SMS Equipment Executive and Leadership Team

November, 2026

Leadership Overview

SMS Equipment has 5 executives leading key functions including strategy, financial oversight, technology development, and corporate governance.

Focused on delivering comprehensive industrial solutions, SMS Equipment drives excellence in heavy equipment distribution and lifecycle support across North American mining, construction, and forestry sectors.

Leadership Roles at SMS Equipment

  • President & Chief Executive Officer - Robin Heard
  • Executive Vice President & Chief Financial Officer, Finance - Eric Dempster
  • Executive VP, Finance & Chief Financial Officer - Sundeep Bhangoo
  • Senior Vice President, Corporate Affairs, and Chief Legal Officer - Rod Girard
  • Executive VP, Technology & Innovation - Mike Brown
  • Robin Heard - President & Chief Executive Officer

    Robin Heard, the President & Chief Executive Officer at SMS Equipment, directs the overarching strategic vision for the organization. Overseeing the entire heavy equipment distribution network, Heard ensures alignment between operational capabilities and the evolving needs of the mining, construction, and forestry sectors. This leadership role involves managing relationships with global equipment manufacturers while expanding service coverage across diverse international markets. By prioritizing lifecycle support services and integrated operational solutions, Heard maintains the company's position as a premier industrial partner. Robin Heard also coordinates with the executive team to optimize resource allocation and drive long-term growth. Through a commitment to technical excellence and customer-centric service, the President & Chief Executive Officer fosters a culture of innovation that supports large-scale infrastructure projects. Ultimately, Heard secures the organization's competitive advantage within the demanding heavy equipment landscape.

    Eric Dempster - Executive Vice President & Chief Financial Officer, Finance

    Eric Dempster, the Executive Vice President & Chief Financial Officer, Finance at SMS Equipment, manages the fiscal health and capital structure of the enterprise. Overseeing financial planning, reporting, and risk management, Dempster ensures the organization maintains the liquidity required to support extensive equipment rental and sales operations. This leadership role involves analyzing market trends across Canada and Alaska to inform investment decisions in remanufacturing and maintenance facilities. By implementing robust financial controls, Eric Dempster directly impacts the efficiency of the company's distribution platform. The Executive Vice President & Chief Financial Officer, Finance also collaborates with operational leaders to align budgetary goals with the strategic objectives of the mining and forestry divisions. Through rigorous oversight of capital expenditures, Dempster supports the sustainable expansion of the company's service network and ensures long-term financial stability for the entire organization.

    Sundeep Bhangoo - Executive VP, Finance & Chief Financial Officer

    Sundeep Bhangoo, the Executive VP, Finance & Chief Financial Officer at SMS Equipment, architects the corporate financial strategy and treasury functions. Overseeing the integration of financial systems across the company's diverse regional networks, Bhangoo ensures accurate reporting and compliance for all industrial equipment operations. This leadership role involves managing complex tax structures and optimizing the balance sheet to facilitate growth in the construction and resource development sectors. By driving cost-efficiency initiatives, Sundeep Bhangoo enhances the profitability of the company's extensive service and maintenance offerings. The Executive VP, Finance & Chief Financial Officer also partners with the Board to communicate performance metrics and long-term value creation strategies. Through meticulous management of financial assets, Bhangoo supports the organization's ability to scale its technological support services and maintain a dominant market presence across North American industrial environments.
    Sundeep Bhangoo
    Rod Girard, the Senior Vice President, Corporate Affairs, and Chief Legal Officer at SMS Equipment, directs all legal, regulatory, and corporate governance matters. Overseeing the company's compliance framework, Girard ensures that all operations across Canada, Alaska, and international markets adhere to industry standards and legal requirements. This leadership role involves managing complex contractual relationships with global equipment manufacturers and mitigating risks associated with large-scale industrial projects. By providing strategic counsel on corporate policy, Rod Girard supports the organization's expansion and protects the company's interests in highly regulated environments. The Senior Vice President, Corporate Affairs, and Chief Legal Officer also coordinates with executive leadership to navigate the legal complexities of mergers and acquisitions. Through proactive legal management, Girard maintains the integrity of the enterprise structure and facilitates the smooth execution of business objectives across all sectors of the heavy equipment distribution network.
    Rod Girard

    Mike Brown - Executive VP, Technology & Innovation

    Mike Brown, the Executive VP, Technology & Innovation at SMS Equipment, leads the development and deployment of advanced technological solutions for heavy machinery. Overseeing the integration of digital tools into the company's equipment lifecycle support, Brown ensures customers benefit from enhanced productivity and predictive maintenance capabilities. This leadership role involves identifying emerging technologies that optimize performance in mining, forestry, and roadbuilding operations. By spearheading innovation initiatives, Mike Brown directly impacts the company's ability to provide cutting-edge industrial solutions that meet the demands of modern, large-scale projects. The Executive VP, Technology & Innovation also collaborates with global manufacturers to pilot new equipment features and automation systems. Through the strategic application of data-driven insights, Brown drives operational efficiency and strengthens the organization's reputation as a leader in technological support for the heavy equipment industry.

    Frequently Asked Questions Regarding SMS Equipment Top Executives and Leadership Team

    Who leads SMS Equipment?
    SMS Equipment is led by Robin Heard (President & Chief Executive Officer), along with executives such as Eric Dempster (Executive Vice President & Chief Financial Officer, Finance) and Sundeep Bhangoo (Executive VP, Finance & Chief Financial Officer).
    Who is part of SMS Equipment’s executive team?
    The executive team of SMS Equipment includes leaders such as Robin Heard (President & Chief Executive Officer), Eric Dempster (Executive Vice President & Chief Financial Officer, Finance), Sundeep Bhangoo (Executive VP, Finance & Chief Financial Officer) and other senior executives.
    How many executives does SMS Equipment have?
    SMS Equipment has 5 executives leading key business areas.
    What roles are included in SMS Equipment’s leadership team?
    The leadership team of SMS Equipment includes roles such as President & Chief Executive Officer, Executive Vice President & Chief Financial Officer, Finance, Executive VP, Finance & Chief Financial Officer, Senior Vice President, Corporate Affairs, and Chief Legal Officer, Executive VP, Technology & Innovation.