People's Association Executive and Leadership Team

June, 2026

Leadership Overview

People's Association has 4 executives leading key functions including strategy, operations, and community engagement.

Dedicated to fostering racial harmony and cohesion, People's Association builds and bridges communities through its mission to unite diverse populations and strengthen social bonds across Singapore.

Leadership Roles at People's Association

  • Chief Executive Officer - Lee Kok
  • Chief Executive Officer & Director - Jimmy Toh
  • Deputy Chief Executive Officer - Chung Lee
  • City President - Bonnie Smith
  • Lee Kok - Chief Executive Officer

    Lee Kok, the Chief Executive Officer at People's Association, directs the organization's overarching strategy and operational execution. This leadership role involves guiding initiatives that foster racial harmony and cohesion, directly aligning with the association's core mission to build and bridge communities. Lee Kok oversees the strategic planning processes, ensuring that all programs and activities effectively contribute to strengthening social bonds across Singapore. The Chief Executive Officer's responsibilities include setting organizational goals, managing key stakeholder relationships, and driving the overall direction of the People's Association. This executive ensures the organization remains at the forefront of community development and inter-communal understanding. Lee Kok's strategic vision shapes the association's impact on Singapore's social fabric.

    Jimmy Toh - Chief Executive Officer & Director

    Jimmy Toh, the Chief Executive Officer & Director at People's Association, executes the strategic vision for community building and inter-communal harmony. This dual role encompasses both the strategic direction and the direct oversight of the association's operational framework, ensuring seamless implementation of programs designed to bridge communities. Jimmy Toh drives initiatives focused on fostering racial cohesion and strengthening social bonds throughout Singapore. The Chief Executive Officer & Director's purview includes managing departmental functions, optimizing resource allocation, and ensuring the effective delivery of services that support the association's foundational goals. By directing operational efficiency, Jimmy Toh ensures the People's Association consistently achieves its mission of uniting diverse populations and enhancing community engagement across the nation. Toh's leadership solidifies the association's role in Singapore's social landscape.
    Jimmy Toh

    Chung Lee - Deputy Chief Executive Officer

    Chung Lee, the Deputy Chief Executive Officer at People's Association, supports the Chief Executive Officer in executing the organization's mission to build and bridge communities. This leadership position involves overseeing critical operational functions and ensuring the effective implementation of programs aimed at fostering racial harmony and cohesion. Chung Lee directs specific departmental efforts that contribute to strengthening social bonds across Singapore, working closely with various community groups and stakeholders. The Deputy Chief Executive Officer's responsibilities include managing day-to-day operations, driving process improvements, and ensuring alignment with the association's strategic objectives. By focusing on operational excellence, Chung Lee ensures the People's Association can effectively serve its diverse community and achieve its goals of unity and understanding. Lee's contribution is vital to the association's ongoing success in Singapore.

    Bonnie Smith - City President

    Bonnie Smith, the City President at People's Association, leads regional community engagement efforts, focusing on implementing the association's mission within specific urban areas. This role involves direct oversight of local initiatives designed to foster racial harmony and cohesion, ensuring that the organization's goals of building and bridging communities are met at a granular level. Bonnie Smith drives programs that strengthen social bonds and promote inter-communal understanding within the city. The City President's responsibilities include managing local operations, coordinating with community leaders, and adapting national strategies to suit regional needs. By championing local engagement, Bonnie Smith ensures the People's Association remains responsive and effective in its mission across Singapore. Smith's leadership directly impacts community cohesion in the designated city.

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    Frequently Asked Questions Regarding People's Association Top Executives and Leadership Team

    Who leads People's Association?
    People's Association is led by Lee Kok (Chief Executive Officer), along with executives such as Jimmy Toh (Chief Executive Officer & Director) and Chung Lee (Deputy Chief Executive Officer).
    Who is part of People's Association’s executive team?
    The executive team of People's Association includes leaders such as Lee Kok (Chief Executive Officer), Jimmy Toh (Chief Executive Officer & Director), Chung Lee (Deputy Chief Executive Officer) and other senior executives.
    How many executives does People's Association have?
    People's Association has 4 executives leading key business areas.
    What roles are included in People's Association’s leadership team?
    The leadership team of People's Association includes roles such as Chief Executive Officer, Chief Executive Officer & Director, Deputy Chief Executive Officer, City President.