SavATree Executive and Leadership Team

Daniel van Starrenburg, the Chief Executive Officer at SavATree, directs the overarching corporate strategy and long-term vision for the organization. By prioritizing sustainable arboriculture and lawn care practices, the Chief Executive Officer ensures the company maintains a competitive edge across the Northeast, Mid-Atlantic, and Mid-West markets. This leadership role involves constant collaboration with the Board to identify acquisition opportunities and expand the service footprint into new territories. Daniel van Starrenburg drives the integration of environmentally sensible methodologies into every service offering, ensuring that residential and commercial clients receive premium care. Through rigorous oversight of organizational culture and performance metrics, the Chief Executive Officer fosters a commitment to excellence that defines the brand. Ultimately, the Chief Executive Officer secures the financial health and market reputation of the firm by aligning daily operations with the core mission of professional landscape maintenance.

Avi Levine, the Chief Financial Officer at SavATree, governs the fiscal health and capital allocation strategies for the entire organization. Managing the financial reporting and budgeting processes, the Chief Financial Officer ensures that the company maintains the liquidity necessary to support expansion across the Northeast and beyond. This leadership role involves analyzing market trends to inform investment decisions regarding new equipment and technology for environmentally sensible landscape care. Avi Levine drives the financial planning required to sustain long-term growth while mitigating risks associated with regional market fluctuations. By collaborating with other C-suite leaders, the Chief Financial Officer aligns capital expenditures with the strategic goals of the firm. Through meticulous oversight of accounting practices and financial compliance, the Chief Financial Officer provides the stability needed for the company to continue providing professional services to diverse client segments, including commercial and institutional properties.

Benjamin Stevie, the Chief Operating Officer at SavATree, manages the daily execution of landscape maintenance services across all regional branches. Overseeing the logistics of field operations, the Chief Operating Officer ensures that teams deliver consistent, high-quality tree and shrub care to institutional and residential properties. This role requires constant coordination with regional managers to optimize resource allocation and maintain safety standards throughout the Mid-Atlantic and Mid-West territories. Benjamin Stevie drives operational efficiency by implementing standardized service protocols that reduce waste and improve client satisfaction. By monitoring key performance indicators related to service delivery, the Chief Operating Officer identifies bottlenecks and implements scalable solutions to support rapid growth. Through the management of complex field logistics, the Chief Operating Officer guarantees that the company meets the rigorous demands of historic property maintenance while upholding the environmental standards central to the business model.

Troy Oleson, the President, Thrive Brands Llc (A Savatree Company) at SavATree, architects the brand identity and market positioning for the subsidiary portfolio. Focusing on the unique requirements of the Thrive Brands segment, the President, Thrive Brands Llc (A Savatree Company) drives initiatives that enhance the visibility of specialized landscape services within the broader corporate ecosystem. This role involves developing targeted marketing strategies that resonate with residential and commercial clients across the Mid-West and Northeast regions. Troy Oleson ensures that the brand values remain consistent with the parent company's commitment to environmentally sensible care. By managing the growth of these specific service lines, the President, Thrive Brands Llc (A Savatree Company) contributes to the overall revenue diversification of the organization. Through strategic brand management and market outreach, the President, Thrive Brands Llc (A Savatree Company) strengthens the competitive position of the company in the professional landscaping industry.