Leadership Overview
Nextaff has 6 executives leading key functions including corporate strategy, financial oversight, technology development, franchise operations, regional management, and business leadership.
Committed to excellence in talent acquisition, Nextaff delivers comprehensive employment solutions while fostering growth through strategic franchising opportunities across the United States.
Committed to excellence in talent acquisition, Nextaff delivers comprehensive employment solutions while fostering growth through strategic franchising opportunities across the United States.
Leadership Roles at Nextaff
Ken Popplewell - Chief Executive Officer
Ken Popplewell, the Chief Executive Officer at Nextaff, directs the overarching corporate strategy and long-term vision for the employment agency. Popplewell manages the alignment of candidate placement services with evolving market demands across North American regions. By overseeing the executive team, the Chief Executive Officer ensures operational consistency and high-performance standards throughout the franchise network. This leadership role involves evaluating new business opportunities and maintaining the competitive edge of the brand within the staffing industry. Ken Popplewell drives the expansion of service offerings, focusing on the identification and evaluation of top-tier talent to meet client needs. Through rigorous oversight of organizational goals, the Chief Executive Officer secures the financial health and market reputation of the company. Popplewell maintains constant communication with the board to refine business models and optimize internal processes for sustained growth.
Jason Goertzen - Chief Financial Officer
Jason Goertzen, the Chief Financial Officer at Nextaff, manages the fiscal health and capital allocation strategies for the organization. Goertzen oversees financial reporting, budgeting, and risk management to ensure the stability of the employment agency. By analyzing market trends, the Chief Financial Officer provides critical insights that guide investment decisions and franchise expansion efforts. Jason Goertzen maintains rigorous control over operational expenditures, ensuring that resources support the core mission of candidate placement and evaluation. This role involves coordinating with other executive leaders to align financial planning with broader corporate objectives. Through the implementation of robust accounting systems, the Chief Financial Officer enhances transparency and accountability across all regional operations. Goertzen drives the development of financial models that support long-term profitability and sustainable growth for the entire enterprise, ensuring that fiscal policies remain responsive to the dynamic staffing landscape.
Ronda McCurdy - President & Owner
Ronda McCurdy, the President & Owner at Nextaff, directs the operational execution and strategic growth of the franchise business. McCurdy oversees the implementation of standardized service models that define the company's approach to candidate placement and client relations. By fostering a culture of excellence, the President & Owner ensures that all franchise locations adhere to the high quality standards established by the brand. Ronda McCurdy drives the expansion of the franchise network, identifying new market opportunities and supporting the success of individual owners. This leadership role involves balancing day-to-day operational demands with long-term strategic planning to ensure consistent service delivery. Through active engagement with the leadership team, the President & Owner aligns regional activities with the overarching corporate mission. McCurdy focuses on optimizing the franchise model to maximize value for both clients and business partners, ensuring that the company remains a leader in the employment agency industry.
Alvin Montances - President (Beaverton)
Alvin Montances, the President (Beaverton) at Nextaff, directs regional operations and business development initiatives within the Pacific Northwest market. Montances oversees the local execution of candidate identification and evaluation services, ensuring alignment with the broader corporate mission. By managing client relationships and local staffing requirements, the President (Beaverton) drives revenue growth and market penetration in the region. Alvin Montances coordinates with the executive team to implement standardized operational procedures while adapting to specific local industry nuances. This leadership role involves building a high-performing team capable of delivering consistent results for employers and job seekers alike. Through the application of strategic management techniques, the President (Beaverton) optimizes local service delivery and enhances the company's reputation. Montances focuses on scaling regional operations, ensuring that the branch remains a vital contributor to the overall success and growth of the company's national employment network.
John-Reed McDonald - President
John-Reed McDonald, the President at Nextaff, directs the tactical operations and organizational efficiency of the employment agency. McDonald oversees the integration of service delivery models across various departments, ensuring that candidate placement processes remain effective and scalable. By driving operational excellence, the President supports the company's mission to provide high-quality staffing solutions to a diverse client base. John-Reed McDonald collaborates with other C-suite leaders to refine business strategies and address emerging challenges in the labor market. This leadership role involves monitoring performance metrics and implementing improvements to enhance service quality and client satisfaction. Through the management of internal resources, the President ensures that the company maintains its competitive position within the industry. McDonald focuses on fostering a collaborative environment that encourages innovation and operational agility, ultimately supporting the long-term growth and stability of the organization as it expands its footprint across the country.

Rene Arreola - Chief Technology Officer, Paycruit
Rene Arreola, the Chief Technology Officer, Paycruit at Nextaff, architects the digital infrastructure and software solutions that power the company's recruitment platforms. Arreola oversees the development of proprietary tools designed to streamline the identification and evaluation of candidates. By integrating advanced technology into the staffing workflow, the Chief Technology Officer, Paycruit improves efficiency for both internal teams and franchise partners. Rene Arreola drives innovation in data analytics, ensuring that the company leverages technology to maintain a competitive advantage in the employment sector. This leadership role involves collaborating with the executive team to align technical roadmaps with business growth targets. Through the management of software engineering initiatives, the Chief Technology Officer, Paycruit ensures that all digital assets remain secure and scalable. Arreola focuses on enhancing user experiences across the platform, ultimately supporting the company's mission to connect employers with high-quality talent through modern, reliable digital solutions.
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