Teleflora Executive and Leadership Team

June, 2026

Leadership Overview

Teleflora has 4 executives leading key functions including strategy, customer service, and national accounts.

Driven by a commitment to floral excellence, Teleflora connects consumers with beautiful arrangements and supports a network of florists nationwide, fostering community and celebrating life's moments through the art of flowers.

Leadership Roles at Teleflora

  • President - Paula Davis
  • President, S Club & National Accounts Customer Service - Casandra Ballard
  • President & National Account Customer Service Representative - James Curtis
  • President, Unit - Patricia Huggins
  • Paula Davis - President

    Paula Davis, the President at Teleflora, directs the overarching strategy and operational framework for the company. Overseeing all major business units, Paula Davis ensures alignment with Teleflora's mission to connect consumers with floral arrangements and support its network of florists across the United States. This leadership role involves driving innovation in floral services and enhancing the customer experience. By optimizing internal processes and fostering strong relationships with affiliate florists, Paula Davis directly impacts the company's market presence and growth. Ultimately, Davis secures Teleflora's position as a leader in the floral industry through strategic vision and decisive execution.

    Casandra Ballard - President, S Club & National Accounts Customer Service

    Casandra Ballard, the President, S Club & National Accounts Customer Service at Teleflora, spearheads critical customer service operations and manages key national accounts. Overseeing the S Club program and dedicated national account teams, Casandra Ballard ensures exceptional service delivery and cultivates strong, lasting relationships with Teleflora's largest clients. This leadership position involves developing and implementing customer retention strategies and driving service excellence across all touchpoints. By optimizing support channels and empowering customer service representatives, Casandra Ballard directly enhances client satisfaction and loyalty. Ultimately, Ballard strengthens Teleflora's reputation for reliable and personalized service, contributing significantly to sustained business relationships and revenue.

    James Curtis - President & National Account Customer Service Representative

    James Curtis, the President & National Account Customer Service Representative at Teleflora, manages vital national account relationships and oversees associated customer service functions. Directing the servicing of Teleflora's key national accounts, James Curtis ensures seamless communication and efficient problem resolution for these significant business partners. This dual role involves both strategic account management and hands-on customer support, guaranteeing that national clients receive dedicated attention. By fostering proactive engagement and addressing client needs with precision, James Curtis directly contributes to the retention and expansion of Teleflora's national account portfolio. Ultimately, Curtis solidifies Teleflora's commitment to high-touch service for its most important business relationships.

    Patricia Huggins - President, Unit

    Patricia Huggins, the President, Unit at Teleflora, leads a specific operational unit within the company, focusing on its strategic direction and performance. Overseeing the day-to-day management and long-term planning for this designated unit, Patricia Huggins ensures its contributions align with Teleflora's broader objectives of providing floral arrangements and supporting its network. This leadership role involves optimizing unit-specific processes, managing resources effectively, and driving productivity. By implementing targeted initiatives and fostering a culture of accountability within the unit, Patricia Huggins directly enhances operational efficiency and output. Ultimately, Huggins strengthens Teleflora's overall capacity and market responsiveness through dedicated unit leadership.

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    Frequently Asked Questions Regarding Teleflora Top Executives and Leadership Team

    Who leads Teleflora?
    Teleflora is led by Paula Davis (President), along with executives such as Casandra Ballard (President, S Club & National Accounts Customer Service) and James Curtis (President & National Account Customer Service Representative).
    Who is part of Teleflora’s executive team?
    The executive team of Teleflora includes leaders such as Paula Davis (President), Casandra Ballard (President, S Club & National Accounts Customer Service), James Curtis (President & National Account Customer Service Representative) and other senior executives.
    How many executives does Teleflora have?
    Teleflora has 4 executives leading key business areas.
    What roles are included in Teleflora’s leadership team?
    The leadership team of Teleflora includes roles such as President, President, S Club & National Accounts Customer Service, President & National Account Customer Service Representative, President, Unit.