JSX Air Executive and Leadership Team

September, 2026

Leadership Overview

JSX Air has 6 executives leading key functions including strategy, operations, finance, technology, human resources, and academic integration.

Focused on transforming regional travel, JSX Air delivers a hop-on air service that prioritizes speed, comfort, and accessibility for business and leisure travelers across North America.

Leadership Roles at JSX Air

  • Chief Executive Officer - Michael Lin
  • Chief Financial Officer - Jeffrey Simmons
  • Chief Operating Officer - Gavin Jones
  • Chief Operating Officer & Erau Adjunct Professor - Bob Waltz
  • Chief Information Officer - Shane Trace
  • Chief Corporate Soul Officer (Chief Human Resources Officer) - Michelle Norman
  • Michael Lin - Chief Executive Officer

    Michael Lin, the Chief Executive Officer at JSX Air, directs the overarching strategic vision for this hop-on air service. By prioritizing efficiency and passenger experience, the Chief Executive Officer ensures the airline maintains a competitive edge in the regional transportation market. Michael Lin oversees the expansion of flight networks connecting desirable business and leisure hubs within 500 miles. This leadership role involves constant collaboration with the Board to refine the business model and sustain growth across North American markets. By eliminating the friction of traditional airport processes, the Chief Executive Officer drives significant time savings for every passenger. The executive maintains a focus on operational excellence and brand positioning to ensure the company remains the premier choice for short-haul travel. Through rigorous market analysis and service optimization, the Chief Executive Officer secures the long-term viability of the airline while consistently delivering value to customers and stakeholders alike.

    Jeffrey Simmons - Chief Financial Officer

    Jeffrey Simmons, the Chief Financial Officer at JSX Air, governs the fiscal health and capital allocation strategies for the organization. Overseeing financial planning, budgeting, and investment analysis, the Chief Financial Officer ensures the airline maintains a robust balance sheet while scaling operations. Jeffrey Simmons evaluates the profitability of new routes and market entries to support the company's growth objectives. This leadership role involves managing investor relations and ensuring compliance with all financial regulations within the transportation industry. By optimizing cost structures, the Chief Financial Officer enables the airline to offer competitively priced flights starting from $89. The executive collaborates with the leadership team to fund infrastructure improvements and technology upgrades. Through disciplined financial management and strategic resource distribution, the Chief Financial Officer provides the necessary stability to navigate the complexities of the regional airline sector while driving sustainable revenue growth across all operational regions.

    Gavin Jones - Chief Operating Officer

    Gavin Jones, the Chief Operating Officer at JSX Air, manages the daily execution of flight operations and ground logistics. Focusing on the seamless integration of the hop-on service model, the Chief Operating Officer ensures that every flight maintains the highest standards of safety and punctuality. Gavin Jones coordinates with ground crews and flight personnel to minimize turnaround times, allowing passengers to bypass crowded terminals. This role requires constant monitoring of regional flight performance to optimize scheduling across the North American network. By streamlining internal processes, the Chief Operating Officer enhances the overall efficiency of the airline. The executive works closely with other C-suite leaders to align operational capacity with market demand. Through meticulous oversight of fleet utilization and ground service protocols, the Chief Operating Officer maintains the operational integrity required to support the company's mission of providing a faster, more comfortable travel experience for all customers.

    Bob Waltz - Chief Operating Officer & Erau Adjunct Professor

    Bob Waltz, the Chief Operating Officer & Erau Adjunct Professor at JSX Air, manages the technical training and safety compliance frameworks for the airline. By bridging the gap between academic aviation standards and practical flight operations, the Chief Operating Officer & Erau Adjunct Professor ensures that all procedures meet rigorous industry benchmarks. Bob Waltz oversees the implementation of advanced safety protocols and pilot training programs to maintain the highest levels of operational reliability. This role involves analyzing flight data to refine safety metrics and improve overall service quality. The Chief Operating Officer & Erau Adjunct Professor collaborates with the leadership team to integrate best practices from the academic sector into the company's daily operations. By focusing on technical excellence and regulatory adherence, the executive supports the airline's commitment to safe, efficient regional travel. Through this dual focus on operations and education, the executive drives continuous improvement across the entire flight network.

    Shane Trace - Chief Information Officer

    Shane Trace, the Chief Information Officer at JSX Air, architects the digital infrastructure that powers the airline's booking and passenger management systems. By implementing scalable technology solutions, the Chief Information Officer ensures a frictionless digital experience for travelers from booking to boarding. Shane Trace oversees cybersecurity protocols and data analytics initiatives to protect passenger information and improve service delivery. This role involves integrating advanced software to manage the complex logistics of 500 weekly flights across North America. The Chief Information Officer works with the executive team to leverage data-driven insights for route optimization and customer personalization. By modernizing the technological backbone of the company, the executive supports the mission of providing a faster, more efficient travel alternative. Through continuous innovation in digital platforms, the Chief Information Officer maintains the technical agility required to support the airline's rapid expansion and commitment to superior passenger convenience.

    Michelle Norman - Chief Corporate Soul Officer (Chief Human Resources Officer)

    Michelle Norman, the Chief Corporate Soul Officer (Chief Human Resources Officer) at JSX Air, cultivates the organizational culture and talent strategy essential for the airline's success. By overseeing recruitment, employee development, and workplace engagement, the Chief Corporate Soul Officer (Chief Human Resources Officer) ensures the workforce remains aligned with the company's mission of exceptional service. Michelle Norman designs programs that foster a high-performance environment, supporting the unique needs of both ground and flight staff. This leadership role involves managing internal communications and promoting the values that define the brand. By prioritizing employee satisfaction, the executive directly impacts the quality of the passenger experience. The Chief Corporate Soul Officer (Chief Human Resources Officer) collaborates with other leaders to build a resilient team capable of scaling operations across North America. Through strategic talent management and cultural initiatives, the executive secures the human capital necessary to maintain the airline's reputation for comfort and speed.
    Michelle Norman

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    Frequently Asked Questions Regarding JSX Air Top Executives and Leadership Team

    Who leads JSX Air?
    JSX Air is led by Michael Lin (Chief Executive Officer), along with executives such as Jeffrey Simmons (Chief Financial Officer) and Gavin Jones (Chief Operating Officer).
    Who is part of JSX Air’s executive team?
    The executive team of JSX Air includes leaders such as Michael Lin (Chief Executive Officer), Jeffrey Simmons (Chief Financial Officer), Gavin Jones (Chief Operating Officer) and other senior executives.
    How many executives does JSX Air have?
    JSX Air has 6 executives leading key business areas.
    What roles are included in JSX Air’s leadership team?
    The leadership team of JSX Air includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Chief Operating Officer & Erau Adjunct Professor, Chief Information Officer.