Sephora USA Executive and Leadership Team

June, 2026

Leadership Overview

Sephora USA has 10 executives leading key functions including finance, operations, marketing, technology, and human resources.

Driven by a commitment to innovation, Sephora USA is dedicated to providing a comprehensive beauty retail experience, shaping market trends, and fostering customer engagement through a diverse product portfolio.

Leadership Roles at Sephora USA

  • Deputy Chief Executive Officer - Kümmel Katja
  • President & Chief Executive Officer (North America) - Artemis Patrick
  • Chief Financial Officer - Virginia Gervais
  • Chief Operating Officer - Chloe Butler
  • Vice President and Chief Operating Officer LATAM Finance and Operations - João Bittencourt
  • Global Chief Operating Officer, Sephora Markets & Investor Partner - Betdca Lorega
  • Senior Vice President, Chief Marketing Officer - Allison Litzinger
  • Chief Marketing Officer & Vice President, Marketing, Sephora (APAC) - Stuart La Brooy
  • Chief Technology Officer (APAC) - Paulo de Guzman
  • Executive Vice President & Chief People Officer (North America) - Corey Yribarren
  • Kümmel Katja - Deputy Chief Executive Officer

    Kümmel Katja, the Deputy Chief Executive Officer at Sephora USA, supports the Chief Executive Officer in driving overall corporate strategy and operational oversight. Assisting in strategic direction, Katja focuses on enhancing business performance and expanding market reach. This executive position involves close collaboration with various departments to ensure alignment with the company's mission and long-term objectives. By contributing to key decision-making processes, Kümmel Katja plays a vital role in navigating complex business challenges and capitalizing on emerging opportunities within the beauty industry. The Deputy Chief Executive Officer's responsibilities include fostering cross-functional teamwork and driving initiatives that promote innovation and efficiency. Katja's leadership contributes significantly to the sustained growth and competitive positioning of Sephora USA in the global marketplace.

    Artemis Patrick - President & Chief Executive Officer (North America)

    Artemis Patrick, the President & Chief Executive Officer (North America) at Sephora USA, leads the strategic vision and operational execution for the North American market. Driving market leadership, Patrick oversees all aspects of the business, from retail operations and merchandising to brand development and customer experience initiatives. This paramount role involves setting ambitious goals, fostering a culture of innovation, and ensuring the company's sustained growth and profitability across the United States and Canada. By championing strategic partnerships and new market opportunities, Artemis Patrick guides Sephora USA's expansion and strengthens its competitive edge. The President & Chief Executive Officer's responsibilities include managing key stakeholder relationships, including investors and board members, and representing the company externally. Patrick's decisive leadership is fundamental to Sephora USA's success and its continued influence in the beauty retail sector.
    Artemis Patrick

    Virginia Gervais - Chief Financial Officer

    Virginia Gervais, the Chief Financial Officer at Sephora USA, directs all financial planning, accounting, and reporting functions. Overseeing fiscal strategy, Gervais ensures robust financial health and drives profitability across the organization. This leadership role involves managing budgets, optimizing resource allocation, and identifying investment opportunities to support Sephora USA's growth objectives. By analyzing market trends and financial performance, Virginia Gervais provides critical insights that inform strategic decision-making. The Chief Financial Officer's responsibilities extend to risk management and ensuring compliance with all financial regulations, thereby safeguarding the company's assets and maintaining investor confidence. Gervais's financial acumen is pivotal in navigating the competitive beauty retail landscape and achieving sustainable economic success.

    Chloe Butler - Chief Operating Officer

    Chloe Butler, the Chief Operating Officer at Sephora USA, oversees the day-to-day operational execution and efficiency across all business units. Driving operational excellence, Butler ensures seamless integration of supply chain, logistics, and retail store management. This critical role involves optimizing processes to enhance customer experience and streamline internal workflows. By collaborating with department heads, Chloe Butler aligns operational strategies with overarching company goals, focusing on scalability and resource optimization. The Chief Operating Officer's purview includes implementing best practices in inventory management and distribution networks to meet market demand effectively. Butler's leadership ensures that Sephora USA's operational infrastructure supports its expansive product offerings and extensive retail footprint, contributing directly to market responsiveness and operational integrity.

    João Bittencourt - Vice President and Chief Operating Officer LATAM Finance and Operations

    João Bittencourt, the Vice President and Chief Operating Officer LATAM Finance and Operations at Sephora USA, directs financial and operational strategies across the Latin American region. Managing regional performance, Bittencourt ensures fiscal discipline and operational efficiency throughout LATAM markets. This role involves overseeing financial planning, budgeting, and resource allocation specific to Latin America, while also optimizing operational workflows for retail and distribution. By integrating financial and operational management, João Bittencourt drives sustainable growth and profitability in the region. The Vice President and Chief Operating Officer's responsibilities include developing and implementing region-specific business plans that align with Sephora USA's global objectives. Bittencourt's dual focus on finance and operations is crucial for navigating the unique economic and market dynamics of Latin America and solidifying Sephora USA's presence there.

    Betdca Lorega - Global Chief Operating Officer, Sephora Markets & Investor Partner

    Betdca Lorega, the Global Chief Operating Officer, Sephora Markets & Investor Partner at Sephora USA, directs operational strategies across Sephora's global markets and manages key investor relations. Optimizing global operations, Lorega focuses on enhancing efficiency, scalability, and performance across diverse international regions. This significant role involves overseeing supply chain management, logistics, and retail operations on a worldwide scale, ensuring consistency and excellence. By fostering strong relationships with investors, Betdca Lorega ensures clear communication regarding financial performance and strategic initiatives. The Global Chief Operating Officer's responsibilities include driving operational improvements that support market expansion and profitability. Lorega's expertise in both global operations and investor partnerships is critical for aligning Sephora USA's market activities with investor expectations and achieving international business objectives.

    Allison Litzinger - Senior Vice President, Chief Marketing Officer

    Allison Litzinger, the Senior Vice President, Chief Marketing Officer at Sephora USA, architects and executes comprehensive marketing strategies that enhance brand visibility and customer engagement. Driving brand growth, Litzinger leads initiatives focused on digital marketing, product launches, and customer loyalty programs. This senior leadership position involves analyzing consumer behavior and market trends to develop targeted campaigns that resonate with diverse customer segments. By overseeing advertising, public relations, and social media efforts, Allison Litzinger ensures a consistent and compelling brand message across all platforms. The Chief Marketing Officer's responsibilities include managing marketing budgets and measuring campaign effectiveness to maximize return on investment. Litzinger's strategic marketing leadership is essential for maintaining Sephora USA's position as a leading beauty retailer and fostering strong customer relationships.

    Stuart La Brooy - Chief Marketing Officer & Vice President, Marketing, Sephora (APAC)

    Stuart La Brooy, the Chief Marketing Officer & Vice President, Marketing, Sephora (APAC) at Sephora USA, spearheads marketing strategies and brand development across the Asia-Pacific region. Driving regional brand presence, La Brooy leads initiatives to enhance customer acquisition, engagement, and loyalty within APAC markets. This role involves understanding and adapting global marketing frameworks to suit local consumer preferences and market dynamics. By overseeing all marketing functions, including digital campaigns, product launches, and promotional activities, Stuart La Brooy ensures a cohesive and impactful brand narrative throughout the Asia-Pacific territory. The Chief Marketing Officer's responsibilities include managing marketing budgets and analyzing campaign performance to optimize resource allocation. La Brooy's focused marketing leadership is essential for Sephora USA's successful penetration and sustained growth in the dynamic APAC beauty landscape.

    Paulo de Guzman - Chief Technology Officer (APAC)

    Paulo de Guzman, the Chief Technology Officer (APAC) at Sephora USA, directs the technology strategy and digital transformation initiatives across the Asia-Pacific region. Architecting technological solutions, de Guzman ensures robust IT infrastructure, innovative digital platforms, and data security to support business operations and growth in APAC. This key position involves overseeing the implementation of cutting-edge technologies that enhance customer experience, streamline operations, and drive e-commerce success. By leading the technology teams, Paulo de Guzman fosters a culture of innovation and technical excellence. The Chief Technology Officer's responsibilities include managing technology budgets, evaluating new software and hardware, and ensuring alignment with global IT standards. De Guzman's technological vision and execution are vital for Sephora USA's competitive advantage and digital leadership in the Asia-Pacific market.
    Paulo de Guzman

    Corey Yribarren - Executive Vice President & Chief People Officer (North America)

    Corey Yribarren, the Executive Vice President & Chief People Officer (North America) at Sephora USA, leads human resources strategy and talent management for the North American operations. Driving organizational development, Yribarren focuses on attracting, retaining, and developing a high-performing workforce that aligns with Sephora USA's culture and business objectives. This critical role involves overseeing employee relations, compensation and benefits, learning and development programs, and diversity and inclusion initiatives. By fostering a positive and engaging work environment, Corey Yribarren ensures that Sephora USA remains an employer of choice. The Chief People Officer's responsibilities include developing strategic workforce plans and implementing HR policies that support business growth and employee well-being. Yribarren's leadership in human capital management is fundamental to Sephora USA's operational success and its ability to innovate and adapt in the competitive retail sector.

    Explore Leadership Teams in Cosmetics, Beauty Supply & Personal Care Products

    Frequently Asked Questions Regarding Sephora USA Top Executives and Leadership Team

    Who leads Sephora USA?
    Sephora USA is led by Kümmel Katja (Deputy Chief Executive Officer), along with executives such as Artemis Patrick (President & Chief Executive Officer (North America)) and Virginia Gervais (Chief Financial Officer).
    Who is part of Sephora USA’s executive team?
    The executive team of Sephora USA includes leaders such as Kümmel Katja (Deputy Chief Executive Officer), Artemis Patrick (President & Chief Executive Officer (North America)), Virginia Gervais (Chief Financial Officer) and other senior executives.
    How many executives does Sephora USA have?
    Sephora USA has 10 executives leading key business areas.
    What roles are included in Sephora USA’s leadership team?
    The leadership team of Sephora USA includes roles such as Deputy Chief Executive Officer, President & Chief Executive Officer (North America), Chief Financial Officer, Chief Operating Officer, Vice President and Chief Operating Officer LATAM Finance and Operations.