Launch Tech Executive and Leadership Team

June, 2026

Leadership Overview

Launch Tech has 4 executives leading key functions including strategy, operations, and market expansion.

Driven by innovation, Launch Tech is dedicated to advancing intelligent vehicle diagnostics, providing comprehensive solutions for automotive repair and DIY sectors, and shaping the future of vehicle maintenance globally.

Leadership Roles at Launch Tech

  • Chief Executive Officer - Shinichiro Nakano
  • President, Chief Executive Officer - Charles Liu
  • Chairman & Chief Executive Officer - Liu Xin
  • President - Louis Liu
  • Shinichiro Nakano - Chief Executive Officer

    Shinichiro Nakano, the Chief Executive Officer at Launch Tech, directs the company's overarching strategic vision and global market positioning. Overseeing all executive functions, Nakano ensures alignment with Launch Tech's mission to redefine vehicle diagnostics, particularly for electric vehicles and IoV solutions. This leadership role involves driving innovation in passenger car and heavy-duty diagnostics, IMMO tools, and ADAS calibration technologies. By fostering cross-departmental collaboration, Shinichiro Nakano guarantees the seamless integration of product development with market demands, supporting automotive repair shops and DIY enthusiasts worldwide. The Chief Executive Officer's focus remains on expanding the company's technological leadership and enhancing client support through LAUNCH Academy's training initiatives.

    Charles Liu - President, Chief Executive Officer

    Charles Liu, the President, Chief Executive Officer at Launch Tech, spearheads the company's strategic growth and operational excellence. Liu's leadership guides the development and deployment of advanced diagnostic tools, including specialized solutions for electric vehicles and IoV. This executive function encompasses managing the product portfolio, which spans passenger car diagnostics, heavy-duty diagnostics, IMMO tools, and ADAS calibration. Charles Liu ensures that Launch Tech's offerings meet the evolving needs of automotive repair shops and DIY enthusiasts, reinforcing the company's commitment to innovation. The President, Chief Executive Officer's strategic direction also emphasizes expanding global reach and enhancing technical support services provided by LAUNCH Academy, solidifying Launch Tech's market leadership.

    Liu Xin - Chairman & Chief Executive Officer

    Liu Xin, the Chairman & Chief Executive Officer at Launch Tech, establishes the long-term strategic direction and corporate governance. Xin's executive oversight guides the company's expansion into new markets and technological frontiers, particularly in intelligent vehicle diagnostics for electric vehicles and IoV solutions. This critical role involves championing innovation across product lines, including passenger car diagnostics, heavy-duty diagnostics, IMMO tools, and ADAS calibration. Liu Xin ensures that Launch Tech maintains its competitive edge by investing in research and development and by strengthening its global presence. The Chairman & Chief Executive Officer's vision also prioritizes the robust technical support and training offered through LAUNCH Academy, empowering clients and driving industry standards.

    Louis Liu - President

    Louis Liu, the President at Launch Tech, drives the operational execution and market penetration strategies for the company's diagnostic solutions. Liu's responsibilities include overseeing the delivery of products and services, such as passenger car diagnostics, heavy-duty diagnostics, IMMO tools, and ADAS calibration, to a diverse client base. The President ensures that Launch Tech's focus on electric vehicle diagnostics and IoV solutions remains at the forefront of industry advancements. Louis Liu actively manages relationships with automotive repair shops and DIY enthusiasts, fostering growth and client satisfaction. This leadership position also involves enhancing the global operational footprint and supporting the educational initiatives of LAUNCH Academy, reinforcing Launch Tech's commitment to excellence in vehicle maintenance.

    Frequently Asked Questions Regarding Launch Tech Top Executives and Leadership Team

    Who leads Launch Tech?
    Launch Tech is led by Shinichiro Nakano (Chief Executive Officer), along with executives such as Charles Liu (President, Chief Executive Officer) and Liu Xin (Chairman & Chief Executive Officer).
    Who is part of Launch Tech’s executive team?
    The executive team of Launch Tech includes leaders such as Shinichiro Nakano (Chief Executive Officer), Charles Liu (President, Chief Executive Officer), Liu Xin (Chairman & Chief Executive Officer) and other senior executives.
    How many executives does Launch Tech have?
    Launch Tech has 4 executives leading key business areas.
    What roles are included in Launch Tech’s leadership team?
    The leadership team of Launch Tech includes roles such as Chief Executive Officer, President, Chief Executive Officer, Chairman & Chief Executive Officer, President.