Leadership Overview
Nextaff has 6 executives leading key functions including corporate strategy, financial management, technology development, operational leadership, regional market expansion, and franchise ownership.
Driven by a commitment to excellence in talent acquisition, Nextaff delivers comprehensive employment solutions while fostering growth through strategic franchising opportunities across the United States.
Driven by a commitment to excellence in talent acquisition, Nextaff delivers comprehensive employment solutions while fostering growth through strategic franchising opportunities across the United States.
Leadership Roles at Nextaff
Ken Popplewell - Chief Executive Officer
Ken Popplewell, the Chief Executive Officer at Nextaff, directs the overarching corporate strategy and long-term vision for the organization. Popplewell manages the expansion of employment agency services, ensuring that the identification, evaluation, and placement of candidates meet rigorous quality standards. By overseeing the national franchise network, the Chief Executive Officer drives consistent brand performance and operational excellence across all regional offices. This leadership role involves constant collaboration with the board to refine business models and capitalize on emerging market trends within the human resources sector. Ken Popplewell maintains a focus on sustainable growth, guiding the company through complex economic landscapes while prioritizing client satisfaction. Through the implementation of scalable business processes, the Chief Executive Officer secures the competitive position of the firm, ultimately fostering a culture of high performance and professional integrity throughout the entire corporate structure.
Jason Goertzen - Chief Financial Officer
Jason Goertzen, the Chief Financial Officer at Nextaff, oversees all fiscal operations, capital allocation, and financial reporting for the organization. Goertzen manages the budgetary frameworks that support the employment agency services, ensuring that resource distribution aligns with strategic growth objectives. By monitoring revenue streams from both direct placements and franchise operations, the Chief Financial Officer maintains the financial health of the company. This role involves rigorous analysis of market data to mitigate risks and optimize profitability across North American operations. Jason Goertzen collaborates with executive leadership to evaluate investment opportunities and ensure long-term fiscal stability. Through the development of robust financial controls, the Chief Financial Officer provides the necessary transparency for stakeholders and investors. By streamlining accounting processes and enhancing financial forecasting accuracy, Goertzen supports the overall mission of delivering high-quality staffing solutions while maintaining a strong balance sheet.
John-Reed McDonald - President
John-Reed McDonald, the President at Nextaff, directs the daily operational activities and executes the tactical initiatives required to maintain service excellence. McDonald manages the alignment of regional staffing teams with the corporate mission, ensuring that every office delivers consistent value to clients. By overseeing the implementation of standardized recruitment methodologies, the President drives operational efficiency and improves candidate placement outcomes. This leadership role involves frequent interaction with franchise owners to provide guidance and support for local market penetration. John-Reed McDonald monitors performance metrics to identify areas for improvement, fostering a culture of accountability and continuous growth. Through the coordination of cross-functional teams, the President ensures that the company remains responsive to the evolving needs of the labor market. By focusing on operational scalability, McDonald supports the firm's objective of becoming a premier provider of employment services across diverse industries.

Alvin Montances - President (Beaverton)
Alvin Montances, the President (Beaverton) at Nextaff, directs all regional operations and business development efforts within the Pacific Northwest market. Montances manages the local recruitment team, ensuring that the identification and placement of candidates adhere to the high standards established by the corporate office. By overseeing client relationships and local market strategy, the President (Beaverton) drives revenue growth and strengthens the brand presence in the region. This role involves tailoring employment solutions to meet the specific needs of local industries, thereby maximizing the impact of the company's services. Alvin Montances collaborates with the national leadership team to share best practices and implement corporate initiatives at the local level. Through the effective management of regional resources, the President (Beaverton) ensures that the office remains a key contributor to the overall success of the organization, consistently delivering high-quality staffing results to local employers.
Ronda McCurdy - President & Owner
Ronda McCurdy, the President & Owner at Nextaff, directs the strategic direction and operational success of the franchise location. McCurdy manages the full lifecycle of employment services, from candidate sourcing to final placement, ensuring that the business model remains profitable and sustainable. By overseeing local market engagement and client acquisition, the President & Owner drives the growth of the franchise while upholding the reputation of the national brand. This role involves balancing the demands of daily operations with the long-term goal of expanding market share. Ronda McCurdy collaborates with corporate leadership to leverage national resources and marketing support, ensuring that the franchise benefits from the company's established expertise. Through the cultivation of strong professional networks, the President & Owner secures a steady pipeline of talent and opportunities, ultimately contributing to the overall mission of providing exceptional staffing solutions to the local business community.
Rene Arreola - Chief Technology Officer, Paycruit
Rene Arreola, the Chief Technology Officer, Paycruit at Nextaff, architects the digital infrastructure and software solutions that power the company's recruitment platforms. Arreola manages the development of proprietary tools designed to streamline the identification and evaluation of candidates, ensuring that technology remains a core competitive advantage. By overseeing the integration of automated systems, the Chief Technology Officer drives efficiency in the placement process, allowing for faster and more accurate matching of talent to client needs. This role involves constant innovation to keep the Paycruit platform at the forefront of the staffing industry. Rene Arreola collaborates with other executives to align technical capabilities with broader business goals, ensuring that digital assets support the company's expansion. Through the continuous improvement of data security and system reliability, the Chief Technology Officer protects the integrity of candidate information while facilitating seamless operations across all service channels.
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