Lightricks Executive and Leadership Team

Zeev Farbman, the Co-Founder & Chief Executive Officer at Lightricks, directs the overarching vision for mobile image and video editing technology. Farbman architects the long-term product roadmap, ensuring the company maintains a competitive edge in the global creative software market. By aligning engineering efforts with user-centric design, the Co-Founder & Chief Executive Officer drives the development of flagship applications like Facetune. This leadership role involves constant collaboration with the board to secure sustainable growth and market expansion across international territories. Zeev Farbman monitors emerging digital trends to pivot development cycles toward high-impact features. Through rigorous oversight of product innovation, the Co-Founder & Chief Executive Officer guarantees that the company delivers professional-grade tools to millions of mobile creators. Strategic decision-making remains the primary focus, ensuring that every software release meets the high standards expected by the global user base.

Shaul Meridor, the Chief Financial Officer at Lightricks, oversees the fiscal health and long-term financial planning of the organization. Meridor directs capital allocation, budgeting, and investment strategies to support the continued development of mobile editing applications. By analyzing market data and revenue streams, the Chief Financial Officer ensures that the company maintains a robust balance sheet while pursuing aggressive growth targets. This leadership role involves managing investor relations and providing financial transparency to the board. Shaul Meridor evaluates potential acquisitions and partnerships that align with the core mission of enhancing creative software capabilities. The Chief Financial Officer monitors global economic conditions to mitigate risks and capitalize on emerging opportunities in the digital content space. Through disciplined financial management, the Chief Financial Officer secures the necessary funding to fuel research and development, ultimately strengthening the market position of the company in the competitive software industry.

Aaron Kalman, the Chief of Staff at Lightricks, manages internal operational workflows and cross-departmental communication. Kalman coordinates executive priorities, ensuring that strategic initiatives receive the necessary resources for successful execution. By streamlining organizational processes, the Chief of Staff optimizes the daily operations of the leadership team. This role involves facilitating high-level meetings and tracking progress on key corporate milestones. Aaron Kalman bridges the gap between technical development teams and administrative functions to maintain operational efficiency. The Chief of Staff monitors project timelines, ensuring that all departments remain aligned with the broader mission of delivering top-tier mobile editing software. Through meticulous planning and resource allocation, the Chief of Staff supports the company in scaling its operations across diverse global markets. Maintaining clear communication channels remains a top priority, allowing the organization to respond rapidly to shifting industry demands and internal requirements.

Noa Rosenberg-Segalovitz, the Chief Human Resources Officer at Lightricks, leads talent acquisition, organizational culture, and employee development programs. Rosenberg-Segalovitz architects recruitment strategies to attract top-tier engineering and creative talent capable of advancing mobile image editing technology. By fostering an environment of innovation, the Chief Human Resources Officer ensures that the workforce remains highly engaged and aligned with the company mission. This role involves designing performance management systems and professional growth pathways that support the scaling of operations. Noa Rosenberg-Segalovitz oversees compensation structures and benefits to maintain competitiveness in the global tech labor market. The Chief Human Resources Officer collaborates with department heads to identify skill gaps and implement training initiatives that enhance technical proficiency. Through strategic human capital management, the Chief Human Resources Officer builds a resilient organization capable of sustaining long-term success in the fast-paced software development sector.

Nir Pochter, the Co-Founder & Chief Marketing Officer at Lightricks, directs global brand strategy and user acquisition campaigns for mobile editing applications. Pochter architects marketing funnels that drive app downloads and user retention across international markets. By leveraging data-driven insights, the Co-Founder & Chief Marketing Officer optimizes advertising spend and enhances brand visibility in the crowded creative software space. This leadership role involves managing public relations and social media presence to build a loyal community of creators. Nir Pochter collaborates with product teams to ensure that marketing messaging accurately reflects the capabilities of tools like Facetune. The Co-Founder & Chief Marketing Officer monitors competitive activity to adjust positioning and maintain market leadership. Through creative storytelling and targeted outreach, the Co-Founder & Chief Marketing Officer expands the reach of the company, ensuring that the brand remains synonymous with high-quality mobile content creation tools globally.

Oren Horin, the Vice President, Information Technology & Chief Information Officer at Lightricks, manages the digital infrastructure and cybersecurity protocols essential for software development. Horin architects scalable cloud solutions that support the high-performance requirements of mobile image and video editing apps. By implementing robust IT policies, the Vice President, Information Technology & Chief Information Officer ensures data integrity and system reliability for millions of users. This role involves overseeing the internal technology stack and ensuring that all departments have the tools necessary for efficient collaboration. Oren Horin monitors emerging threats to protect intellectual property and user information from digital risks. The Vice President, Information Technology & Chief Information Officer collaborates with engineering teams to integrate new technologies that enhance application speed and functionality. Through proactive infrastructure management, the Vice President, Information Technology & Chief Information Officer provides the technical foundation required for the company to deliver seamless creative experiences.