Seeka Executive and Leadership Team

July, 2026

Leadership Overview

Seeka has 4 executives leading key functions including strategy, marketing, technology, and finance.

Driven by a commitment to excellence, Seeka delivers a wide range of fresh produce to an ever-growing range of global consumers, solidifying its position as a leading provider of post-harvest and supply chain services.

Leadership Roles at Seeka

  • Chief Executive Officer - Michael Franks
  • Chief Financial Officer - Nicola Neilson
  • Chief Marketing Officer - Thomas Hiscocks
  • Chief Technology Officer - Daniel Gauci
  • Michael Franks - Chief Executive Officer

    Michael Franks, the Chief Executive Officer at Seeka, directs the overall strategy and operational execution for Australasia's largest kiwifruit producer. Franks oversees the company's expansion into new global markets, ensuring Seeka's fresh produce reaches an ever-growing consumer base. This leadership role involves aligning all business units with the company's mission of delivering high-quality agricultural products and comprehensive post-harvest services. By driving innovation in supply chain management, Michael Franks ensures operational efficiency and maintains Seeka's competitive edge in the global agriculture sector. The Chief Executive Officer's purview extends to financial performance and stakeholder relations, safeguarding the company's position as a leading provider in the industry.

    Nicola Neilson - Chief Financial Officer

    Nicola Neilson, the Chief Financial Officer at Seeka, manages the financial health and strategic fiscal planning for the company, Australasia's largest kiwifruit producer. Neilson oversees all financial operations, including budgeting, forecasting, and investment strategies, ensuring robust financial performance that supports Seeka's global expansion and service offerings. This executive responsibility involves maintaining strong financial controls and driving profitability across post-harvest and supply chain services. By providing critical financial insights, Nicola Neilson guides strategic decision-making to enhance shareholder value and sustain the company's growth trajectory. The Chief Financial Officer's expertise is vital in navigating the financial complexities of delivering fresh produce to an ever-growing range of global consumers.
    Nicola Neilson

    Thomas Hiscocks - Chief Marketing Officer

    Thomas Hiscocks, the Chief Marketing Officer at Seeka, architects the global marketing strategies for the company's extensive fresh produce offerings. Hiscocks drives brand visibility and consumer engagement across diverse international markets, connecting Seeka's kiwifruit and other fresh produce with a widening global audience. This executive function involves developing targeted campaigns that highlight Seeka's commitment to quality and its role as a leading post-harvest and supply chain service provider. By analyzing market trends and consumer preferences, Thomas Hiscocks ensures Seeka's products resonate with customers worldwide, fostering sustained demand and market penetration. The Chief Marketing Officer's efforts directly support the company's objective of expanding its reach to an ever-growing range of global consumers.

    Daniel Gauci - Chief Technology Officer

    Daniel Gauci, the Chief Technology Officer at Seeka, spearheads the technological advancements integral to Seeka's post-harvest and supply chain operations. Gauci directs the implementation of innovative solutions that enhance the efficiency and quality of fresh produce handling and distribution, supporting Seeka's status as Australasia's largest kiwifruit producer. This critical role involves leveraging cutting-edge technology to optimize logistics, improve traceability, and ensure the integrity of products delivered to global consumers. By fostering a culture of technological innovation, Daniel Gauci drives the development of scalable systems that meet the evolving demands of the agriculture sector. The Chief Technology Officer's strategic vision ensures Seeka maintains its leadership in delivering fresh produce through advanced operational capabilities.

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    Frequently Asked Questions Regarding Seeka Top Executives and Leadership Team

    Who leads Seeka?
    Seeka is led by Michael Franks (Chief Executive Officer), along with executives such as Nicola Neilson (Chief Financial Officer) and Thomas Hiscocks (Chief Marketing Officer).
    Who is part of Seeka’s executive team?
    The executive team of Seeka includes leaders such as Michael Franks (Chief Executive Officer), Nicola Neilson (Chief Financial Officer), Thomas Hiscocks (Chief Marketing Officer) and other senior executives.
    How many executives does Seeka have?
    Seeka has 4 executives leading key business areas.
    What roles are included in Seeka’s leadership team?
    The leadership team of Seeka includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Marketing Officer, Chief Technology Officer.