SMU Executive and Leadership Team

Patricio Llosa, the Chief Executive Officer at SMU, directs the overarching corporate strategy for the entire food retail organization. Overseeing the integration of Unimarc, Alvi, Mayorista 10, and Super10, the Chief Executive Officer ensures consistent market performance across all 16 regions of Chile. This leadership role involves managing the international expansion into Peru while optimizing the multi-format retail model to maximize shareholder value. By aligning the financial services segment with core grocery operations, Patricio Llosa strengthens the competitive position of the company. The Chief Executive Officer coordinates with the board to implement long-term sustainability initiatives and digital transformation projects. Through rigorous oversight of the retail portfolio, the Chief Executive Officer maintains high standards of operational excellence. Ultimately, the Chief Executive Officer secures the market leadership of the organization by balancing aggressive growth targets with efficient resource allocation across the entire enterprise.

Armando Alvarez, the Jefe Tecnologia at SMU, architects the digital infrastructure supporting the extensive food retail network. Overseeing the implementation of advanced e-grocery solutions, the Jefe Tecnologia ensures seamless integration between online platforms and physical store inventory systems. This leadership role involves modernizing the technological backbone to support the diverse requirements of the Unimarc and wholesale banners. By deploying data-driven analytics, Armando Alvarez improves customer experience and operational efficiency across the Chilean market. The Jefe Tecnologia collaborates with other executive leaders to secure the digital assets of the company and enhance the financial services segment through robust software development. Through continuous innovation in retail technology, the Jefe Tecnologia drives the digital transformation agenda. Ultimately, the Jefe Tecnologia provides the technical foundation necessary for the company to maintain a competitive edge in the rapidly evolving grocery sector.

Damiana Espinoza, the Jefe De Personal at SMU, directs the human capital strategy for the entire workforce across all 16 regions of Chile. Overseeing talent acquisition, professional development, and organizational culture, the Jefe De Personal ensures that the retail staff remains aligned with the service standards of the Unimarc and wholesale banners. This leadership role involves managing labor relations and implementing training programs that support the multi-format retail model. By fostering a productive work environment, Damiana Espinoza directly impacts the operational efficiency of the supermarket chains. The Jefe De Personal collaborates with the executive team to align workforce capabilities with the strategic goals of the company. Through the development of comprehensive personnel policies, the Jefe De Personal maintains high levels of employee engagement and retention. Ultimately, the Jefe De Personal secures the human resources necessary to sustain the growth and service quality of the organization.

Daniel Valladares, the Jefe De Despacho at SMU, architects the logistics and supply chain operations that fuel the multi-format retail network. Overseeing the distribution of groceries, fresh produce, and household goods, the Jefe De Despacho ensures timely replenishment across all store banners in Chile and Peru. This leadership role involves optimizing the flow of inventory from suppliers to the diverse retail formats, including wholesale and convenience stores. By streamlining the dispatch process, Daniel Valladares reduces operational costs and improves product availability for customers. The Jefe De Despacho coordinates with regional managers to maintain efficient supply chain performance across the entire geographic footprint. Through the implementation of advanced logistics strategies, the Jefe De Despacho supports the overall growth objectives of the company. Ultimately, the Jefe De Despacho ensures the reliability of the supply chain, which remains critical to the success of the food retail operations.