LIPTON Teas and Infusions Executive and Leadership Team

June, 2026

Leadership Overview

LIPTON Teas and Infusions has 4 executives leading key functions including strategy, marketing, finance, and health.

Driven by a commitment to innovation, LIPTON Teas and Infusions pioneers premium and sustainable teas and infusions, operating in over 100 countries and impacting consumers daily with a portfolio of over 30 world-class brands.

Leadership Roles at LIPTON Teas and Infusions

  • Chief Executive Officer - Marc Busain
  • Cum Financial Controller (APAC) & Chief Financial Officer, S EA - Wui Teh
  • Director, Marketing & Chief Marketing Officer & Board Member - Idil Alpaslan
  • Chief Medical Officer - Axa Fahad
  • Marc Busain - Chief Executive Officer

    Marc Busain, the Chief Executive Officer at LIPTON Teas and Infusions, directs the overarching strategy and global operations for the world's largest tea business. Overseeing a portfolio of over 30 iconic brands, including Lipton, PG Tips, and TAZO, Busain ensures the company's pioneering approach to innovative, premium, and sustainable teas and infusions. This leadership role involves driving growth across more than 100 countries, aligning all functional areas with the company's mission to delight consumers daily. By focusing on market expansion and brand development, Marc Busain solidifies LIPTON Teas and Infusions' position as a global leader in the beverage industry. The Chief Executive Officer's vision guides the company's commitment to B-Corp certified brands like Pukka and T2, emphasizing ethical and sustainable business practices throughout the entire value chain.
    Marc Busain

    Wui Teh - Cum Financial Controller (APAC) & Chief Financial Officer, S EA

    Wui Teh, the Cum Financial Controller (APAC) & Chief Financial Officer, S EA at LIPTON Teas and Infusions, manages the financial health and strategic fiscal planning for key regions. Teh oversees financial operations, ensuring robust fiscal controls and driving profitability across the company's diverse brand portfolio, including Lipton and TAZO. This leadership position is crucial for supporting the company's expansion into over 100 countries and its commitment to pioneering innovative and sustainable tea products. By optimizing financial resources and identifying growth opportunities, Wui Teh directly contributes to the daily delight of consumers worldwide. The Chief Financial Officer's expertise ensures the financial stability necessary for LIPTON Teas and Infusions to maintain its market leadership and uphold its dedication to B-Corp certified brands like Pukka and T2.

    Idil Alpaslan - Director, Marketing & Chief Marketing Officer & Board Member

    Idil Alpaslan, the Director, Marketing & Chief Marketing Officer & Board Member at LIPTON Teas and Infusions, spearheads all global marketing initiatives and brand strategy. Alpaslan drives the development and execution of campaigns that highlight the premium and sustainable qualities of LIPTON Teas and Infusions' extensive brand portfolio, which includes Lipton, PG Tips, and TAZO. This critical role ensures consistent brand messaging and consumer engagement across more than 100 operating countries. By fostering innovation in marketing approaches, Idil Alpaslan supports the company's mission to deliver delightful tea and infusion experiences daily. The Chief Marketing Officer's strategic direction is vital for maintaining market leadership and expanding the reach of B-Corp certified brands such as Pukka and T2, reinforcing the company's commitment to sustainability and consumer well-being.

    Axa Fahad - Chief Medical Officer

    Axa Fahad, the Chief Medical Officer at LIPTON Teas and Infusions, provides critical health and wellness expertise, guiding the development of products that align with consumer well-being. Fahad ensures that the company's portfolio, featuring brands like Lipton and Pukka, meets the highest standards for health and safety, reinforcing the commitment to premium and sustainable offerings. This role is integral to the company's mission of delighting consumers daily with beneficial and innovative teas and infusions. By leveraging medical insights, Axa Fahad supports the strategic direction of LIPTON Teas and Infusions, particularly in promoting the health benefits associated with its diverse range of products. The Chief Medical Officer's guidance is essential for maintaining consumer trust and enhancing the perceived value of brands operating in over 100 countries.

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    Frequently Asked Questions Regarding LIPTON Teas and Infusions Top Executives and Leadership Team

    Who leads LIPTON Teas and Infusions?
    LIPTON Teas and Infusions is led by Marc Busain (Chief Executive Officer), along with executives such as Wui Teh (Cum Financial Controller (APAC) & Chief Financial Officer, S EA) and Idil Alpaslan (Director, Marketing & Chief Marketing Officer & Board Member).
    Who is part of LIPTON Teas and Infusions’s executive team?
    The executive team of LIPTON Teas and Infusions includes leaders such as Marc Busain (Chief Executive Officer), Wui Teh (Cum Financial Controller (APAC) & Chief Financial Officer, S EA), Idil Alpaslan (Director, Marketing & Chief Marketing Officer & Board Member) and other senior executives.
    How many executives does LIPTON Teas and Infusions have?
    LIPTON Teas and Infusions has 4 executives leading key business areas.
    What roles are included in LIPTON Teas and Infusions’s leadership team?
    The leadership team of LIPTON Teas and Infusions includes roles such as Chief Executive Officer, Cum Financial Controller (APAC) & Chief Financial Officer, S EA, Director, Marketing & Chief Marketing Officer & Board Member, Chief Medical Officer.