Pluss Executive and Leadership Team

May, 2026

Leadership Overview

Pluss has 4 executives leading key functions including strategy, operations, and market expansion.

Driven by a commitment to social impact, Pluss champions welfare-to-work services for individuals with disabilities and health conditions, fostering inclusive employment and demonstrating significant market leadership as the UK's largest Social Firm.

Leadership Roles at Pluss

  • Chief Executive Officer & Founder - Carlos Daher
  • Chief Executive Officer & Founder - Sabina Mammadova
  • Chief Operating Officer - Ashank Aggarwal
  • President - Gregory Iverson
  • Carlos Daher - Chief Executive Officer & Founder

    Carlos Daher, the Chief Executive Officer & Founder at Pluss, directs the overarching strategy and vision for the social enterprise. This leadership role involves setting the company's direction, ensuring alignment with its mission to provide welfare-to-work services for individuals with disabilities and health conditions. Daher's focus extends to fostering innovation within the organisation and maintaining Pluss's position as the UK's largest Social Firm. Overseeing the company's £28m turnover, Carlos Daher ensures financial sustainability while upholding the core values of social impact and employment inclusion. The Chief Executive Officer & Founder's responsibilities include cultivating key partnerships and driving initiatives that expand the reach and effectiveness of Pluss's specialist support services, ultimately aiming to create meaningful employment opportunities for a diverse workforce.

    Sabina Mammadova - Chief Executive Officer & Founder

    Sabina Mammadova, the Chief Executive Officer & Founder at Pluss, spearheads the strategic development and operational execution of the organisation's welfare-to-work programs. This executive position involves guiding Pluss's mission to support individuals with disabilities and health conditions in securing and maintaining employment. Mammadova's leadership ensures that the company's unique model as the UK's largest Social Firm, where half of its 500 employees have a disability, is effectively managed and grown. Sabina Mammadova drives initiatives that enhance the specialist, intensive support provided to clients, focusing on measurable outcomes and long-term career progression. The Chief Executive Officer & Founder's role encompasses fostering a culture of inclusion and excellence, ensuring Pluss continues to be a leader in creating employment pathways within the United Kingdom.

    Ashank Aggarwal - Chief Operating Officer

    Ashank Aggarwal, the Chief Operating Officer at Pluss, manages the day-to-day operations and service delivery across the organisation. This critical role ensures the efficient and effective provision of welfare-to-work services for people with disabilities and health conditions, directly supporting Pluss's mission. Aggarwal oversees the operational scaling of the company, which boasts a £28m turnover and 500 employees, half of whom have a disability. Ashank Aggarwal focuses on optimising internal processes and resource allocation to maximise the impact of Pluss's specialist support. The Chief Operating Officer's responsibilities include ensuring compliance, driving operational improvements, and supporting the integration of new initiatives that enhance employment outcomes for clients. This leadership function is vital for maintaining Pluss's status as the UK's largest Social Firm.

    Gregory Iverson - President

    Gregory Iverson, the President at Pluss, provides high-level oversight and strategic guidance to the organisation's leadership team. This position involves championing the company's core values and ensuring its continued success in delivering welfare-to-work services to individuals facing barriers to employment due to disabilities or health conditions. Iverson's influence supports Pluss's unique operational model as the UK's largest Social Firm, where a significant portion of the workforce has a disability. Gregory Iverson contributes to the strategic planning that sustains the company's £28m turnover and its extensive employee base. The President's role focuses on fostering external relationships, advocating for the organisation's mission, and ensuring that Pluss remains at the forefront of inclusive employment practices within the United Kingdom.

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    Frequently Asked Questions Regarding Pluss Top Executives and Leadership Team

    Who leads Pluss?
    Pluss is led by Carlos Daher (Chief Executive Officer & Founder), along with executives such as Sabina Mammadova (Chief Executive Officer & Founder) and Ashank Aggarwal (Chief Operating Officer).
    Who is part of Pluss’s executive team?
    The executive team of Pluss includes leaders such as Carlos Daher (Chief Executive Officer & Founder), Sabina Mammadova (Chief Executive Officer & Founder), Ashank Aggarwal (Chief Operating Officer) and other senior executives.
    How many executives does Pluss have?
    Pluss has 4 executives leading key business areas.
    What roles are included in Pluss’s leadership team?
    The leadership team of Pluss includes roles such as Chief Executive Officer & Founder, Chief Executive Officer & Founder, Chief Operating Officer, President.