Okko Executive and Leadership Team

Yana Bardintseva, the Chief Executive Officer at Okko, directs the overarching corporate strategy and long-term growth initiatives for the multimedia platform. Overseeing the expansion of the service library, the Chief Executive Officer ensures alignment with global film studio partnerships and domestic production goals. This leadership role involves navigating the competitive Russian VoD landscape while scaling the user base across Smart TV, mobile, and web platforms. By optimizing revenue streams through subscription packages and transactional content, Yana Bardintseva directly impacts the financial performance of the organization. Furthermore, the Chief Executive Officer coordinates with the Board to maintain market leadership in EST services. Through rigorous analysis of audience metrics and content consumption patterns, Bardintseva secures the competitive advantage of the platform. Ultimately, the Chief Executive Officer drives the vision for future technological integration and content acquisition strategies to sustain the rapid growth trajectory observed in recent fiscal periods.

Natalia Novoshinskaya, the Chief Marketing Officer at Okko, architects the brand positioning and customer acquisition strategies for the multimedia service. Managing large-scale campaigns across digital channels, the Chief Marketing Officer drives user growth and retention for the 17 million monthly active users. This leadership role involves analyzing market trends to tailor thematic subscription packages, including content from AMEDIATEKA and START, to specific audience segments. By leveraging data-driven insights, Natalia Novoshinskaya optimizes the conversion funnel from casual viewers to long-term subscribers. The Chief Marketing Officer collaborates with external partners and film studios to maximize the visibility of international blockbusters and art-house content. Through strategic brand messaging, Novoshinskaya strengthens the market presence of the service across all key platforms. Ultimately, the Chief Marketing Officer ensures that marketing initiatives align with the broader corporate mission of providing high-quality, accessible entertainment to a diverse and expanding user base.

Ivan Karev, the Chief Technology Officer at Okko, directs the development and maintenance of the technical infrastructure supporting the multimedia service. Overseeing the performance of applications on Smart TV, mobile, and web platforms, the Chief Technology Officer ensures seamless streaming quality in UHD, 4K, and HDR formats. This leadership role involves architecting scalable solutions to handle high traffic volumes while maintaining platform stability across diverse hardware environments. By integrating advanced playback technologies, Ivan Karev enhances the user experience for millions of registered accounts. The Chief Technology Officer collaborates with engineering teams to implement new features and optimize the delivery of content from world-famous film studios. Through continuous monitoring of system reliability, Karev mitigates technical risks and supports the rapid scaling of the service. Ultimately, the Chief Technology Officer drives the technological innovation required to maintain the platform as a leader in the Russian VoD market.

Alexander Vikhrev, the Chief Operations Officer at Okko, executes the internal processes and logistical frameworks necessary for efficient service delivery. Overseeing the operational workflows that connect the vast library of 70,000 shows and movies to the end-user, the Chief Operations Officer ensures smooth content ingestion and distribution. This leadership role involves managing the day-to-day business functions that support the company's rapid turnover growth and operational scale. By streamlining cross-departmental collaboration, Alexander Vikhrev maintains the agility required to operate across multiple platforms, including Apple TV and PlayStation 4. The Chief Operations Officer monitors key performance indicators to optimize resource allocation and operational efficiency. Through rigorous oversight of internal systems, Vikhrev supports the strategic goals set by the executive team. Ultimately, the Chief Operations Officer drives the operational excellence needed to sustain the company's position as a premier provider of digital entertainment services in the region.