Pelican Products Executive and Leadership Team

May, 2026

Leadership Overview

Pelican Products has 4 executives leading key functions including strategy, technology, human resources, and operations.

Driven by innovation, Pelican Products designs and manufactures protective cases, temperature-controlled packaging, portable lighting, and rugged gear, serving professionals and outdoor enthusiasts with durable, high-performance solutions.

Leadership Roles at Pelican Products

  • Partner & Chief Executive Officer - Singh Dg
  • President - Jill Augustine
  • Chief Technology Officer - Nati Shapira
  • Chief Human Resources Officer - Beka Amaral
  • Singh Dg - Partner & Chief Executive Officer

    Singh Dg, the Partner & Chief Executive Officer at Pelican Products, directs the overarching corporate strategy and operational execution. Dg guides the company's expansion into new markets and product categories, ensuring alignment with the 1976 founding mission of providing robust protective solutions. Overseeing all business units, Dg drives initiatives that enhance product development cycles and manufacturing efficiency. This leadership role involves fostering key partnerships and ensuring the company's financial health and long-term growth trajectory. By championing innovation and operational excellence, Singh Dg solidifies Pelican Products' position as a leader in protective gear and packaging.

    Jill Augustine - President

    Jill Augustine, the President at Pelican Products, spearheads the operational execution and strategic implementation across all business segments. Augustine directs the day-to-day management of manufacturing, sales, and distribution channels, ensuring seamless delivery of protective cases, temperature-controlled packaging solutions, and portable lighting systems. This role involves optimizing supply chain logistics and enhancing production efficiency to meet global demand from professionals and outdoor enthusiasts. By fostering cross-functional collaboration, Jill Augustine ensures that product innovation translates effectively into market-ready solutions. Augustine's leadership drives operational excellence and reinforces Pelican Products' reputation for quality and reliability.

    Nati Shapira - Chief Technology Officer

    Nati Shapira, the Chief Technology Officer at Pelican Products, architects the technological vision and innovation pipeline. Shapira directs research and development efforts, focusing on advancing the materials science and engineering behind Pelican's protective cases, temperature-controlled packaging, and portable lighting systems. This involves exploring new manufacturing techniques and digital integration to enhance product performance and user experience. Overseeing the technology roadmap, Shapira ensures that Pelican Products remains at the forefront of innovation, meeting the evolving demands of professionals and outdoor enthusiasts. By driving technological advancements, Nati Shapira supports the company's commitment to delivering rugged, reliable gear.
    Nati Shapira

    Beka Amaral - Chief Human Resources Officer

    Beka Amaral, the Chief Human Resources Officer at Pelican Products, cultivates a high-performance organizational culture and talent strategy. Amaral oversees all aspects of human capital management, including recruitment, employee development, compensation, and benefits, ensuring the company attracts and retains top talent. This leadership position involves fostering an inclusive work environment that supports the company's mission of delivering exceptional products. By developing robust HR programs, Beka Amaral ensures that the workforce is equipped to meet the challenges of designing and manufacturing protective cases, temperature-controlled packaging, and portable lighting systems. Amaral's strategic focus on people empowers the teams driving Pelican Products' continued success.
    Beka Amaral

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    Frequently Asked Questions Regarding Pelican Products Top Executives and Leadership Team

    Who leads Pelican Products?
    Pelican Products is led by Singh Dg (Partner & Chief Executive Officer), along with executives such as Jill Augustine (President) and Nati Shapira (Chief Technology Officer).
    Who is part of Pelican Products’s executive team?
    The executive team of Pelican Products includes leaders such as Singh Dg (Partner & Chief Executive Officer), Jill Augustine (President), Nati Shapira (Chief Technology Officer) and other senior executives.
    How many executives does Pelican Products have?
    Pelican Products has 4 executives leading key business areas.
    What roles are included in Pelican Products’s leadership team?
    The leadership team of Pelican Products includes roles such as Partner & Chief Executive Officer, President, Chief Technology Officer, Chief Human Resources Officer.