Leadership Overview
LINE-X has 10 executives leading key functions including strategy, operations, and market expansion.
Driven by innovation, LINE-X is dedicated to providing superior protective coating solutions and premium truck accessories, solidifying its market leadership through advanced chemistry and global reach.
Driven by innovation, LINE-X is dedicated to providing superior protective coating solutions and premium truck accessories, solidifying its market leadership through advanced chemistry and global reach.
Leadership Roles at LINE-X
Jeremy Weston - Chief Executive Officer
Jeremy Weston, the Chief Executive Officer at LINE-X, directs the overarching corporate strategy and global market positioning. Weston guides the company's expansion into new sectors, leveraging LINE-X's scientifically formulated polyurea protective coatings for diverse applications. This leadership involves driving innovation within the product development pipeline, ensuring the company maintains its edge in scientifically formulated polymers that permanently bond to surfaces for unmatched durability. Weston's strategic vision encompasses the integration of the Truck Gear by LINE-X accessory line, creating a comprehensive one-stop truck customization solution. The Chief Executive Officer oversees the company's engagement with its extensive network of over 660 customers across 75 countries, managing relationships and ensuring consistent delivery of high-performance protective solutions. Jeremy Weston's focus remains on enhancing the brand's legendary protection across automotive, military, commercial, and industrial markets, prolonging product life and maximizing value for clients worldwide.
Darren Freake - President & Owner
Darren Freake, the President & Owner at LINE-X, spearheads the strategic direction and operational oversight of the organization. Freake's ownership stake signifies a deep commitment to the company's core mission of delivering high-performance protective coatings. This role involves driving growth initiatives and ensuring the seamless integration of product lines, including the Truck Gear by LINE-X accessories. The President & Owner focuses on optimizing the franchise model, supporting over 660 customers globally and managing the logistical network of eight warehouses across six continents. Darren Freake's leadership ensures that LINE-X's scientifically formulated polymers are applied effectively across automotive, military, commercial, and industrial sectors, providing unmatched durability and protection. This executive's purview includes fostering strong relationships with international partners and maintaining the brand's reputation for legendary protection and product longevity.
Harold Ames - President
Harold Ames, the President at LINE-X, directs critical operational functions and market development initiatives. Ames's leadership focuses on expanding the reach of LINE-X's scientifically formulated polyurea protective coatings, ensuring their application across diverse industries from automotive to heavy industrial. This role involves overseeing the strategic deployment of resources to support over 660 customers in 75 countries, reinforcing the brand's commitment to unmatched durability. The President works closely with the global logistics network, managing the efficiency of eight warehouses across six continents to ensure timely product delivery. Harold Ames's strategic priorities include enhancing the Truck Gear by LINE-X accessory line, solidifying LINE-X as a comprehensive customization solution. This executive drives the company's mission to provide legendary protection and prolong the life of products through advanced polymer technology.
Loni Greff - President
Loni Greff, the President at LINE-X, drives the strategic expansion and operational excellence of the company's protective coating solutions. Greff's leadership emphasizes the global deployment of LINE-X's scientifically formulated polyurea polymers, ensuring their application in demanding environments across automotive, military, and industrial sectors. This role involves optimizing the supply chain and logistics, managing the efficiency of eight warehouses situated across six continents to serve over 660 customers in 75 countries. The President focuses on enhancing the brand's market presence through the Truck Gear by LINE-X accessory line, offering a complete customization package. Loni Greff's strategic vision supports the company's mission to deliver unmatched durability and prolong the life of products, reinforcing LINE-X's reputation for legendary protection and innovation.
Lance Laskey - President
Lance Laskey, the President at LINE-X, oversees the strategic implementation of advanced protective coating technologies and market penetration efforts. Laskey's focus is on leveraging LINE-X's scientifically formulated polyurea polymers to provide unmatched durability across a wide spectrum of applications, including automotive, military, and heavy industrial markets. This leadership position involves managing the global distribution network, ensuring the efficient operation of eight warehouses across six continents to support over 660 customers in 75 countries. The President plays a key role in integrating the Truck Gear by LINE-X accessory line, positioning the brand as a premier destination for truck customization. Lance Laskey is dedicated to upholding LINE-X's commitment to legendary protection and extending product lifecycles through superior chemical engineering.
David Hare - President
David Hare, the President at LINE-X, directs the strategic growth and operational efficiency of the company's global protective coating business. Hare's leadership centers on advancing the application of LINE-X's scientifically formulated polyurea polymers, ensuring their superior performance in automotive, military, and commercial sectors. This role involves optimizing the international logistics infrastructure, overseeing the operations of eight warehouses across six continents to effectively serve more than 660 customers in 75 countries. The President is instrumental in the continued success of the Truck Gear by LINE-X accessory line, enhancing the brand's comprehensive truck customization offerings. David Hare champions the company's mission to deliver legendary protection and prolong the lifespan of products through cutting-edge chemical solutions.
Matt Labuda - President
Matt Labuda, the President at LINE-X, drives the strategic vision and operational execution for the company's advanced protective coating solutions. Labuda's leadership focuses on expanding the application of LINE-X's scientifically formulated polyurea polymers, ensuring their deployment in critical areas such as automotive, military, and heavy industrial markets for unmatched durability. This position involves managing the global distribution network, coordinating the activities of eight warehouses across six continents to support over 660 customers in 75 countries. The President plays a pivotal role in the growth of the Truck Gear by LINE-X accessory line, reinforcing the brand's status as a complete truck customization provider. Matt Labuda is committed to upholding LINE-X's legacy of legendary protection and extending product life through innovative chemical engineering.
Greg Bourque - Owner and President
Greg Bourque, the Owner and President at LINE-X, directs the strategic initiatives and operational management of the company's protective coating division. Bourque's ownership underscores a deep commitment to advancing LINE-X's scientifically formulated polyurea protective coatings, ensuring their application for unmatched durability across automotive, military, and industrial sectors. This leadership role involves overseeing the global logistics network, managing the efficiency of eight warehouses across six continents to serve over 660 customers in 75 countries. The Owner and President is focused on enhancing the Truck Gear by LINE-X accessory line, solidifying the brand's position as a comprehensive truck customization solution. Greg Bourque champions the company's mission to deliver legendary protection and prolong product life through superior polymer technology.
Lisa Waeyaert - President
Lisa Waeyaert, the President at LINE-X, leads the strategic development and operational execution of the company's high-performance protective coating solutions. Waeyaert's focus is on expanding the utilization of LINE-X's scientifically formulated polyurea polymers, ensuring their application for superior durability in automotive, military, and commercial markets. This role involves managing the global distribution infrastructure, overseeing the operations of eight warehouses across six continents to effectively support over 660 customers in 75 countries. The President is key to the continued success and integration of the Truck Gear by LINE-X accessory line, enhancing the brand's comprehensive truck customization offerings. Lisa Waeyaert is dedicated to advancing LINE-X's mission of providing legendary protection and extending product lifecycles through innovative chemical solutions.
Peter Traynor - President
Peter Traynor, the President at LINE-X, directs the strategic expansion and operational oversight of the company's advanced protective coating technologies. Traynor's leadership emphasizes the global deployment of LINE-X's scientifically formulated polyurea polymers, ensuring their application in demanding environments across automotive, military, and industrial sectors for unmatched durability. This role involves optimizing the supply chain and logistics, managing the efficiency of eight warehouses across six continents to serve over 660 customers in 75 countries. The President focuses on enhancing the Truck Gear by LINE-X accessory line, positioning LINE-X as a comprehensive customization solution. Peter Traynor's strategic vision supports the company's mission to deliver legendary protection and prolong the life of products through advanced polymer technology.
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