DISCOUNT TIRE Executive and Leadership Team

July, 2026

Leadership Overview

Discount Tire has 4 executives leading key functions including revenue generation, information technology, and overall company direction.

Driven by a commitment to customer service, DISCOUNT TIRE provides retail sales of tires, wheels, and related accessories, impacting the automotive aftermarket through its extensive network and service offerings.

Leadership Roles at DISCOUNT TIRE

  • President - Greg Moore
  • Chief Revenue Officer - Christian Roe
  • Executive Vice President & Chief Information Officer - Gary Desai
  • Senior Chief Revenue Officer & Analytics Strategist - Jason Summers
  • Greg Moore - President

    Greg Moore, the President at DISCOUNT TIRE, provides overarching strategic direction and operational leadership for the entire organization. Moore guides the company's mission to deliver exceptional value and service in tire and wheel retail, overseeing all major business functions and ensuring alignment with long-term objectives. This executive position involves fostering a culture of excellence and driving initiatives that enhance market presence and customer loyalty nationwide. By setting the vision and managing key stakeholder relationships, Greg Moore ensures the sustained success and growth of DISCOUNT TIRE. Moore's leadership is instrumental in navigating the complexities of the automotive aftermarket and maintaining the company's position as an industry leader.

    Christian Roe - Chief Revenue Officer

    Christian Roe, the Chief Revenue Officer at DISCOUNT TIRE, directs all revenue-generating activities and sales strategies. Roe oversees the expansion of market share through innovative sales approaches and customer acquisition programs, directly supporting the company's retail and mail/Internet order channels. This leadership function involves optimizing the sales funnel and ensuring alignment with corporate growth objectives. By focusing on maximizing customer lifetime value and driving repeat business, Christian Roe ensures sustained financial performance and strengthens the company's competitive position in the tire and wheel retail sector. Roe's strategic initiatives are critical for achieving ambitious revenue targets and enhancing overall profitability across all operational facets.

    Gary Desai - Executive Vice President & Chief Information Officer

    Gary Desai, the Executive Vice President & Chief Information Officer at DISCOUNT TIRE, architects and executes the company's comprehensive technology strategy. Desai manages all aspects of information systems, digital infrastructure, and data security, ensuring operational efficiency and robust IT support for retail outlets and online sales platforms. This role is pivotal in driving technological innovation to enhance customer experience and streamline internal processes. By overseeing the development and implementation of cutting-edge IT solutions, Gary Desai ensures that DISCOUNT TIRE maintains a competitive edge in a rapidly evolving digital landscape. Desai's leadership ensures the integrity and scalability of the company's technological backbone, supporting its nationwide operations and future growth initiatives.

    Jason Summers - Senior Chief Revenue Officer & Analytics Strategist

    Jason Summers, the Senior Chief Revenue Officer & Analytics Strategist at DISCOUNT TIRE, spearheads advanced revenue generation initiatives and data-driven decision-making. Summers directs the strategic application of analytics to identify market trends, optimize pricing, and enhance customer engagement across all sales channels. This dual focus ensures that revenue growth is not only aggressive but also informed by deep insights into consumer behavior and market dynamics. By leveraging sophisticated analytical tools, Jason Summers provides critical intelligence to guide sales strategies and operational improvements. Summers' expertise is fundamental to maximizing profitability and identifying new opportunities for expansion within the tire and wheel retail market.

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    Frequently Asked Questions Regarding DISCOUNT TIRE Top Executives and Leadership Team

    Who leads DISCOUNT TIRE?
    DISCOUNT TIRE is led by Greg Moore (President), along with executives such as Christian Roe (Chief Revenue Officer) and Gary Desai (Executive Vice President & Chief Information Officer).
    Who is part of DISCOUNT TIRE’s executive team?
    The executive team of DISCOUNT TIRE includes leaders such as Greg Moore (President), Christian Roe (Chief Revenue Officer), Gary Desai (Executive Vice President & Chief Information Officer) and other senior executives.
    How many executives does DISCOUNT TIRE have?
    DISCOUNT TIRE has 4 executives leading key business areas.
    What roles are included in DISCOUNT TIRE’s leadership team?
    The leadership team of DISCOUNT TIRE includes roles such as President, Chief Revenue Officer, Executive Vice President & Chief Information Officer, Senior Chief Revenue Officer & Analytics Strategist.