Grupo Axo Executive and Leadership Team

Alberto Fasja, the Co-Chief Executive Officer at Grupo Axo, directs the overarching strategy and operational framework for the company's extensive portfolio of apparel, accessories, and home brands across Latin America. Fasja's leadership ensures the cohesive integration of diverse brand offerings and market penetration strategies, aligning with Grupo Axo's mission to be a leading multi-brand retailer. This executive role involves steering the company through dynamic market shifts, optimizing brand partnerships, and driving sustainable growth initiatives. Alberto Fasja's strategic vision guides the expansion and operational efficiency of all Grupo Axo's retail ventures, solidifying its position in key Latin American markets. The Co-Chief Executive Officer's responsibilities encompass fostering innovation in retail operations and maintaining high standards of brand representation and customer engagement across all channels.

Huguette Cervantes, the Chief Executive Officer, Ulta Beauty JV Grupo Axo (Mexico), spearheads the strategic direction and operational management of the Ulta Beauty joint venture in Mexico. Cervantes' leadership focuses on establishing and growing the Ulta Beauty brand presence, encompassing beauty products and accessories, within the Mexican market. This role involves overseeing market entry strategies, retail operations, brand partnerships, and ensuring alignment with both Ulta Beauty's global standards and Grupo Axo's regional expertise. Huguette Cervantes' objective is to drive the success and expansion of this significant joint venture, capitalizing on the burgeoning beauty market in Mexico. The Chief Executive Officer, Ulta Beauty JV Grupo Axo (Mexico) ensures a cohesive and impactful launch and ongoing operation of the Ulta Beauty brand.

Maria Devesa, the Chief Financial Officer at Grupo Axo, directs the financial strategy and fiscal management for the company's extensive operations in Latin America. Devesa's responsibilities include financial planning, budgeting, risk management, and ensuring the fiscal health of the multi-brand retail group, which encompasses apparel, accessories, and home brands. This executive position involves overseeing all financial reporting, capital allocation, and investor relations, crucial for maintaining Grupo Axo's market stability and growth trajectory. Maria Devesa's financial acumen supports strategic decision-making, driving profitability and operational efficiency across the organization. The Chief Financial Officer's role is pivotal in safeguarding the company's assets and optimizing financial performance in a competitive retail landscape.

Victor Vallet, the Chief Financial Officer, Promoda at Grupo Axo, manages the financial operations specifically for the Promoda brand within the broader Latin American retail group. Vallet's duties encompass financial planning, analysis, and reporting tailored to the Promoda segment, ensuring its fiscal alignment with Grupo Axo's overall objectives for apparel and accessories. This role requires a deep understanding of the specific market dynamics affecting Promoda, driving financial strategies that support its growth and profitability. Victor Vallet's expertise is key to optimizing the financial performance of this significant brand within the company's portfolio. The Chief Financial Officer, Promoda's focus includes managing budgets, controlling costs, and identifying financial opportunities to enhance the brand's market position.

Adela Leal, the Chief Financial Officer Privalia México At Grupo Axo, directs the financial strategy and management for the Privalia Mexico operations within the Grupo Axo framework. Leal's responsibilities include overseeing financial planning, budgeting, and reporting for Privalia's e-commerce and retail presence in Mexico, focusing on apparel and accessories. This executive role ensures the financial viability and growth of Privalia Mexico, aligning its fiscal objectives with the broader Grupo Axo strategy. Adela Leal's financial leadership supports operational efficiency and profitability for this key digital retail platform. The Chief Financial Officer Privalia México At Grupo Axo's mandate involves managing financial risks and optimizing resource allocation to drive market share.

Luis Gomez, the Chief Financial Officer Sudamérica at Grupo Axo, leads the financial strategy and oversight for the company's operations across South America. Gomez's purview includes managing financial planning, analysis, and reporting for Grupo Axo's diverse portfolio of apparel, accessories, and home brands throughout the South American region. This executive role is critical for navigating the unique financial landscapes of various South American markets, ensuring fiscal discipline and driving profitable growth. Luis Gomez's financial expertise supports strategic expansion and operational excellence in these key international territories. The Chief Financial Officer Sudamérica's responsibilities encompass optimizing financial performance and mitigating risks across the South American business units.

Lorayne Guzman, the Chief Financial Officer, Lifestyle & Beauty at Grupo Axo, directs the financial strategy and management for the company's lifestyle and beauty brand segments across Latin America. Guzman's responsibilities include financial planning, budgeting, and performance analysis for these specific divisions, ensuring their profitability and strategic alignment within Grupo Axo's broader retail operations. This executive role requires a nuanced understanding of the lifestyle and beauty markets, driving financial decisions that support brand growth and market penetration. Lorayne Guzman's financial leadership is crucial for optimizing the performance of these dynamic sectors. The Chief Financial Officer, Lifestyle & Beauty's focus is on maximizing financial returns and supporting innovation within these key product categories.

Angela Aiza, the Chief Operating Officer at Grupo Axo, oversees the day-to-day operational execution and efficiency across the company's multi-brand retail network in Latin America. Aiza's focus centers on optimizing supply chain logistics, inventory management, and in-store operations to ensure seamless customer experiences for apparel, accessories, and home brands. This critical role involves implementing best practices in retail management, driving operational improvements, and ensuring that all business units adhere to Grupo Axo's high standards. Angela Aiza's leadership ensures the effective functioning of retail environments, supporting the company's strategic objectives for market leadership and customer satisfaction. The Chief Operating Officer's purview includes enhancing operational performance and supporting the integration of new brands into the Grupo Axo ecosystem.

Lorena Cobian, the Rh at Grupo Axo, oversees the human resources function for the company's extensive operations in Latin America, impacting all apparel, accessories, and home brands. Cobian's leadership focuses on talent acquisition, employee development, compensation strategies, and fostering a positive organizational culture across the multi-brand retail group. This role is essential for attracting and retaining top talent, ensuring that Grupo Axo's workforce is equipped to drive the company's strategic objectives and maintain its market leadership. Lorena Cobian's expertise in human capital management supports the company's growth and operational efficiency. The Rh's responsibilities include developing and implementing HR policies that align with Grupo Axo's business goals and values.