Okko Executive and Leadership Team

Yana Bardintseva, the Chief Executive Officer at Okko, directs the overall strategic vision and operational execution for one of Russia's largest VoD services. Overseeing market expansion and platform development, Bardintseva ensures Okko maintains its leadership in EST and subscription-based content delivery. This leadership role involves guiding the company's growth trajectory, which saw a 76% turnover increase in 2019, reaching 4.4 billion rubles. Bardintseva drives initiatives to enhance user acquisition and retention across all key platforms, including Smart TV, mobile, Apple TV, and PlayStation 4. By fostering strategic partnerships with major film studios like Walt Disney Pictures and Universal Pictures, Yana Bardintseva secures a diverse and high-quality content library, reinforcing Okko's position as a dominant force in the digital entertainment landscape.

Natalia Novoshinskaya, the Chief Marketing Officer at Okko, architects and executes comprehensive marketing strategies to drive user engagement and brand visibility for the leading Russian VoD service. Novoshinskaya oversees all promotional campaigns, digital advertising, and content acquisition marketing efforts, ensuring alignment with Okko's mission to deliver premium entertainment. This role involves analyzing market trends and consumer behavior to identify new growth opportunities and optimize user acquisition across all platforms, from Smart TVs to mobile devices. By developing targeted campaigns for thematic subscription packages, including AMEDIATEKA and START series, Natalia Novoshinskaya significantly contributes to Okko's substantial revenue growth. The Chief Marketing Officer's focus on expanding the service's reach to its 17 million monthly users solidifies Okko's market dominance and subscriber base.

Ivan Karev, the Chief Technology Officer at Okko, spearheads the technological infrastructure and platform development for the expansive multimedia service. Karev directs the engineering teams responsible for maintaining and enhancing Okko's presence on all key platforms, including Smart TV, iOS, Android, Apple TV, and PlayStation 4, ensuring seamless user experiences. This critical role involves overseeing the implementation of advanced streaming technologies, such as UHD/4K and HDR, to deliver high-quality content to Okko's 17 million monthly users. Karev drives innovation in content delivery systems and data management, supporting the acquisition and distribution of approximately 70,000 titles from global film studios. By optimizing the technical backbone, Ivan Karev ensures the scalability and reliability of Okko's services, directly supporting the company's rapid growth and market leadership in the VoD sector.

Alexander Vikhrev, the Chief Operations Officer at Okko, manages the day-to-day operational efficiency and service delivery for one of Russia's largest VoD platforms. Vikhrev oversees the complex logistics of content distribution, platform integration, and customer support across all key devices, ensuring a consistent and high-quality user experience for Okko's 17 million monthly audience. This leadership position involves optimizing operational workflows to support the acquisition and management of Okko's extensive library of 70,000 shows, series, and movies. Vikhrev drives initiatives to enhance service reliability and scalability, crucial for supporting the company's significant turnover growth, which reached 4.4 billion rubles in 2019. By streamlining operational processes, Alexander Vikhrev ensures the smooth functioning of Okko's business model, from content licensing to subscriber management, reinforcing its market leadership.