Pep Executive and Leadership Team

May, 2026

Leadership Overview

Pep & Co has 4 executives leading key functions including strategy, operations, and regional management.

Driven by a commitment to accessible fashion, Pep operates as a clothing retail company for men, women, and children, impacting the UK market with its value-driven approach.

Leadership Roles at Pep

  • Chief Executive Officer - Khalil Mahmoodi
  • Chief Executive Officer & Founder - Bridget Plair
  • President - David Patton
  • Pepco Region President - Donna Cooper
  • Khalil Mahmoodi - Chief Executive Officer

    Khalil Mahmoodi, the Chief Executive Officer at Pep, directs the overarching strategy and operational execution for the clothing retail company. Mahmoodi guides the business's expansion and market positioning within the competitive UK retail landscape. This leadership role involves aligning departmental objectives with the company's mission to provide affordable fashion for men, women, and children. Overseeing all major business functions, Mahmoodi ensures that Pep & Co maintains its commitment to value and customer accessibility. The Chief Executive Officer's responsibilities extend to fostering innovation in product development and retail operations, driving growth and enhancing the brand's presence. By focusing on strategic partnerships and efficient resource allocation, Khalil Mahmoodi solidifies the company's financial health and market share, ensuring long-term sustainability and success in the apparel sector.

    Bridget Plair - Chief Executive Officer & Founder

    Bridget Plair, the Chief Executive Officer & Founder at Pep, establishes the foundational vision and strategic direction for the clothing retail enterprise. Plair's leadership is central to defining the company's ethos of providing accessible fashion for men, women, and children across the United Kingdom. The Founder's role encompasses driving innovation in retail strategy and product assortment, ensuring alignment with market demands and customer needs. Overseeing key initiatives, Bridget Plair champions the brand's commitment to value and quality. This executive position involves cultivating a strong corporate culture and guiding the organization through evolving market dynamics. By leveraging extensive industry experience, Plair directs efforts to expand market reach and enhance operational efficiencies. The strategic insights provided by Bridget Plair are critical for maintaining Pep & Co's competitive edge and achieving sustained growth in the retail sector.

    David Patton - President

    David Patton, the President at Pep, spearheads the company's strategic growth and operational oversight within the United Kingdom's retail clothing sector. Patton's leadership focuses on driving business expansion and optimizing the delivery of fashion for men, women, and children. This executive role involves managing key relationships with stakeholders and ensuring the seamless execution of corporate objectives. Overseeing departmental performance, David Patton ensures that all operations align with the company's core mission of providing affordable, quality apparel. The President's responsibilities include identifying new market opportunities and enhancing the overall customer experience. By fostering a culture of efficiency and innovation, Patton directs efforts to strengthen Pep & Co's market position. The strategic guidance provided by David Patton is essential for navigating the complexities of the retail industry and achieving sustained commercial success.

    Donna Cooper - Pepco Region President

    Donna Cooper, the Pepco Region President at Pep, directs significant operational and strategic initiatives across designated regions for the clothing retail company. Cooper's focus is on enhancing the accessibility and appeal of fashion for men, women, and children within her purview. This leadership position involves overseeing regional performance, driving sales growth, and ensuring consistent brand representation. Overseeing market penetration and customer engagement strategies, Donna Cooper champions the company's commitment to value and quality. The Region President's responsibilities include managing regional teams, optimizing supply chain logistics, and adapting business models to local market conditions. By fostering strong regional leadership, Cooper ensures that Pep & Co effectively serves its customer base. The strategic oversight provided by Donna Cooper is vital for expanding the company's footprint and achieving regional business objectives.

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    Frequently Asked Questions Regarding Pep Top Executives and Leadership Team

    Who leads Pep?
    Pep is led by Khalil Mahmoodi (Chief Executive Officer), along with executives such as Bridget Plair (Chief Executive Officer & Founder) and David Patton (President).
    Who is part of Pep’s executive team?
    The executive team of Pep includes leaders such as Khalil Mahmoodi (Chief Executive Officer), Bridget Plair (Chief Executive Officer & Founder), David Patton (President) and other senior executives.
    How many executives does Pep have?
    Pep has 4 executives leading key business areas.
    What roles are included in Pep’s leadership team?
    The leadership team of Pep includes roles such as Chief Executive Officer, Chief Executive Officer & Founder, President, Pepco Region President.