Petland Executive and Leadership Team

October, 2026

Leadership Overview

Petland has 5 executives leading key functions including corporate strategy, retail operations, revenue growth, and franchise management.

Committed to the human-animal bond, Petland delivers comprehensive pet care solutions through a global network of retail centers, ensuring every animal finds a suitable home while providing owners with expert guidance.

Leadership Roles at Petland

  • Chief Executive Officer - Dan Harari
  • President & Chief Executive Officer - Joseph Watson
  • Chief Operating Officer - Steven Steele
  • President, Gauntt Co - Steve Gauntt
  • Chief Revenue Officer - Steve Huggins
  • Dan Harari - Chief Executive Officer

    Dan Harari, the Chief Executive Officer at Petland, directs the overarching corporate strategy for the global franchise network. Harari architects long-term growth initiatives across international markets, including North America, Asia, and South America. By aligning retail standards with the core mission of matching pets with owners, the Chief Executive Officer ensures consistent brand excellence. Harari monitors operational performance across all franchise locations to maintain high service quality. This leadership role involves constant collaboration with the board to refine business models and expand the footprint of the organization. Dan Harari drives the company toward sustainable profitability while fostering the human-animal bond. Through rigorous oversight of market trends, Harari secures the competitive position of the firm. The Chief Executive Officer maintains focus on operational efficiency, ensuring that every retail center meets the rigorous standards expected by customers worldwide.

    Joseph Watson - President & Chief Executive Officer

    Joseph Watson, the President & Chief Executive Officer at Petland, manages the daily execution of the company's retail mission. Watson oversees the integration of new franchise partners into the global system, ensuring compliance with animal welfare and customer service protocols. As the President & Chief Executive Officer, Watson drives the expansion of retail centers in emerging markets, focusing on operational scalability. This role requires constant interaction with regional managers to optimize supply chain logistics and inventory management. Joseph Watson implements strategic policies that enhance the customer experience, specifically regarding pet education and care. By streamlining internal processes, Watson supports the growth of the franchise network. The President & Chief Executive Officer maintains a clear vision for the organization, prioritizing the health and well-being of animals within the retail environment while simultaneously maximizing the value delivered to franchise owners.

    Steven Steele - Chief Operating Officer

    Steven Steele, the Chief Operating Officer at Petland, directs the internal infrastructure and daily operational workflows of the retail franchise system. Steele architects scalable processes that govern how retail centers manage animal care, staff training, and facility maintenance. Overseeing the operational health of the organization, the Chief Operating Officer ensures that every location adheres to strict quality standards. This role involves coordinating with regional directors to resolve logistical challenges and improve store-level efficiency. Steven Steele implements technology solutions that streamline inventory management and customer interactions. By focusing on the operational backbone of the company, Steele supports the expansion of the brand into new territories. The Chief Operating Officer maintains a constant focus on process improvement, ensuring that the business model remains agile and responsive to the needs of both pets and customers across the global network.

    Steve Gauntt - President, Gauntt Co

    Steve Gauntt, the President, Gauntt Co at Petland, directs specialized franchise operations and strategic partnerships that support the broader retail mission. Gauntt architects unique business solutions that enhance the operational capacity of individual retail centers. Overseeing the integration of specialized services, the President, Gauntt Co ensures that franchise owners receive the necessary support to maintain high standards of animal care and customer engagement. This leadership role involves managing complex relationships with external vendors and service providers to optimize the supply chain. Steve Gauntt drives initiatives that improve the efficiency of retail operations, focusing on localized market needs. By aligning the specific goals of the Gauntt Co division with the overarching objectives of the company, Gauntt contributes to the long-term success of the franchise network. The President, Gauntt Co maintains a focus on innovation, constantly seeking new ways to improve the retail experience for pet owners.

    Steve Huggins - Chief Revenue Officer

    Steve Huggins, the Chief Revenue Officer at Petland, directs all financial growth initiatives and revenue-generating activities across the global franchise network. Huggins architects comprehensive sales strategies that leverage the company's 47-year history to increase market share. Overseeing the development of new revenue streams, the Chief Revenue Officer ensures that retail centers maximize profitability through diverse product offerings and service packages. This leadership role involves analyzing consumer behavior to tailor marketing efforts across international regions. Steve Huggins collaborates with the executive team to align financial targets with the broader mission of enhancing the human-animal bond. By optimizing pricing structures and promotional campaigns, Huggins drives consistent fiscal performance. The Chief Revenue Officer monitors key performance indicators to identify opportunities for expansion, ensuring that the organization maintains a robust financial foundation while delivering exceptional value to pet owners and franchise partners alike.
    Steve Huggins

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    Frequently Asked Questions Regarding Petland Top Executives and Leadership Team

    Who leads Petland?
    Petland is led by Dan Harari (Chief Executive Officer), along with executives such as Joseph Watson (President & Chief Executive Officer) and Steven Steele (Chief Operating Officer).
    Who is part of Petland’s executive team?
    The executive team of Petland includes leaders such as Dan Harari (Chief Executive Officer), Joseph Watson (President & Chief Executive Officer), Steven Steele (Chief Operating Officer) and other senior executives.
    How many executives does Petland have?
    Petland has 5 executives leading key business areas.
    What roles are included in Petland’s leadership team?
    The leadership team of Petland includes roles such as Chief Executive Officer, President & Chief Executive Officer, Chief Operating Officer, President, Gauntt Co, Chief Revenue Officer.