Soboba Casino Resort Executive and Leadership Team

Charlene Modesto, the Principal Chief Executive Officer at Soboba Casino Resort, directs the overall strategic vision and operational execution for the 474,000 square-foot luxury facility. Modesto oversees the integration of gaming, dining, and accommodation services, ensuring a cohesive and upscale guest experience. This leadership role involves guiding the resort's expansion and enhancement initiatives, aligning all departments with the core mission of providing exceptional entertainment and relaxation. By focusing on customer rewards through the Soboba Rewards program, Modesto drives initiatives to boost guest loyalty and satisfaction. The Principal Chief Executive Officer's purview extends to managing key partnerships and ensuring the resort's continued growth and market leadership within the competitive hospitality and gaming sector. Charlene Modesto's strategic direction ensures the resort maintains its reputation for vibrant gaming and upscale lodging.

Phillip Simons, the Chief Financial Officer at Soboba Casino Resort, manages all financial operations and fiscal strategy for the expansive 474,000 square-foot property. Simons is responsible for financial planning, budgeting, and reporting, ensuring the economic health and profitability of the resort's diverse amenities, including over 2,000 slot machines and 29 table games. This executive role involves optimizing revenue streams from gaming, dining establishments like Canyons Steakhouse, and lodging services. The Chief Financial Officer also oversees capital allocation for resort improvements and new developments, supporting the strategic goals set forth by leadership. Phillip Simons ensures compliance with all financial regulations and drives efficiency across all departments to enhance the guest experience and support the Soboba Rewards program's financial objectives. Simons's financial acumen is critical to sustaining the resort's upscale market position and facilitating long-term growth.

Steven Nino, the Chief Information Officer at Soboba Casino Resort, architects and manages the entire technology infrastructure supporting the 474,000 square-foot entertainment and relaxation hub. Nino oversees the implementation and maintenance of all IT systems, including those powering the extensive gaming floor with over 2,000 slot machines and 29 table games, as well as the resort's dining and accommodation platforms. This critical role ensures the seamless operation of the Soboba Rewards program, enhancing guest engagement through digital channels and data analytics. The Chief Information Officer is also responsible for cybersecurity, data integrity, and the adoption of innovative technologies to improve operational efficiency and guest satisfaction. Steven Nino's leadership ensures that the resort's technological capabilities align with its mission to provide a vibrant gaming experience and upscale lodging, driving digital transformation across all facets of the business.

Martin Moore, the Chief Marketing Officer at Soboba Casino Resort, spearheads all marketing strategies and brand initiatives for the luxurious 474,000 square-foot facility. Moore directs campaigns to attract guests seeking vibrant gaming experiences and upscale lodging, promoting the resort's extensive amenities, including over 2,000 slot machines, 29 table games, and diverse dining options. This executive role involves developing and executing integrated marketing plans across digital, traditional, and experiential channels. The Chief Marketing Officer is instrumental in growing the Soboba Rewards program, driving customer acquisition and retention through targeted promotions and loyalty initiatives. Martin Moore oversees market research, public relations, and advertising efforts, ensuring the resort maintains a strong competitive presence and enhances its appeal to a broad customer base. Moore's strategic vision elevates the resort's brand perception and supports its overall business objectives.