a competitive edge in the Israeli market. Through rigorous oversight of service delivery models, the Chief Executive Officer Of BrightMark guarantees that all client interactions meet stringent performance benchmarks. This executive leadership position requires constant collaboration with the board to refine business models and secure long-term growth. Ultimately, the Chief Executive Officer Of BrightMark fosters a culture of excellence, ensuring that every contact center solution provides tangible value to the diverse client base.

Roi Sela, the Chief Financial Officer at Tikshoov, manages the fiscal health and budgetary planning for core contact center operations. This role involves analyzing revenue streams from diverse sectors including retail and finance to ensure sustainable profitability. By overseeing financial reporting and cost-control measures, the Chief Financial Officer maintains the operational efficiency required for large-scale service delivery. Roi Sela drives financial strategy by allocating resources toward technology upgrades and workforce development. The Chief Financial Officer collaborates with department heads to align departmental budgets with the broader corporate mission of enhancing communication experiences. This leadership position requires precise management of capital expenditures and operational expenses to support the company's growth objectives. Through rigorous financial oversight, the Chief Financial Officer ensures that the organization remains agile and capable of meeting the evolving demands of the Israeli service market while maintaining a strong balance sheet.

Roie Sela, the Group Chief Financial Officer at Tikshoov, directs the consolidated financial strategy across all business units and service lines. This role involves managing complex fiscal structures and ensuring compliance with regulatory standards across the government and health sectors. By overseeing group-wide financial planning and analysis, the Group Chief Financial Officer provides the necessary data to support long-term investment decisions. Roie Sela drives the optimization of capital structures to facilitate the expansion of contact center services. The Group Chief Financial Officer collaborates with the executive team to evaluate the financial viability of new service offerings and market entries. This leadership function requires a deep understanding of macro-economic trends to mitigate risks and capitalize on growth opportunities. Through the strategic management of group assets, the Group Chief Financial Officer ensures the financial stability and long-term viability of the entire organization within the competitive service landscape.

Avihad Vashdi, the President at Tikshoov, oversees the daily execution of corporate strategy and operational excellence across all contact center facilities. This role involves managing the relationships with key business clients and ensuring that service delivery aligns with the company's mission. By driving operational improvements, the President ensures that the organization maintains its position as a leader in the Israeli service market. Avihad Vashdi coordinates between various departments to streamline workflows and enhance the quality of personal answering services and sign language contact centers. The President fosters a high-performance culture, ensuring that all teams remain focused on client satisfaction and operational efficiency. This leadership position requires constant engagement with the broader market to identify new service opportunities and strengthen existing partnerships. Through the direct management of operational initiatives, the President ensures that the company consistently delivers superior communication solutions to its diverse client base.

Rami Elias, the Chief Technology Officer at Tikshoov, architects the digital infrastructure powering all contact center operations. This role involves deploying state-of-the-art communication technologies that enable seamless interactions for government and transportation clients. By overseeing the implementation of complex recruitment systems and specialized contact center software, the Chief Technology Officer ensures robust system reliability. Rami Elias drives innovation by integrating emerging digital tools into existing service frameworks, thereby enhancing the overall communication experience. The Chief Technology Officer collaborates with operational teams to troubleshoot technical bottlenecks and optimize data flow across all service channels. This leadership function requires constant monitoring of technological trends to maintain a modern, scalable platform. Through the strategic deployment of advanced software solutions, the Chief Technology Officer secures the technical foundation necessary for the company to deliver high-quality, outsourced contact center services across the entire regional market.