Pepperfry Executive and Leadership Team

Sharad Mithra, the Chief Executive Officer at Pepperfry, directs the overall strategic vision and operational execution for India's leading furniture and home décor e-commerce platform. Mithra guides the company's expansion, ensuring alignment with its mission to provide stylish, customizable, and accessible home solutions. This leadership role involves overseeing the integration of online and offline channels, enhancing the customer experience across urban and semi-urban markets. Sharad Mithra drives initiatives to broaden the product catalog through strategic partnerships with brands and artisans. The focus remains on solidifying Pepperfry's position as the premier destination for modern Indian homes, emphasizing innovation in design and service delivery. This executive ensures the company's sustained growth and market leadership in the competitive retail landscape.

Anand Batra, the Chief Financial Officer at Pepperfry, manages all financial operations and strategic fiscal planning for the prominent Indian e-commerce platform. Batra oversees budgeting, forecasting, and financial reporting, ensuring robust fiscal health and sustainable growth. This critical role involves optimizing capital allocation, managing investor relations, and driving financial strategies that support Pepperfry's expansion in furniture and home décor. Anand Batra works closely with other C-suite leaders to identify cost efficiencies and revenue enhancement opportunities across both online and offline channels. The Chief Financial Officer's oversight extends to risk management and ensuring compliance with all financial regulations. Batra's leadership ensures the financial stability required to support Pepperfry's market position and its commitment to accessible pricing and stylish designs.

Sanjay Netrabile, the Chief Technology Officer at Pepperfry, architects and executes the technology strategy for the leading Indian e-commerce platform specializing in furniture and home décor. Netrabile drives innovation in the digital infrastructure, ensuring a seamless and scalable online experience for customers. This leadership position involves overseeing the development and maintenance of the e-commerce platform, mobile applications, and backend systems that support both online sales and offline operations. Sanjay Netrabile focuses on leveraging technology to enhance product discovery, customization options, and the overall customer journey. The Chief Technology Officer's responsibilities include managing data analytics to inform business decisions and exploring emerging technologies to maintain Pepperfry's competitive edge. Netrabile's technical vision is crucial for supporting the company's hybrid model and its mission to be a go-to destination for modern homes.

Kulbhushan Atkar, the Vice President - Chief of Staff, Head of Marketing and Category at Pepperfry, spearheads critical strategic initiatives and oversees the marketing and category management functions for the prominent Indian e-commerce platform. Atkar directs brand positioning and customer acquisition strategies, ensuring Pepperfry's message of stylish, accessible home décor resonates with a broad audience. This multifaceted role involves managing the product catalog, working with brands and artisans to curate an expansive and diverse offering that meets the needs of modern Indian homes. Kulbhushan Atkar also supports the Chief Executive Officer by driving cross-functional alignment and operational efficiency. The Head of Marketing and Category's leadership ensures effective market penetration and category growth, directly contributing to the company's overall success and its hybrid online-offline business model.