NetEase Executive and Leadership Team

May, 2026

Leadership Overview

NetEase has 4 executives leading key functions including strategy, operations, and business development.

Driven by innovation, NetEase is dedicated to delivering a diverse range of digital services and entertainment, fostering community engagement, and enhancing user experience across its platforms.

Leadership Roles at NetEase

  • Chief Executive Officer - Ding Lei
  • Chief Operating Officer - Zhan Dingdang
  • President (Agriculture Business) - Kate Kui
  • Chief of Staff - Malo Tang
  • Ding Lei - Chief Executive Officer

    Ding Lei, the Chief Executive Officer at NetEase, directs the overall strategic vision and operational execution for the company's expansive digital services and entertainment portfolio. This leadership role involves guiding the development and expansion of popular online and mobile games, ensuring they deliver immersive worlds and engaging gameplay to a global player base. Ding Lei also oversees the company's ventures into music streaming and intelligent learning platforms, driving innovation across content creation, community engagement, and communications. The Chief Executive Officer's focus remains on enhancing user experience and maintaining NetEase's position as a versatile and forward-thinking player in the digital ecosystem. By championing new technologies and market opportunities, Ding Lei ensures the company's sustained growth and impact within the competitive digital landscape. This executive leadership ensures alignment across all business units, from gaming to e-commerce, fostering a cohesive and dynamic corporate environment.

    Zhan Dingdang - Chief Operating Officer

    Zhan Dingdang, the Chief Operating Officer at NetEase, directs the day-to-day operational management and efficiency of the company's extensive digital services and entertainment platforms. This leadership position involves optimizing the delivery of popular online and mobile games, ensuring robust infrastructure for music streaming, and streamlining operations for intelligent learning services. Zhan Dingdang oversees the execution of strategies related to content creation, community engagement, and communications, driving operational excellence across all business units. The Chief Operating Officer focuses on enhancing user experience through efficient service delivery and scalable operations, directly impacting the company's market position. Zhan Dingdang's role is crucial in managing resources, improving workflows, and implementing best practices to support NetEase's commitment to innovation and versatility within the digital ecosystem. This executive ensures that the company's broad range of services operates seamlessly, contributing to sustained growth and competitive advantage.

    Kate Kui - President (Agriculture Business)

    Kate Kui, the President (Agriculture Business) at NetEase, spearheads the strategic direction and operational management of the company's significant ventures within the agriculture sector. This distinct leadership role involves driving innovation and efficiency in agricultural technology and services, aligning with NetEase's broader commitment to diverse digital offerings. Kate Kui oversees the development and implementation of strategies that enhance agricultural productivity and sustainability, leveraging technology to meet market demands. The President (Agriculture Business) ensures seamless integration of agricultural operations with the company's overall business objectives, focusing on market expansion and operational excellence. This executive's responsibilities include fostering partnerships, managing supply chains, and driving growth within this specialized business unit. Kate Kui's leadership is vital for advancing NetEase's impact beyond traditional digital entertainment and into critical sectors like agriculture, demonstrating the company's versatile approach to innovation and market development.

    Malo Tang - Chief of Staff

    Malo Tang, the Chief of Staff at NetEase, provides critical strategic support and operational coordination across the executive leadership team. This role involves facilitating communication and driving key initiatives that span the company's diverse digital services and entertainment offerings. Malo Tang works closely with the Chief Executive Officer to ensure strategic objectives are translated into actionable plans, overseeing project management and cross-departmental collaboration. The Chief of Staff plays a pivotal part in optimizing internal processes and enhancing operational efficiency, particularly in areas such as content creation, community engagement, and communications. Malo Tang's responsibilities include preparing executive briefings, managing special projects, and ensuring seamless execution of the company's innovation agenda. This position is essential for maintaining organizational agility and supporting the company's commitment to user experience and market leadership in online and mobile gaming, music streaming, and intelligent learning.

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    Frequently Asked Questions Regarding NetEase Top Executives and Leadership Team

    Who leads NetEase?
    NetEase is led by Ding Lei (Chief Executive Officer), along with executives such as Zhan Dingdang (Chief Operating Officer) and Kate Kui (President (Agriculture Business)).
    Who is part of NetEase’s executive team?
    The executive team of NetEase includes leaders such as Ding Lei (Chief Executive Officer), Zhan Dingdang (Chief Operating Officer), Kate Kui (President (Agriculture Business)) and other senior executives.
    How many executives does NetEase have?
    NetEase has 4 executives leading key business areas.
    What roles are included in NetEase’s leadership team?
    The leadership team of NetEase includes roles such as Chief Executive Officer, Chief Operating Officer, President (Agriculture Business), Chief of Staff.