Pendo Executive and Leadership Team

July, 2026

Leadership Overview

Pendo has 6 executives leading key functions including strategy, operations, finance, technology, and people.

Driven by a commitment to enhancing software experiences, Pendo empowers product and digital teams to accelerate user adoption and success, solidifying its position among leading software companies and digital enterprises.

Leadership Roles at Pendo

  • Chief Executive Officer & Founder - Oscar Uribe
  • Senior Executive Business Partner To the Chief Executive Officer - Joey Loto
  • Chief of Staff To the Chief Executive Officer - Beth Greenberg
  • Chief Operating Officer & Chief Financial Officer - Jennifer Kaelin
  • People Chief of Staff - Rachael Pickering
  • Founder & Chief Technology Officer - Erik Troan
  • Oscar Uribe - Chief Executive Officer & Founder

    Oscar Uribe, the Chief Executive Officer & Founder at Pendo, architects the company's strategic direction and operational framework. Uribe drives Pendo's mission to elevate software experiences globally, ensuring product and digital teams achieve accelerated user adoption and success. Overseeing all facets of the organization, the Chief Executive Officer & Founder guides Pendo's expansion and market impact, leveraging deep industry insight to foster innovation. This leadership role involves setting ambitious goals for revenue growth and market penetration, aligning Pendo's offerings with evolving customer needs. By championing a culture of continuous improvement, Oscar Uribe ensures Pendo remains at the forefront of the software intelligence landscape, supporting leading software companies and digital enterprises worldwide.

    Joey Loto - Senior Executive Business Partner To the Chief Executive Officer

    Joey Loto, the Senior Executive Business Partner To the Chief Executive Officer at Pendo, provides critical strategic support and operational alignment for the company's top leadership. Loto facilitates the execution of key initiatives, ensuring seamless communication and efficient workflow between the Chief Executive Officer and other executive functions. This role involves managing complex projects, optimizing executive decision-making processes, and driving cross-functional collaboration to advance Pendo's mission of elevating software experiences. By streamlining operations and enhancing organizational efficiency, Joey Loto directly contributes to Pendo's ability to support product and digital teams in achieving accelerated user adoption and success. The Senior Executive Business Partner To the Chief Executive Officer ensures strategic priorities are translated into actionable plans, reinforcing Pendo's market leadership.

    Beth Greenberg - Chief of Staff To the Chief Executive Officer

    Beth Greenberg, the Chief of Staff To the Chief Executive Officer at Pendo, orchestrates strategic initiatives and operational priorities to maximize executive impact. Greenberg ensures alignment across Pendo's leadership team, translating the Chief Executive Officer's vision into actionable strategies that advance the company's mission of elevating software experiences. This role involves managing critical projects, facilitating cross-functional communication, and driving organizational effectiveness to support product and digital teams in achieving accelerated user adoption and success. By enhancing operational agility and strategic focus, Beth Greenberg directly contributes to Pendo's ability to serve leading software companies and digital enterprises. The Chief of Staff To the Chief Executive Officer ensures seamless execution of Pendo's growth objectives and operational excellence.

    Jennifer Kaelin - Chief Operating Officer & Chief Financial Officer

    Jennifer Kaelin, the Chief Operating Officer & Chief Financial Officer at Pendo, directs the company's financial strategy and operational execution. Kaelin oversees all financial planning, resource allocation, and risk management, ensuring Pendo's fiscal health and sustainable growth. This dual role also encompasses optimizing operational efficiency across departments, driving process improvements, and managing Pendo's global infrastructure to support its mission of elevating software experiences. By integrating financial stewardship with operational excellence, Jennifer Kaelin ensures Pendo effectively supports product and digital teams in achieving accelerated user adoption and success. The Chief Operating Officer & Chief Financial Officer plays a pivotal part in Pendo's expansion, managing investments and operational scaling to maintain market leadership among leading software companies and digital enterprises.
    Jennifer Kaelin

    Rachael Pickering - People Chief of Staff

    Rachael Pickering, the People Chief of Staff at Pendo, drives strategic human capital initiatives and operational excellence within the People function. Pickering ensures Pendo's talent strategies directly support the company's mission of elevating software experiences and fostering a high-performance culture. This role involves optimizing HR operations, enhancing employee engagement, and aligning people-centric programs with Pendo's broader business objectives to support product and digital teams in achieving accelerated user adoption and success. By championing employee development and organizational design, Rachael Pickering contributes significantly to Pendo's ability to attract and retain top talent. The People Chief of Staff plays a key part in scaling Pendo's workforce effectively to meet the demands of leading software companies and digital enterprises.

    Erik Troan - Founder & Chief Technology Officer

    Erik Troan, the Founder & Chief Technology Officer at Pendo, architects the company's technological vision and product innovation roadmap. Troan leads the engineering and product development teams, ensuring Pendo's platform delivers cutting-edge solutions that elevate software experiences globally. This leadership role involves driving technological advancements, managing the development lifecycle, and ensuring the scalability and reliability of Pendo's offerings to support product and digital teams in achieving accelerated user adoption and success. By fostering a culture of technical excellence and innovation, Erik Troan ensures Pendo remains a leader in providing essential tools for leading software companies and digital enterprises. The Founder & Chief Technology Officer guides the evolution of Pendo's technology stack to meet future market demands.
    Erik Troan

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    Frequently Asked Questions Regarding Pendo Top Executives and Leadership Team

    Who leads Pendo?
    Pendo is led by Oscar Uribe (Chief Executive Officer & Founder), along with executives such as Joey Loto (Senior Executive Business Partner To the Chief Executive Officer) and Beth Greenberg (Chief of Staff To the Chief Executive Officer).
    Who is part of Pendo’s executive team?
    The executive team of Pendo includes leaders such as Oscar Uribe (Chief Executive Officer & Founder), Joey Loto (Senior Executive Business Partner To the Chief Executive Officer), Beth Greenberg (Chief of Staff To the Chief Executive Officer) and other senior executives.
    How many executives does Pendo have?
    Pendo has 6 executives leading key business areas.
    What roles are included in Pendo’s leadership team?
    The leadership team of Pendo includes roles such as Chief Executive Officer & Founder, Senior Executive Business Partner To the Chief Executive Officer, Chief of Staff To the Chief Executive Officer, Chief Operating Officer & Chief Financial Officer, People Chief of Staff.