KW Property Management & Consulting Executive and Leadership Team

May, 2026

Leadership Overview

KW Property Management & Consulting has 6 executives leading key functions including strategy, finance, and operations.

Driven by a commitment to excellence, KW Property Management & Consulting provides comprehensive association management services, specializing in community, condominium, and homeowner associations, while driving operational efficiency and financial stability across diverse portfolios.

Leadership Roles at KW Property Management & Consulting

  • Chief Executive Officer - Ken Wiese
  • Chief Executive Officer & Co-Founder - Katalina Cruz
  • Chief Financial Officer & Co-founder - Trycia Arencibia
  • President - Nada Cupic
  • President - Jorge Lago
  • President Midwest - Asa Sherwood
  • Ken Wiese - Chief Executive Officer

    Ken Wiese, the Chief Executive Officer at KW Property Management & Consulting, directs the overarching strategic vision and operational framework for the organization. Wiese guides the company's expansion initiatives, focusing on enhancing service delivery for Community Association Management, Condominium Associations, and Homeowner Associations. This leadership role involves optimizing portfolio management strategies and ensuring seamless on-site operations across all managed properties. By fostering a culture of accountability, Ken Wiese drives the integration of financial management best practices and team leadership, directly impacting the company's market position in the real estate sector. The Chief Executive Officer's focus remains on sustainable growth and maintaining the highest standards of service excellence.

    Katalina Cruz - Chief Executive Officer & Co-Founder

    Katalina Cruz, the Chief Executive Officer & Co-Founder at KW Property Management & Consulting, shapes the company's strategic direction and operational philosophy. Cruz spearheads initiatives that enhance the core offerings of Community Association Management, Condominium Associations, and Homeowner Associations. This executive's purview includes refining portfolio management techniques and ensuring the effective implementation of on-site management services. Katalina Cruz drives the integration of advanced financial management principles and robust team leadership across the organization. The Chief Executive Officer & Co-Founder's dedication to operational excellence and strategic growth solidifies KW Property Management & Consulting's standing in the market. Cruz's leadership ensures alignment with the company's founding mission.
    Katalina Cruz

    Trycia Arencibia - Chief Financial Officer & Co-founder

    Trycia Arencibia, the Chief Financial Officer & Co-founder at KW Property Management & Consulting, oversees all financial operations and strategic fiscal planning. Arencibia directs the financial management of Community Association Management, Condominium Associations, and Homeowner Associations, ensuring fiscal health and transparency. This role involves rigorous budget oversight, investment strategy, and risk management for diverse portfolios. Trycia Arencibia guides the financial aspects of on-site management services and team performance, aligning fiscal objectives with operational goals. The Chief Financial Officer & Co-founder's expertise is critical in driving profitability and sustainable growth for the company. Arencibia's financial acumen supports the strategic expansion and operational efficiency across all business units.

    Nada Cupic - President

    Nada Cupic, the President at KW Property Management & Consulting, directs operational execution and client relations across key market segments. Cupic focuses on enhancing the delivery of Community Association Management, Condominium Associations, and Homeowner Associations services. This leadership position involves optimizing portfolio management strategies and ensuring the highest standards for on-site operations. Nada Cupic drives the implementation of efficient team management and financial oversight protocols. The President's strategic focus is on expanding market reach and reinforcing the company's reputation for reliability and service excellence. Cupic's leadership ensures seamless integration of services and client satisfaction.

    Jorge Lago - President

    Jorge Lago, the President at KW Property Management & Consulting, leads strategic initiatives focused on operational scaling and service innovation. Lago directs the enhancement of services for Community Association Management, Condominium Associations, and Homeowner Associations, emphasizing efficiency and client success. This executive's responsibilities include refining portfolio management frameworks and ensuring the effective deployment of on-site management teams. Jorge Lago drives the integration of advanced operational practices and team development programs. The President's vision centers on expanding the company's footprint and solidifying its position as an industry leader. Lago's leadership ensures operational excellence and strategic alignment across all divisions.

    Asa Sherwood - President Midwest

    Asa Sherwood, the President Midwest at KW Property Management & Consulting, spearheads regional operations and market development throughout the Midwest territory. Sherwood directs the strategic implementation of Community Association Management, Condominium Associations, and Homeowner Associations services within this critical geographic area. This role involves optimizing portfolio management and ensuring the consistent delivery of high-quality on-site management. Asa Sherwood drives the execution of regional financial oversight and team leadership initiatives. The President Midwest's focus is on expanding market share and enhancing client relationships across the Midwest. Sherwood's leadership ensures localized operational excellence and strategic growth in the region.

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    Frequently Asked Questions Regarding KW Property Management & Consulting Top Executives and Leadership Team

    Who leads KW Property Management & Consulting?
    KW Property Management & Consulting is led by Ken Wiese (Chief Executive Officer), along with executives such as Katalina Cruz (Chief Executive Officer & Co-Founder) and Trycia Arencibia (Chief Financial Officer & Co-founder).
    Who is part of KW Property Management & Consulting’s executive team?
    The executive team of KW Property Management & Consulting includes leaders such as Ken Wiese (Chief Executive Officer), Katalina Cruz (Chief Executive Officer & Co-Founder), Trycia Arencibia (Chief Financial Officer & Co-founder) and other senior executives.
    How many executives does KW Property Management & Consulting have?
    KW Property Management & Consulting has 6 executives leading key business areas.
    What roles are included in KW Property Management & Consulting’s leadership team?
    The leadership team of KW Property Management & Consulting includes roles such as Chief Executive Officer, Chief Executive Officer & Co-Founder, Chief Financial Officer & Co-founder, President, President.