PT Sinar Sosro Executive and Leadership Team

I. Gusti, the Founder & Chief Executive Officer at PT Sinar Sosro, directs the overarching strategy and vision for the company, building upon its pioneering status as the first ready-to-drink bottled tea producer in Indonesia. Overseeing all major business units, the Founder & Chief Executive Officer ensures alignment with the company's mission to provide quality, safe, and environmentally friendly beverage choices. This leadership role involves driving innovation across product lines, including Sosro bottled tea, Fruit Tea Sosro, Country Choice, Prim-A mineral water, S-Tee, and Tebs, maintaining the brand's competitive edge. I. Gusti's strategic guidance is crucial for expanding market reach within Indonesia and potentially beyond, reinforcing the company's commitment to consumer well-being and sustainable practices. The Founder & Chief Executive Officer's influence extends to fostering a culture of excellence and continuous improvement throughout the organization, ensuring PT Sinar Sosro remains a leader in the beverage industry.

Boen Sin, the Chief Financial Officer at PT Sinar Sosro, manages all financial operations and strategic financial planning for the company, a pioneer in the ready-to-drink bottled tea sector. Overseeing fiscal health, the Chief Financial Officer ensures robust financial controls and reporting mechanisms are in place to support PT Sinar Sosro's diverse product portfolio, which includes Sosro bottled tea, Fruit Tea Sosro, Country Choice, Prim-A mineral water, S-Tee, and Tebs. Boen Sin's responsibilities encompass budgeting, forecasting, and capital allocation, directly impacting the company's ability to invest in quality, safety, and environmental initiatives. This executive ensures financial stability and growth, enabling PT Sinar Sosro to maintain its commitment to consumers seeking reliable beverage options. The Chief Financial Officer's expertise is vital for navigating the financial landscape of the Indonesian food manufacturing industry and supporting long-term operational sustainability.

Sherly Jennifer, the Owner and President at PT Sinar Sosro, provides executive leadership and strategic direction for the company, a trailblazer in the ready-to-drink bottled tea market. Guiding the overall business trajectory, the Owner and President ensures PT Sinar Sosro upholds its commitment to quality, safety, and environmental responsibility across its extensive product range, which includes Sosro bottled tea, Fruit Tea Sosro, Country Choice, Prim-A mineral water, S-Tee, and Tebs. Sherly Jennifer's ownership stake signifies a deep vested interest in the company's long-term success and its historical significance, dating back to the origins of Teh Cap Botol. This leadership position involves overseeing key operational and strategic decisions that maintain PT Sinar Sosro's competitive advantage and market presence in Indonesia. The Owner and President's vision is instrumental in preserving the company's legacy while adapting to evolving consumer demands and industry standards.

Sabrina Kharisanti, the Chief Marketing Officer at PT Sinar Sosro, spearheads all marketing strategies and brand development initiatives for Indonesia's first ready-to-drink bottled tea company. Directing consumer engagement, the Chief Marketing Officer crafts campaigns that highlight the quality, safety, and environmental consciousness of PT Sinar Sosro's offerings, including Sosro bottled tea, Fruit Tea Sosro, Country Choice, Prim-A mineral water, S-Tee, and Tebs. Sabrina Kharisanti's role involves understanding market dynamics and consumer preferences across Indonesia to drive product demand and brand loyalty. This executive is responsible for enhancing brand visibility and communicating the company's legacy, which began with Teh Cap Botol in 1940. The Chief Marketing Officer's efforts are critical in reinforcing PT Sinar Sosro's market leadership and its commitment to providing consumers with preferred beverage choices. Sabrina Kharisanti ensures marketing efforts directly support the company's mission and growth objectives.