Teleflora Executive and Leadership Team

July, 2026

Leadership Overview

Teleflora has 4 executives leading key functions including strategy, national accounts, and unit operations.

Driven by a commitment to floral excellence, Teleflora connects a vast network of florists to deliver beautiful arrangements and gifts nationwide, solidifying its market presence through collaborative partnerships and customer-centric service.

Leadership Roles at Teleflora

  • President - Paula Davis
  • President & National Account Customer Service Representative - James Curtis
  • President, S Club & National Accounts Customer Service - Casandra Ballard
  • President, Unit - Patricia Huggins
  • Paula Davis - President

    Paula Davis, the President at Teleflora, directs the overarching strategic vision and operational execution for the company. Davis oversees the integration of Teleflora's Los Angeles-based operations with its extensive network of florists across the United States, ensuring seamless delivery of floral arrangements and gifts. This leadership role involves fostering strong relationships with affiliate florists, enhancing the company's unique position as a floral network facilitator. Davis drives initiatives to optimize the customer experience, from initial order placement to final product delivery, aligning all functions with Teleflora's mission of connecting people through flowers. The President's focus remains on expanding market reach and reinforcing Teleflora's brand as a leader in the floral industry, leveraging the company's description as a floral company that networks with other florists.

    James Curtis - President & National Account Customer Service Representative

    James Curtis, the President & National Account Customer Service Representative at Teleflora, spearheads the management of key national accounts and directs customer service operations. Curtis ensures that Teleflora's extensive network of florists provides exceptional service to large-scale clients, maintaining the company's reputation for reliability and quality in floral arrangements and gifts. This dual role involves both strategic oversight of national account relationships and direct involvement in customer service protocols, guaranteeing alignment with Teleflora's core business model of networking florists. Curtis drives efficiency in customer support systems, aiming to enhance client satisfaction and retention. The focus is on strengthening Teleflora's capacity to serve national clients effectively, building upon the company's description as a floral company that networks with other florists across the United States.

    Casandra Ballard - President, S Club & National Accounts Customer Service

    Casandra Ballard, the President, S Club & National Accounts Customer Service at Teleflora, leads the strategic development and operational management of the 'S Club' initiative and oversees national account customer service functions. Ballard directs efforts to enhance the value proposition for Teleflora's national accounts, ensuring seamless integration of floral arrangements and gift offerings through the company's broad network of florists. This leadership position involves cultivating robust client relationships and optimizing customer service delivery for key partners. Ballard drives the expansion of the 'S Club' program, aiming to increase member engagement and loyalty. The objective is to reinforce Teleflora's market position by providing superior service and curated floral solutions, aligning with the company's description as a floral company that networks with other florists.

    Patricia Huggins - President, Unit

    Patricia Huggins, the President, Unit at Teleflora, directs the operational performance and strategic direction for specific business units within the company's broader framework. Huggins focuses on optimizing the efficiency and effectiveness of these units, ensuring they contribute significantly to Teleflora's overall mission of providing floral arrangements and gifts through its extensive network of florists. This role involves close collaboration with various departments to drive growth and maintain high standards of service. Huggins oversees the implementation of strategic initiatives designed to enhance operational capabilities and market penetration. The emphasis is on ensuring each unit functions cohesively within the larger Teleflora ecosystem, reinforcing the company's description as a floral company that networks with other florists across the United States.

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    Frequently Asked Questions Regarding Teleflora Top Executives and Leadership Team

    Who leads Teleflora?
    Teleflora is led by Paula Davis (President), along with executives such as James Curtis (President & National Account Customer Service Representative) and Casandra Ballard (President, S Club & National Accounts Customer Service).
    Who is part of Teleflora’s executive team?
    The executive team of Teleflora includes leaders such as Paula Davis (President), James Curtis (President & National Account Customer Service Representative), Casandra Ballard (President, S Club & National Accounts Customer Service) and other senior executives.
    How many executives does Teleflora have?
    Teleflora has 4 executives leading key business areas.
    What roles are included in Teleflora’s leadership team?
    The leadership team of Teleflora includes roles such as President, President & National Account Customer Service Representative, President, S Club & National Accounts Customer Service, President, Unit.