Sime Darby Berhad Executive and Leadership Team

September, 2026

Leadership Overview

Sime Darby Berhad has 5 executives leading key functions including strategy, finance, and operations.

Driven by a commitment to sustainable growth, Sime Darby Berhad operates across diverse sectors, focusing on delivering value through its plantation, industrial, motors, property, and energy and utilities businesses, shaping regional economic landscapes.

Leadership Roles at Sime Darby Berhad

  • Chief Executive Officer - Boss Azri
  • Group Chief Executive Officer - Jeffri Davidson
  • Chief Executive Officer, Upstream (Indonesia) - Shamsuddin Muhammad
  • Chief Financial Officer - Alan Tong
  • Division Chief Financial Officer, Industrial - Lawrence Yow Khan
  • Boss Azri - Chief Executive Officer

    Boss Azri, the Chief Executive Officer at Sime Darby Berhad, directs the overarching corporate strategy and operational execution across all business segments. This leadership role involves aligning the company's diverse portfolio, which includes plantation, industrial equipment, motors, property, and energy and utilities, with market demands and long-term growth objectives. Overseeing global operations, Boss Azri ensures that Sime Darby Berhad maintains its position as a leading investment holding company. The Chief Executive Officer's responsibilities extend to fostering innovation and driving efficiency throughout the organization, directly impacting the company's financial performance and market presence. By setting the strategic direction, Boss Azri guides the company's expansion and commitment to sustainable business practices, ensuring robust stakeholder value.

    Jeffri Davidson - Group Chief Executive Officer

    Jeffri Davidson, the Group Chief Executive Officer at Sime Darby Berhad, spearheads the strategic vision and operational management of the conglomerate. This executive guides the company's extensive operations, encompassing plantation, industrial equipment, motors, property, and energy and utilities sectors. Jeffri Davidson's leadership ensures the integration of these diverse business units, driving synergy and maximizing shareholder value across the group. The Group Chief Executive Officer's purview includes overseeing significant investment decisions, fostering strategic partnerships, and championing the company's commitment to sustainability and corporate governance. By directing global initiatives and market expansion, Jeffri Davidson solidifies Sime Darby Berhad's influence in key regional economies and maintains its reputation for operational excellence and diversified business strength.

    Shamsuddin Muhammad - Chief Executive Officer, Upstream (Indonesia)

    Shamsuddin Muhammad, the Chief Executive Officer, Upstream (Indonesia) at Sime Darby Berhad, directs the strategic operations and business development within Indonesia's upstream sector, primarily focusing on plantation activities. This leadership role involves overseeing the cultivation, harvesting, and processing of agricultural products, ensuring operational efficiency and adherence to sustainable practices. Shamsuddin Muhammad's responsibilities include managing land resources, optimizing crop yields, and driving productivity improvements across Indonesian plantations. The Chief Executive Officer, Upstream (Indonesia) works to enhance the company's market position in the region by implementing innovative agricultural techniques and managing supply chain logistics effectively. By focusing on the upstream segment, Shamsuddin Muhammad plays a crucial part in securing raw material supply and contributing to the overall success of Sime Darby Berhad's plantation business.

    Alan Tong - Chief Financial Officer

    Alan Tong, the Chief Financial Officer at Sime Darby Berhad, manages the financial health and strategic fiscal planning for the entire organization. This executive oversees all financial operations, including accounting, treasury, tax, and investor relations, ensuring compliance with regulatory standards and driving financial performance across the conglomerate's diverse segments: plantation, industrial, motors, property, and energy and utilities. Alan Tong's responsibilities include developing financial strategies that support sustainable growth, optimizing capital allocation, and managing financial risks inherent in a multi-sector business. By providing critical financial insights and guidance, the Chief Financial Officer enables informed decision-making at the executive level, directly contributing to the company's profitability and long-term economic stability. Alan Tong ensures robust financial controls and reporting mechanisms are in place.
    Alan Tong

    Lawrence Yow Khan - Division Chief Financial Officer, Industrial

    Lawrence Yow Khan, the Division Chief Financial Officer, Industrial at Sime Darby Berhad, oversees the financial strategy and management for the company's industrial equipment division. This executive is responsible for financial planning, analysis, budgeting, and reporting specifically for the segment that sells, rents, and services heavy equipment across various markets. Lawrence Yow Khan ensures the financial viability and profitability of the industrial operations by managing costs, optimizing revenue streams, and identifying growth opportunities within the sector. The Division Chief Financial Officer, Industrial plays a key role in supporting strategic decisions related to capital expenditure, market expansion, and operational efficiency for the industrial business. By providing dedicated financial leadership, Lawrence Yow Khan contributes significantly to the performance and strategic direction of Sime Darby Berhad's industrial segment.

    Frequently Asked Questions Regarding Sime Darby Berhad Top Executives and Leadership Team

    Who leads Sime Darby Berhad?
    Sime Darby Berhad is led by Boss Azri (Chief Executive Officer), along with executives such as Jeffri Davidson (Group Chief Executive Officer) and Shamsuddin Muhammad (Chief Executive Officer, Upstream (Indonesia)).
    Who is part of Sime Darby Berhad’s executive team?
    The executive team of Sime Darby Berhad includes leaders such as Boss Azri (Chief Executive Officer), Jeffri Davidson (Group Chief Executive Officer), Shamsuddin Muhammad (Chief Executive Officer, Upstream (Indonesia)) and other senior executives.
    How many executives does Sime Darby Berhad have?
    Sime Darby Berhad has 5 executives leading key business areas.
    What roles are included in Sime Darby Berhad’s leadership team?
    The leadership team of Sime Darby Berhad includes roles such as Chief Executive Officer, Group Chief Executive Officer, Chief Executive Officer, Upstream (Indonesia), Chief Financial Officer, Division Chief Financial Officer, Industrial.