Leadership Overview
Self-Help Credit Union has 10 executives leading key functions including strategic oversight, financial management, operational leadership, and regional market development.
Committed to expanding economic opportunity for underserved communities, Self-Help Credit Union delivers essential financial services while fostering sustainable growth and community development across diverse regional markets.
Committed to expanding economic opportunity for underserved communities, Self-Help Credit Union delivers essential financial services while fostering sustainable growth and community development across diverse regional markets.
Leadership Roles at Self-Help Credit Union
Laurie Blanchette - Chief Executive Officer
Laurie Blanchette, the Chief Executive Officer at Self-Help Credit Union, directs the overarching strategic vision and organizational growth initiatives. Blanchette manages the alignment of core banking services with the mission of providing equitable financial access to diverse populations. By overseeing the integration of checking accounts, auto loans, and personal loans into the broader institutional framework, the Chief Executive Officer ensures consistent service delivery across all branches. This leadership role involves constant collaboration with the Board to refine long-term objectives and maintain institutional stability. Laurie Blanchette drives the expansion of mobile banking capabilities to meet modern consumer demands while upholding the credit union's commitment to community-focused finance. Through rigorous oversight of operational performance, the Chief Executive Officer secures the financial health of the organization, ultimately strengthening the market position of the institution within the competitive landscape of North American community banking.
Martin Eakes - Executive Director & Chief Executive Officer
Martin Eakes, the Executive Director & Chief Executive Officer at Self-Help Credit Union, architects the foundational mission and long-term policy framework for the organization. Eakes drives the development of innovative financial products designed to support economic mobility for marginalized communities. As the Executive Director & Chief Executive Officer, Eakes coordinates high-level advocacy efforts and partnerships that extend the reach of the credit union into new geographic territories. This role requires deep engagement with regulatory bodies and community stakeholders to ensure the institution remains a pillar of financial inclusion. By focusing on the intersection of social impact and fiscal responsibility, Eakes maintains the integrity of the credit union's lending practices. Martin Eakes oversees the strategic deployment of capital to maximize community benefit, ensuring that the institution remains a leader in the field of mission-driven finance while maintaining robust operational standards across all regional service areas.

Lain Mckay - Chief Financial Officer
Lain Mckay, the Chief Financial Officer at Self-Help Credit Union, manages the fiscal health and capital allocation strategies of the institution. Mckay oversees the integrity of financial reporting, budgeting, and risk management protocols to ensure long-term sustainability. By analyzing market trends and economic indicators, the Chief Financial Officer optimizes the balance sheet to support the expansion of personal and auto loan portfolios. This leadership role involves close coordination with the executive team to align financial resources with the broader mission of community development. Lain Mckay drives the implementation of robust internal controls and financial systems that facilitate efficient mobile banking operations. Through meticulous oversight of liquidity and asset management, the Chief Financial Officer secures the financial foundation necessary for the credit union to continue providing essential services to members across the country, ultimately ensuring the institution remains resilient against shifting economic conditions.
Tonita Lipscomb - President
Tonita Lipscomb, the President at Self-Help Credit Union, leads the strategic development and operational execution of the credit union's core banking services. Lipscomb focuses on expanding the reach of checking accounts and personal loan products to better serve the needs of the membership base. As President, Lipscomb coordinates with regional managers to ensure that service delivery remains consistent with the institution's mission of community empowerment. This role involves identifying new market opportunities and fostering relationships with local organizations to increase the credit union's impact. Tonita Lipscomb drives the implementation of customer-centric initiatives that improve member satisfaction and retention. By overseeing the performance of key service departments, the President ensures that the institution maintains high standards of excellence in all financial interactions, ultimately contributing to the long-term growth and stability of the credit union across its primary service regions.
Peggy Mccoy - President
Peggy Mccoy, the President at Self-Help Credit Union, manages the operational scaling and internal efficiency of the credit union's lending divisions. Mccoy oversees the development of specialized auto loan programs designed to provide affordable financing options to underserved populations. As President, Mccoy coordinates with the risk management team to ensure that lending practices remain both sustainable and accessible. This leadership role involves refining the internal processes that govern loan approvals and member support, thereby reducing friction in the customer experience. Peggy Mccoy drives the integration of new service models that align with the credit union's commitment to economic justice. By focusing on the operational excellence of the lending portfolio, the President ensures that the institution effectively meets the financial needs of its members, ultimately strengthening the credit union's reputation as a reliable partner in community development.
Joanne Todd - President
Joanne Todd, the President at Self-Help Credit Union, directs the strategic initiatives related to community development and institutional partnerships. Todd oversees the expansion of financial literacy programs and outreach efforts that connect the credit union with new member segments. As President, Todd coordinates with external stakeholders to secure funding and support for mission-driven projects that enhance the credit union's social impact. This role involves developing collaborative strategies that leverage the institution's resources to address systemic financial barriers. Joanne Todd drives the implementation of programs that promote economic stability for families and small businesses. By focusing on the intersection of community needs and financial services, the President ensures that the credit union remains a vital resource for its members, ultimately fostering long-term prosperity and resilience within the communities served by the institution.
Adelcio Lugo - Florida President
Adelcio Lugo, the Florida President at Self-Help Credit Union, directs all regional operations and market development initiatives within the Florida territory. Lugo oversees the growth of the local branch network, ensuring that the credit union's suite of financial services meets the specific needs of the regional population. As the Florida President, Lugo coordinates with local community leaders to identify opportunities for expanding access to checking accounts and loan products. This leadership role involves managing regional staff and maintaining high standards of service delivery across all local offices. Adelcio Lugo drives the implementation of regional marketing and outreach strategies that increase the visibility of the credit union. By focusing on the unique economic landscape of the region, the Florida President ensures that the institution effectively supports the financial well-being of its members, ultimately strengthening the credit union's presence in the market.
Will Perreault - Chief of Staff
Will Perreault, the Chief of Staff at Self-Help Credit Union, facilitates the execution of strategic priorities and streamlines communication across the executive leadership team. Perreault manages the operational flow between departments, ensuring that organizational goals remain synchronized with the mission of providing accessible financial services. As the Chief of Staff, Perreault coordinates complex projects that span multiple functional areas, from mobile banking enhancements to community outreach initiatives. This role involves translating high-level directives into actionable tasks for various teams, thereby increasing overall organizational efficiency. Will Perreault drives the development of internal processes that support the credit union's growth and operational agility. By acting as a central point of contact for the C-suite, the Chief of Staff ensures that leadership decisions are implemented effectively across all regional operations, ultimately supporting the institution's ability to serve its members with precision and consistency.
Tim Stanion - Chief Information Officer
Tim Stanion, the Chief Information Officer at Self-Help Credit Union, directs the technological infrastructure and digital transformation initiatives of the institution. Stanion oversees the development and maintenance of secure mobile banking platforms, ensuring that members have reliable access to financial services. By architecting scalable cloud solutions and robust cybersecurity frameworks, the Chief Information Officer protects sensitive member data while enabling seamless digital transactions. This leadership role involves integrating advanced data analytics to improve loan processing speeds and personalize customer experiences. Tim Stanion drives the adoption of innovative software tools that enhance operational efficiency across all branches. Through the strategic management of the IT department, the Chief Information Officer ensures that the credit union remains at the forefront of financial technology, providing a modern, user-friendly interface that supports the institution's mission of expanding financial access to diverse communities.
Torey Thompson - City Executive
Torey Thompson, the City Executive at Self-Help Credit Union, manages the operational performance and community engagement efforts within the designated city market. Thompson oversees the daily activities of local branches, ensuring that members receive high-quality service and support for their financial needs. As the City Executive, Thompson coordinates with local businesses and non-profits to foster partnerships that promote economic development. This role involves analyzing local market trends to tailor the delivery of auto loans and personal banking services to the specific requirements of the city's residents. Torey Thompson drives the execution of local initiatives that align with the broader mission of the credit union. By focusing on building strong relationships within the community, the City Executive ensures that the institution remains a trusted financial partner, ultimately contributing to the overall growth and success of the credit union in the urban market.
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