Leadership Overview
SJE has 5 executives leading key functions including strategy, marketing, finance, information technology, and divisional operations.
Driven by a commitment to engineering excellence, SJE delivers advanced control panels and liquid level sensors to global markets while maintaining a focus on innovation and quality across residential and industrial sectors.
Driven by a commitment to engineering excellence, SJE delivers advanced control panels and liquid level sensors to global markets while maintaining a focus on innovation and quality across residential and industrial sectors.
Leadership Roles at SJE
Bjorn Haldorsen - Chief Executive Officer
Bjorn Haldorsen, the Chief Executive Officer at SJE, directs the overarching corporate strategy and long-term vision for the organization. Overseeing the expansion of control technology solutions across North American and international markets, the Chief Executive Officer ensures alignment between engineering capabilities and evolving customer requirements. This leadership role involves constant collaboration with the Board to maintain market dominance in SCADA and telemetry systems. By prioritizing operational efficiency and product innovation, Bjorn Haldorsen drives the company toward sustainable growth. The Chief Executive Officer monitors global industry trends to identify new opportunities for systems integration and remote monitoring services. Through rigorous oversight of all business units, the Chief Executive Officer secures the competitive position of the firm. Haldorsen maintains a focus on delivering high-quality control panels that meet the complex demands of municipal and industrial clients, ensuring that the organization remains a leader in the controls technology sector.

Nathan Fetting - Chief Financial Officer
Nathan Fetting, the Chief Financial Officer at SJE, manages the fiscal health and capital allocation strategies for the entire organization. Overseeing financial planning, reporting, and risk management, the Chief Financial Officer ensures the stability required to support large-scale engineering services and systems integration projects. This leadership role involves maintaining rigorous internal controls and optimizing the cost structure to facilitate investment in new control panel technologies. By providing data-driven insights to the executive team, Nathan Fetting drives informed decision-making regarding global market expansion and operational investments. The Chief Financial Officer monitors cash flow and capital expenditures to ensure alignment with long-term corporate objectives. Through precise financial stewardship, the Chief Financial Officer supports the growth of the company across diverse industrial and municipal sectors. Fetting maintains a focus on fiscal transparency and regulatory compliance, ensuring that the financial foundation remains robust enough to sustain the ongoing innovation of the firm.
Ellie Mulcahy - President- Standard Division
Ellie Mulcahy, the President- Standard Division at SJE, manages the production and distribution of core control panel products and liquid level sensors. Overseeing the daily operations of the division, the President- Standard Division ensures that manufacturing processes meet the high quality standards required for residential and commercial applications. This leadership role involves streamlining supply chain logistics to maintain consistent product availability across the United States and international markets. By optimizing production workflows, Ellie Mulcahy drives efficiency and reduces lead times for standard control solutions. The President- Standard Division collaborates with sales and engineering teams to ensure that product offerings align with current market demands. Through effective management of divisional resources, the President- Standard Division supports the overall revenue goals of the company. Mulcahy executes strategic initiatives that enhance the reliability and performance of the standard product line, ensuring that the division remains a cornerstone of the broader organizational portfolio.

Melissa Lage - Chief Marketing Officer
Melissa Lage, the Chief Marketing Officer at SJE, architects the brand strategy and market positioning for the diverse portfolio of control technology products. Overseeing the communication of value propositions for liquid level sensors and remote monitoring solutions, the Chief Marketing Officer ensures consistent messaging across residential, commercial, and municipal segments. This leadership role involves analyzing market data to refine outreach strategies in the United States and Canada. By optimizing digital presence and trade engagement, Melissa Lage drives demand for advanced telemetry and SCADA systems. The Chief Marketing Officer collaborates with product development teams to translate technical engineering advancements into compelling market narratives. Through strategic brand management, the Chief Marketing Officer strengthens the reputation of the firm as a premier provider of controls technology. Lage executes comprehensive marketing campaigns that support revenue targets and expand the reach of the company into new industrial applications.
Tim Fowler - Chief Information Officer
Tim Fowler, the Chief Information Officer at SJE, directs the digital infrastructure and technology roadmap for the company. Overseeing the integration of advanced telemetry and SCADA data systems, the Chief Information Officer ensures that internal networks support the complex engineering requirements of the business. This leadership role involves implementing secure, scalable solutions that enhance remote monitoring capabilities for municipal and industrial clients. By modernizing the IT architecture, Tim Fowler drives operational efficiency and data accessibility across all regional offices. The Chief Information Officer collaborates with the engineering department to ensure that software and hardware systems remain at the forefront of controls technology. Through the deployment of robust cybersecurity measures, the Chief Information Officer protects the intellectual property and operational data of the firm. Fowler executes strategic technology initiatives that enable the company to maintain a competitive edge in the rapidly evolving landscape of industrial automation and systems integration.
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