Leadership Overview
Park Lawn has 6 executives leading key functions including strategy, operations, finance, technology, business development, and administration.
Focused on compassionate memorialization, Park Lawn delivers essential funeral and cemetery services across North America while maintaining high standards of care for families during difficult times.
Focused on compassionate memorialization, Park Lawn delivers essential funeral and cemetery services across North America while maintaining high standards of care for families during difficult times.
Leadership Roles at Park Lawn
Jennifer Hay - Chief Executive Officer
Jennifer Hay, the Chief Executive Officer at Park Lawn, directs the overarching corporate strategy for the organization. Hay manages the expansion of funeral home and cemetery operations across Canadian provinces and U.S. states. By aligning the business model with the needs of families seeking pre-need and at-need services, the Chief Executive Officer ensures consistent growth and operational excellence. Jennifer Hay maintains direct oversight of the executive team to guarantee that all subsidiaries, including crematoria and chapels, adhere to the highest standards of memorialization. This leadership role involves constant evaluation of market trends within the funeral services industry to maintain a competitive edge. Through rigorous planning and execution, the Chief Executive Officer drives the long-term vision of the company. Hay fosters a culture of professional integrity and service, ensuring that the organization remains a leader in the disposition of human remains across diverse geographic markets.
Daniel Millett - Chief Financial Officer
Daniel Millett, the Chief Financial Officer at Park Lawn, oversees the financial health and capital allocation strategies of the organization. Millett manages the budgeting, financial reporting, and investment activities necessary to support the company's extensive network of funeral homes and cemeteries. By analyzing revenue streams from both pre-need and at-need service contracts, the Chief Financial Officer ensures the long-term fiscal stability of the enterprise. Daniel Millett collaborates with the executive team to evaluate potential acquisitions and capital expenditures that align with the company's growth objectives. This leadership role involves maintaining rigorous internal controls and compliance standards across all operating regions. Through precise financial forecasting, Millett provides the data-driven insights required for strategic decision-making. The Chief Financial Officer drives the optimization of the balance sheet to support ongoing operations and expansion. By managing fiscal risk, Millett secures the resources needed to maintain the company's market position in the funeral services industry.
Jay Dodds - Chief Operating Officer
Jay Dodds, the Chief Operating Officer at Park Lawn, manages the daily performance of cemeteries, funeral homes, and crematoria. Dodds optimizes the operational workflows across the fifteen U.S. states and three Canadian provinces where the company maintains a presence. By streamlining the delivery of at-need and pre-need services, the Chief Operating Officer ensures that every facility operates with maximum efficiency and sensitivity. Jay Dodds coordinates with regional managers to standardize service quality and facility maintenance. This role requires constant monitoring of operational metrics to identify areas for improvement in service delivery. Through the implementation of standardized protocols, Dodds enhances the customer experience during the memorialization process. The Chief Operating Officer maintains a focus on scaling operations to meet the evolving demands of the funeral services market. By driving operational consistency, Dodds supports the broader financial and strategic goals established by the executive leadership team.
Markus Sturm - President
Markus Sturm, the President at Park Lawn, leads the execution of business development initiatives and market expansion strategies. Sturm manages the growth of the company's portfolio, including the acquisition and integration of new cemeteries and funeral homes. By identifying opportunities in the fifteen U.S. states and three Canadian provinces, the President drives the company's footprint in the funeral services sector. Markus Sturm collaborates with the executive team to ensure that all business units maintain the company's commitment to quality memorialization. This leadership role involves fostering relationships with industry partners and stakeholders to support long-term growth. Through the implementation of strategic initiatives, Sturm enhances the market presence of the organization. The President focuses on the alignment of regional operations with the overarching corporate mission. By driving business development, Sturm ensures that the company remains a prominent provider of services associated with the disposition of human remains in a competitive landscape.
Lloyd Boyd - Chief Information Officer
Lloyd Boyd, the Chief Information Officer at Park Lawn, architects the digital infrastructure supporting the company's funeral and cemetery operations. Boyd manages the integration of technology systems that facilitate the management of pre-need and at-need service records across all locations. By implementing secure data platforms, the Chief Information Officer ensures that sensitive family information remains protected while improving administrative efficiency. Lloyd Boyd oversees the deployment of software solutions that connect crematoria, chapels, and planning offices into a unified network. This role involves constant evaluation of emerging technologies to enhance the digital experience for clients and staff. Through the modernization of internal systems, Boyd drives operational agility across the company's North American footprint. The Chief Information Officer maintains alignment between technical capabilities and the broader business mission of providing compassionate memorialization services. By optimizing the digital landscape, Boyd supports the seamless execution of daily business functions throughout the organization.
Lorie Johnson - Chief Administrative Officer (CAO)
Lorie Johnson, the Chief Administrative Officer (CAO) at Park Lawn, directs the internal administrative functions and organizational policies that support the company's workforce. Johnson manages the human resources, compliance, and corporate governance frameworks necessary for operating funeral homes and cemeteries across North America. By ensuring that all administrative processes align with regulatory requirements, the Chief Administrative Officer (CAO) maintains the integrity of the company's operations. Lorie Johnson oversees the development of training programs that equip staff to handle the sensitive nature of at-need and pre-need services. This role involves coordinating with other C-suite leaders to ensure that administrative support remains synchronized with operational and financial goals. Through the optimization of internal workflows, Johnson drives organizational efficiency and employee engagement. The Chief Administrative Officer (CAO) fosters a culture of professional excellence, ensuring that the company's administrative foundation supports the delivery of high-quality memorialization services to families.
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