Grupo Axo Executive and Leadership Team

Alberto Fasja, the Co-Chief Executive Officer at Grupo Axo, directs the overarching strategic vision and operational framework for the company's extensive portfolio of multi-brand retail operations across Latin America. Fasja's leadership guides the expansion and integration of apparel, accessories, and home brands, ensuring alignment with market demands and corporate growth objectives. This executive role involves fostering key relationships with brand partners and driving initiatives that enhance market penetration and consumer engagement. Alberto Fasja's strategic direction is pivotal in maintaining Grupo Axo's position as a leading retail entity, focusing on sustainable growth and operational efficiency throughout the region. The Co-Chief Executive Officer ensures that all business units operate cohesively, maximizing synergy and delivering exceptional value to customers and stakeholders alike.

Huguette Cervantes, the Chief Executive Officer, Ulta Beauty JV Grupo Axo (Mexico) at Grupo Axo, leads the strategic direction and operational execution for the Ulta Beauty joint venture in Mexico. Cervantes is responsible for establishing and growing the Ulta Beauty brand presence, overseeing market entry, retail expansion, and brand positioning within the Mexican market. This leadership role involves navigating the specific dynamics of the beauty retail sector, driving sales performance, and ensuring a superior customer experience. Huguette Cervantes directs cross-functional teams to achieve ambitious growth targets and operational excellence for the joint venture. The Chief Executive Officer, Ulta Beauty JV Grupo Axo (Mexico) is instrumental in forging a successful partnership and solidifying Ulta Beauty's footprint in the region.

Maria Devesa, the Chief Financial Officer at Grupo Axo, directs the financial strategy and fiscal management for the company's broad retail operations in Latin America. Devesa oversees all financial planning, budgeting, forecasting, and reporting activities, ensuring robust financial health across the apparel, accessories, and home brands portfolio. This critical role involves managing capital allocation, optimizing financial performance, and mitigating financial risks to support sustained growth. Maria Devesa's expertise is essential in guiding investment decisions and ensuring compliance with financial regulations across the region. The Chief Financial Officer provides strategic financial insights to leadership, enabling informed decision-making and driving shareholder value through disciplined financial stewardship.

Victor Vallet, the Chief Financial Officer, Promoda at Grupo Axo, spearheads the financial operations specifically for the Promoda brand within the company's Latin American retail network. Vallet manages the financial planning, analysis, and reporting for Promoda, ensuring its fiscal health and alignment with Grupo Axo's broader financial objectives. This executive function involves optimizing resource allocation, managing budgets, and identifying financial opportunities to enhance Promoda's profitability and market position. Victor Vallet's focus is on driving financial performance through strategic cost management and revenue enhancement initiatives. The Chief Financial Officer, Promoda plays a key part in supporting the brand's growth trajectory by providing critical financial insights and ensuring operational financial discipline.

Adela Leal, the Chief Financial Officer Privalia México At Grupo Axo, directs the financial strategy and management for Privalia's operations within Mexico under the Grupo Axo umbrella. Leal oversees financial planning, budgeting, and reporting, ensuring the fiscal health and profitability of Privalia's e-commerce platform and associated retail activities. This role is critical for optimizing financial performance, managing investments, and mitigating financial risks specific to the Mexican market. Adela Leal's financial acumen supports Privalia's growth objectives by driving efficiency and identifying strategic financial opportunities. The Chief Financial Officer Privalia México At Grupo Axo ensures robust financial controls and provides essential financial insights to guide business decisions.

Lorayne Guzman, the Chief Financial Officer, Lifestyle & Beauty at Grupo Axo, leads the financial strategy and oversight for the company's lifestyle and beauty brand segments across Latin America. Guzman manages financial planning, analysis, and reporting, ensuring optimal financial performance and resource allocation for these key business units. This executive position focuses on driving profitability, managing budgets, and supporting strategic initiatives that enhance market share in the lifestyle and beauty sectors. Lorayne Guzman's financial expertise is crucial for identifying growth opportunities and ensuring fiscal discipline across diverse brand portfolios. The Chief Financial Officer, Lifestyle & Beauty plays a vital role in shaping the financial future of these dynamic market segments.

Luis Gomez, the Chief Financial Officer Sudamérica at Grupo Axo, directs the financial strategy and management for the company's operations throughout South America. Gomez oversees financial planning, budgeting, and reporting across the region, ensuring fiscal health and driving profitability for Grupo Axo's diverse portfolio of apparel, accessories, and home brands. This role is critical for navigating the financial complexities of multiple South American markets, optimizing resource allocation, and mitigating financial risks. Luis Gomez's financial leadership supports strategic expansion and operational efficiency throughout the continent. The Chief Financial Officer Sudamérica ensures robust financial controls and provides key insights to guide regional business development and investment decisions.

Angela Aiza, the Chief Operating Officer at Grupo Axo, executes the operational strategies that underpin the company's multi-brand retail success throughout Latin America. Aiza oversees the day-to-day management of retail operations, ensuring seamless integration of supply chain logistics, inventory management, and in-store execution across diverse apparel, accessories, and home brands. This leadership position focuses on optimizing operational efficiency and enhancing the customer experience within Grupo Axo's extensive network. Angela Aiza drives process improvements and implements best practices to support the company's ambitious growth targets. The Chief Operating Officer's purview includes managing store performance, distribution channels, and ensuring compliance with operational standards, thereby directly contributing to the company's market leadership and profitability.

Lorena Cobian, the Rh at Grupo Axo, directs the human resources strategy and operations for the company across its Latin American retail network. Cobian oversees talent acquisition, employee development, compensation and benefits, and organizational culture initiatives, ensuring a high-performing workforce aligned with Grupo Axo's business objectives. This leadership role focuses on fostering an environment that attracts, retains, and motivates top talent within the apparel, accessories, and home brands sectors. Lorena Cobian drives initiatives that enhance employee engagement and support the company's growth and operational efficiency. The Rh plays a crucial part in shaping the organizational structure and ensuring that human capital strategies effectively support the company's market leadership and expansion goals.