QVC Executive and Leadership Team

June, 2026

Leadership Overview

QVC has 8 executives leading key functions including operations, technology, finance, and streaming.

Driven by a commitment to customer engagement, QVC focuses on delivering a dynamic home shopping experience through its television network and digital platforms, shaping the future of retail.

Leadership Roles at QVC

  • Chief Financial Officer & Executive Vice President - Daniel O'Connell
  • Vice President - Chief Financial Officer, Japan - Kentaro Higaki
  • President (US), Chief Operating Officer & Principal Operating Officer - Mike Fitzharris
  • Office of the President Specialist - Africa Brown
  • President, Marathon Products - Nancy Sylk
  • President, Streaming - Soumya Sriraman
  • President, Cornerstone Brands - Thomas Bazzone
  • Chief Information Officer & Chief Technology Officer - Robert Cochran
  • Daniel O'Connell - Chief Financial Officer & Executive Vice President

    Daniel O'Connell, the Chief Financial Officer & Executive Vice President at QVC, oversees all financial planning, reporting, and strategic fiscal management for the organization. O'Connell directs the company's financial operations, including budgeting, forecasting, and capital allocation, ensuring fiscal health and driving profitable growth. This executive position involves close collaboration with other C-suite leaders to align financial strategies with overarching business objectives and market opportunities. By managing QVC's financial resources effectively, Daniel O'Connell supports the company's mission to deliver exceptional value to customers and shareholders. The Executive Vice President's financial acumen is crucial for navigating market complexities and identifying avenues for sustained revenue expansion and operational efficiency.

    Kentaro Higaki - Vice President - Chief Financial Officer, Japan

    Kentaro Higaki, the Vice President - Chief Financial Officer, Japan at QVC, directs the financial strategy and operations specifically for the Japanese market. Higaki manages all aspects of financial planning, accounting, and reporting within Japan, ensuring compliance with local regulations and alignment with global financial standards. This role is pivotal in supporting QVC's growth initiatives and profitability in the Japanese retail landscape. By providing critical financial insights, Kentaro Higaki enables informed decision-making for the Japan division. The Vice President's leadership ensures the financial integrity and operational efficiency of QVC's presence in Japan, contributing to the company's overall international success and market penetration.

    Mike Fitzharris - President (US), Chief Operating Officer & Principal Operating Officer

    Mike Fitzharris, the President (US), Chief Operating Officer & Principal Operating Officer at QVC, directs all United States operational functions, ensuring seamless execution of the company's home shopping strategy. Overseeing daily business activities, Fitzharris drives efficiency across broadcast, digital, and fulfillment channels, directly impacting customer satisfaction and revenue generation. This leadership role involves optimizing supply chain logistics and enhancing the overall customer journey from discovery to delivery. By aligning operational strategies with QVC's core mission, Mike Fitzharris ensures the company maintains its market leadership in televised retail. The Principal Operating Officer's focus extends to fostering cross-departmental collaboration, guaranteeing that all operational units function cohesively to meet strategic objectives and deliver exceptional value to consumers across the nation.
    Mike Fitzharris

    Africa Brown - Office of the President Specialist

    Africa Brown, the Office of the President Specialist at QVC, provides dedicated support and strategic coordination for the President's office, ensuring efficient operations and effective communication. Brown facilitates key initiatives and projects, acting as a central point of contact for internal and external stakeholders. This role is essential for streamlining executive-level activities and supporting the President's strategic agenda. By managing critical administrative and operational tasks, Africa Brown contributes to the smooth functioning of QVC's leadership team. The Specialist's focus on organizational effectiveness helps drive the company's mission forward by ensuring leadership priorities are addressed with precision and timeliness.

    Nancy Sylk - President, Marathon Products

    Nancy Sylk, the President, Marathon Products at QVC, leads the strategic direction and operational execution for this specialized product division. Sylk oversees product development, merchandising, and sales initiatives, focusing on maximizing the performance and market reach of Marathon Products. This leadership position involves identifying consumer trends and translating them into successful product offerings that resonate with QVC's customer base. By driving innovation and market strategy, Nancy Sylk ensures Marathon Products contributes significantly to QVC's overall revenue and brand portfolio. The President's commitment to excellence guides the division's growth and reinforces QVC's position as a diverse retail leader.

    Soumya Sriraman - President, Streaming

    Soumya Sriraman, the President, Streaming at QVC, spearheads the development and expansion of the company's streaming services and digital content strategy. Sriraman directs the creation of engaging streaming experiences that complement QVC's traditional broadcast offerings, aiming to capture new audiences and enhance customer loyalty. This role is crucial for QVC's digital transformation, focusing on innovation in content delivery and platform development. By leading the streaming division, Soumya Sriraman ensures QVC remains competitive in the evolving media landscape. The President's strategic vision drives the growth of QVC's digital footprint, enhancing accessibility and engagement for a global customer base.

    Thomas Bazzone - President, Cornerstone Brands

    Thomas Bazzone, the President, Cornerstone Brands at QVC, directs the strategic vision and operational management for the Cornerstone Brands portfolio. Bazzone oversees multiple distinct brands within the portfolio, focusing on driving growth, enhancing brand equity, and optimizing performance across each entity. This leadership role involves identifying market opportunities, developing innovative retail strategies, and ensuring synergistic collaboration among the brands. By leading Cornerstone Brands, Thomas Bazzone contributes significantly to QVC's diversified retail presence and overall market impact. The President's expertise in brand management and consumer engagement is key to expanding market share and delivering exceptional value to customers.

    Robert Cochran - Chief Information Officer & Chief Technology Officer

    Robert Cochran, the Chief Information Officer & Chief Technology Officer at QVC, architects the company's technological infrastructure and digital innovation roadmap. Cochran spearheads the development and implementation of advanced IT systems that support QVC's expansive retail operations, ensuring robust cybersecurity and data integrity. This critical role involves driving technological advancements to enhance the customer shopping experience across all platforms, from broadcast integration to e-commerce functionalities. By leading the technology division, Robert Cochran ensures QVC remains at the forefront of digital transformation within the home shopping industry. The Chief Technology Officer's strategic vision guides the evolution of QVC's digital ecosystem, enabling scalable growth and operational resilience in a rapidly changing market landscape.

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    Frequently Asked Questions Regarding QVC Top Executives and Leadership Team

    Who leads QVC?
    QVC is led by Daniel O'Connell (Chief Financial Officer & Executive Vice President), along with executives such as Kentaro Higaki (Vice President - Chief Financial Officer, Japan) and Mike Fitzharris (President (US), Chief Operating Officer & Principal Operating Officer).
    Who is part of QVC’s executive team?
    The executive team of QVC includes leaders such as Daniel O'Connell (Chief Financial Officer & Executive Vice President), Kentaro Higaki (Vice President - Chief Financial Officer, Japan), Mike Fitzharris (President (US), Chief Operating Officer & Principal Operating Officer) and other senior executives.
    How many executives does QVC have?
    QVC has 8 executives leading key business areas.
    What roles are included in QVC’s leadership team?
    The leadership team of QVC includes roles such as Chief Financial Officer & Executive Vice President, Vice President - Chief Financial Officer, Japan, President (US), Chief Operating Officer & Principal Operating Officer, Office of the President Specialist, President, Marathon Products.