Sbt Executive and Leadership Team

Zhaoming Li, the Chief Executive Officer at Sbt, directs the overarching strategic vision for the entire Brazilian television network. By prioritizing audience engagement and content innovation, the Chief Executive Officer ensures the network remains a dominant force in the competitive media landscape. Zhaoming Li manages high-level relationships with production partners and stakeholders to expand the reach of soap operas and reality shows across the country. This leadership role involves constant evaluation of market trends to maintain relevance among families and individual viewers. Through the implementation of forward-thinking programming policies, the Chief Executive Officer drives growth and strengthens the brand identity of the organization. By fostering a culture of creativity and operational excellence, the Chief Executive Officer secures the long-term market position of the network. Ultimately, the Chief Executive Officer guides the company toward sustainable success in the evolving digital and traditional broadcasting sectors.

Alessandra Ribeiro, the Chief Financial Officer at Sbt, manages the fiscal health and capital allocation strategies for the television network. Overseeing the budgeting process for diverse entertainment programming, the Chief Financial Officer ensures that financial resources align with the broader goals of the organization. Alessandra Ribeiro monitors revenue streams from advertising and content distribution to maintain profitability across all media platforms. This leadership role involves rigorous analysis of market performance and cost-efficiency measures to support the expansion of the network. By optimizing financial reporting and internal controls, the Chief Financial Officer provides the necessary data for informed decision-making at the executive level. The Chief Financial Officer also coordinates with other department heads to ensure that production budgets support the high-quality standards expected by the Brazilian audience. Through disciplined fiscal management, the Chief Financial Officer protects the economic stability of the company while enabling future investments in new media technologies.

Julio Dantas, the Chief Financial Officer & Director, Financial & Administrative at Sbt, governs the administrative frameworks and financial compliance protocols for the network. Overseeing the daily operations of the finance and administrative departments, the Chief Financial Officer & Director, Financial & Administrative ensures that all internal processes support the company's strategic objectives. Julio Dantas manages the allocation of resources for administrative infrastructure, facilitating a productive environment for the creative teams. This leadership role involves streamlining corporate governance and ensuring adherence to regulatory standards within the Brazilian media industry. By optimizing administrative workflows, the Chief Financial Officer & Director, Financial & Administrative improves the overall efficiency of the organization. The Chief Financial Officer & Director, Financial & Administrative also works closely with the executive team to align administrative support with the long-term growth targets of the network. Through meticulous oversight, the Chief Financial Officer & Director, Financial & Administrative maintains the operational integrity of the company.

Surya Kumar, the Chief Technology Officer at Sbt, architects the digital infrastructure and broadcasting systems that power the network. Overseeing the transition to modern streaming platforms and high-definition content delivery, the Chief Technology Officer ensures seamless viewer experiences across all devices. Surya Kumar manages the integration of advanced production technologies to enhance the quality of reality shows and news broadcasts. This leadership role involves identifying emerging tech trends that can improve operational efficiency and audience reach throughout Brazil. By collaborating with the engineering teams, the Chief Technology Officer maintains the reliability of the network's transmission capabilities. The Chief Technology Officer also focuses on cybersecurity and data protection to safeguard the digital assets of the organization. Through the implementation of scalable cloud solutions, the Chief Technology Officer supports the company's mission to provide accessible and engaging entertainment to a broad, diverse audience in a rapidly changing media environment.

Levy Kroiss, the Chief Technology & Operations Officer at Sbt, manages the intersection of technical broadcasting capabilities and daily operational workflows. Overseeing the logistics of content production and distribution, the Chief Technology & Operations Officer ensures that the network functions with maximum efficiency. Levy Kroiss coordinates the deployment of technical resources to support the creation of diverse entertainment programming, including soap operas and news. This leadership role involves optimizing the supply chain for media assets and ensuring that production schedules remain on track. By integrating operational best practices with technical innovation, the Chief Technology & Operations Officer drives productivity across the entire organization. The Chief Technology & Operations Officer also collaborates with other executives to align operational capacity with the strategic goals of the network. Through the management of complex production environments, the Chief Technology & Operations Officer ensures that the company consistently delivers high-quality content to viewers across the entire Brazilian market.