Hakuhodo Executive and Leadership Team

September, 2026

Leadership Overview

Hakuhodo has 4 executives leading key functions including marketing, operations, client relations, and regional strategy.

Renowned for creative excellence, Hakuhodo delivers innovative advertising and public relations solutions while maintaining a commitment to deep consumer insights and global market expansion.

Leadership Roles at Hakuhodo

  • Senior Corporate Officer, Hakuhodo Inc and Chief Operating Officer and Global Chief Client Officer, Hakuhodo International - Ayami Pelata
  • Regional Chief Operating Officer, Asean - Naoyuki Kawakita
  • President - Kazuo Takamoto
  • Chief Marketing Officer - Matias Ochoa
  • Ayami Pelata - Senior Corporate Officer, Hakuhodo Inc and Chief Operating Officer and Global Chief Client Officer, Hakuhodo International

    Ayami Pelata, the Senior Corporate Officer, Hakuhodo Inc and Chief Operating Officer and Global Chief Client Officer, Hakuhodo International at Hakuhodo, manages complex operational workflows and global client relationships. Overseeing the integration of international service standards, the Chief Operating Officer ensures seamless collaboration across the agency's worldwide network. This leadership role involves architecting client-focused strategies that drive long-term retention and revenue growth. By streamlining internal processes, Ayami Pelata directly impacts the efficiency of global service delivery. The Global Chief Client Officer also coordinates with executive leadership to align operational capacity with the needs of multinational accounts. Through the implementation of robust client management frameworks, the Chief Operating Officer supports the expansion of the agency's footprint in key international territories. Ultimately, Pelata secures the firm's operational stability and strengthens the value proposition offered to global partners, ensuring consistent delivery of high-impact advertising solutions.

    Naoyuki Kawakita - Regional Chief Operating Officer, Asean

    Naoyuki Kawakita, the Regional Chief Operating Officer, Asean at Hakuhodo, directs all operational activities and business development initiatives across the Southeast Asian market. Overseeing the expansion of regional service capabilities, the Regional Chief Operating Officer ensures that local market strategies align with the broader corporate mission. This leadership role involves managing cross-functional teams to deliver tailored advertising and public relations services to a diverse client base. By optimizing regional resource allocation, Naoyuki Kawakita directly impacts the growth trajectory of the agency within the Asean territory. The Regional Chief Operating Officer also fosters partnerships with local stakeholders to enhance the firm's market penetration and brand influence. Through the execution of localized operational plans, the Regional Chief Operating Officer drives efficiency and innovation in service delivery. Ultimately, Kawakita secures the agency's competitive advantage in the region, ensuring that regional operations contribute significantly to the overall success of the firm.

    Kazuo Takamoto - President

    Kazuo Takamoto, the President at Hakuhodo, architects the overarching corporate strategy and long-term vision for the organization. Overseeing the alignment of all business units with the agency's core mission, the President ensures that creative excellence remains the primary driver of corporate success. This leadership role involves guiding the executive team through complex market shifts and fostering a culture of innovation. By setting high-level performance benchmarks, Kazuo Takamoto directly impacts the firm's ability to maintain its status as a premier advertising and public relations entity. The President also manages relationships with the Board and key stakeholders to ensure financial health and strategic focus. Through the implementation of forward-thinking management practices, the President drives organizational agility and sustainable growth. Ultimately, Takamoto secures the firm's future by balancing traditional creative values with modern digital requirements, ensuring that the agency continues to lead the industry in delivering impactful communication solutions.

    Matias Ochoa - Chief Marketing Officer

    Matias Ochoa, the Chief Marketing Officer at Hakuhodo, directs all global brand positioning and integrated communication strategies. Overseeing the development of proprietary advertising methodologies, the Chief Marketing Officer ensures alignment with the agency's long-standing commitment to consumer-centric marketing. This leadership role involves managing high-level creative output and digital transformation initiatives across diverse international markets. By optimizing the agency's brand presence, Matias Ochoa directly impacts the competitive positioning of the firm within the global advertising landscape. The Chief Marketing Officer also collaborates with regional teams to refine messaging frameworks that resonate with evolving consumer behaviors. Through rigorous analysis of market trends, the Chief Marketing Officer drives sustainable growth and enhances the visibility of the agency's service portfolio. Ultimately, Ochoa secures the firm's reputation as a leader in creative advertising and strategic public relations, ensuring consistent excellence in every client engagement.

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    Frequently Asked Questions Regarding Hakuhodo Top Executives and Leadership Team

    Who leads Hakuhodo?
    Hakuhodo is led by Ayami Pelata (Senior Corporate Officer, Hakuhodo Inc and Chief Operating Officer and Global Chief Client Officer, Hakuhodo International), along with executives such as Naoyuki Kawakita (Regional Chief Operating Officer, Asean) and Kazuo Takamoto (President).
    Who is part of Hakuhodo’s executive team?
    The executive team of Hakuhodo includes leaders such as Ayami Pelata (Senior Corporate Officer, Hakuhodo Inc and Chief Operating Officer and Global Chief Client Officer, Hakuhodo International), Naoyuki Kawakita (Regional Chief Operating Officer, Asean), Kazuo Takamoto (President) and other senior executives.
    How many executives does Hakuhodo have?
    Hakuhodo has 4 executives leading key business areas.
    What roles are included in Hakuhodo’s leadership team?
    The leadership team of Hakuhodo includes roles such as Senior Corporate Officer, Hakuhodo Inc and Chief Operating Officer and Global Chief Client Officer, Hakuhodo International, Regional Chief Operating Officer, Asean, President, Chief Marketing Officer.